Amazon SDV Video Ads Key Strategies and Pitfalls to Avoid

Amazon SDV Video Ads Key Strategies and Pitfalls to Avoid

This article provides an in-depth analysis of Amazon Sponsored Display Video (SDV) ads, detailing their placement and display formats. It offers optimization tips and guidance on avoiding common pitfalls. The article emphasizes that by continuously optimizing key metrics, SDV video ads can effectively enhance brand awareness and drive product sales, making them an essential marketing tool for Amazon sellers. It highlights SDV as a powerful way to reach potential customers and boost conversions on the Amazon platform.

Social Commerce Fails to Match Chinas Growth in Western Markets

Social Commerce Fails to Match Chinas Growth in Western Markets

Overseas social commerce faces challenges like payment security, logistics efficiency, product information presentation, and cultural and user mindset differences. Instead of simply replicating domestic models, focusing on private domain traffic platforms like WhatsApp and Discord is crucial. Refined operations and innovation are key to success in the overseas market. Understanding local nuances and tailoring strategies accordingly, rather than a one-size-fits-all approach, will maximize engagement and drive conversions within these private communities.

Amazon Sellers Warned of IP Risks to Avoid Account Suspension

Amazon Sellers Warned of IP Risks to Avoid Account Suspension

This article provides an in-depth analysis of three major types of Amazon infringement: trademark, copyright, and patent. It offers corresponding strategies and preventive measures. Sellers should conduct self-checks on Listings, products, and packaging, ensuring supply chain legality and content originality. Regular risk assessments are crucial to avoid infringement risks and ensure the safe operation of the store.

WTO and WCO Sign Pact to Enhance Trade Security Facilitation

WTO and WCO Sign Pact to Enhance Trade Security Facilitation

The World Customs Organization and the World Trade Organization signed a Memorandum of Understanding to strengthen cooperation on customs-related matters and enhance global trade efficiency and security. The two organizations will collaborate on technical assistance, information sharing, and combating illicit trade, with a focus on the implementation of the Trade Facilitation Agreement and the application of coordination mechanisms. This partnership aims to address global trade challenges and promote sustainable development by fostering streamlined customs procedures and improved international collaboration in trade-related areas.

WCO Releases Spanish GEOAT to Boost Latin American Customs Modernization

WCO Releases Spanish GEOAT to Boost Latin American Customs Modernization

The World Customs Organization (WCO) has released a Spanish version of the Gender Equality Organizational Assessment Tool (GEOAT) to assist Spanish-speaking customs administrations in evaluating their gender equality policies, identifying gaps, and implementing reforms. The tool covers core principles such as employment, work-life balance, and governance, emphasizing the importance of cross-cutting policies. It aims to support customs modernization in Latin America and promote trade facilitation by fostering a more inclusive and equitable environment within customs organizations.

Amazon Relaxes FBA Box Size Rules to Cut Seller Costs

Amazon Relaxes FBA Box Size Rules to Cut Seller Costs

Amazon's new FBA regulations relax box length restrictions, offering sellers opportunities to optimize packaging and reduce costs. Sellers need to focus on compliance and optimize operational strategies through data analysis to succeed in the competition. The logistics industry may face pressure and needs to improve its ability to handle oversized packages. This change allows for potentially more efficient packing and shipping strategies for businesses utilizing FBA.

01/08/2026 Logistics
Read More
Saia Moves Customer Service to Local Terminals for Faster Support

Saia Moves Customer Service to Local Terminals for Faster Support

Saia Logistics is decentralizing its customer service functions to local terminals to improve responsiveness and customer experience. This move aims to break the traditional centralized service model by directly connecting customers with local teams. While facing challenges in balancing efficiency and cost, it promises breakthroughs in rapid response and personalized service. This transformation also inspires the logistics industry, highlighting the need for continuous innovation and technology adoption to adapt to evolving customer needs. The shift emphasizes localized support for enhanced customer satisfaction.

01/08/2026 Logistics
Read More
Small Businesses Adapt to Supply Chain Disruptions Amid Trade Friction

Small Businesses Adapt to Supply Chain Disruptions Amid Trade Friction

Faced with trade friction and logistical disruptions, small businesses should diversify sourcing, optimize inventory, and improve efficiency to control costs. Leverage technologies such as TMS and supply chain visibility platforms to empower logistics management. Establish risk assessment mechanisms and contingency plans, and purchase insurance to address uncertainties. These strategies will enable sustainable development despite the challenges presented by the current economic climate.

01/08/2026 Logistics
Read More
Kelloggs Teams with Varaha to Boost Regenerative Farming in India

Kelloggs Teams with Varaha to Boost Regenerative Farming in India

Food giant Kellogg's is partnering with Varaha to implement regenerative agriculture practices on corn farms in India, aiming to reduce carbon emissions within its supply chain. The project focuses on 'insetting,' improving soil health, reducing fertilizer use, and increasing crop yields. This initiative supports Kellogg's goal of achieving net-zero greenhouse gas emissions by 2050 and sets a sustainable development example for the industry. By focusing on internal offsets, Kellogg's is actively working to mitigate its environmental impact at the source.

CSX Rail Recovery Delayed to 2025 After Hurricane Helen Damage

CSX Rail Recovery Delayed to 2025 After Hurricane Helen Damage

Hurricane Helen severely impacted CSX Transportation in 2023, with repairs projected to last until 2025 and cost over $200 million. Facing infrastructure damage, operational disruptions, and increased costs, CSX is actively responding. However, the risk of supply chain disruptions remains. Events like strikes and bridge collapses have also had an impact. The repair work is not only crucial for the company but also for the regional economy. CSX is working to restore service and mitigate further economic consequences from the hurricane's devastation.

01/08/2026 Logistics
Read More