Meta Business Manager Guide Boosts Marketing Efficiency

Meta Business Manager Guide Boosts Marketing Efficiency

Meta Business Manager is a powerful tool for managing Facebook and Instagram marketing campaigns. This document details how to create a Meta Business Manager account and troubleshoot common issues encountered during the creation process. Furthermore, it provides a step-by-step guide to Meta Business Manager user identity verification, helping you secure your account and ensure the smooth execution of your marketing activities. This guide aims to assist users in effectively utilizing the platform for successful marketing outcomes.

12/30/2025 Logistics Encyclopedia
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Ebay Sellers Boost Sales with Promotions and Bundling

Ebay Sellers Boost Sales with Promotions and Bundling

This article delves into the promotional tools offered by eBay, focusing on how to enhance product visibility and sales through cross-promotion, promoted listings, and listing bundle promotions. It details the prerequisites, operational steps, and common types of bundle sales. Using case studies, the article provides practical promotional strategy suggestions for eBay sellers, helping them effectively leverage these features to boost their business. Learn how to set up effective bundles and maximize your reach on the eBay platform.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Cut Ad Costs with Longtail Keywords

Amazon Sellers Cut Ad Costs with Longtail Keywords

This article addresses the issue of high costs associated with core keywords in Amazon advertising. It proposes a solution using long-tail keywords to reduce expenses. The article details how to select appropriate long-tail keywords based on category competition and introduces effective methods to improve ad quality score, thereby lowering CPC bids. This helps sellers maximize their advertising effectiveness and achieve a greater return on investment by targeting more specific customer searches at a lower cost.

12/30/2025 Logistics Industry Insights
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Ebay Sellers Gain Edge with Product Listing Optimization Tools

Ebay Sellers Gain Edge with Product Listing Optimization Tools

This article delves into practical product selection tools available on the eBay platform, including Optiseller Aspect Finder+ and ListingsHistory. It details their functionalities and application scenarios, providing strategies for utilizing these tools effectively. The aim is to assist sellers in identifying market opportunities, mitigating potential risks, and improving operational efficiency. Ultimately, the goal is to help sellers create popular products and achieve sales growth on eBay by leveraging data-driven insights and informed product selection decisions.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Optimize Sponsored Brands for Growth

Amazon Sellers Optimize Sponsored Brands for Growth

This article delves into Amazon Sponsored Brands ads, explaining their definition and value. It proposes three core strategies: brand development, keyword optimization, and metric alignment. It also emphasizes considerations such as customized ad content and monitoring new brand metrics. Furthermore, it details various ad formats, including Product Collection ads, Store Spotlight ads, and Sponsored Brands Video ads. The aim is to help Amazon sellers effectively utilize Sponsored Brands ads to enhance brand awareness and boost sales performance.

12/30/2025 Logistics Encyclopedia
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Global Ecommerce Growth 10 Key Marketing Strategies

Global Ecommerce Growth 10 Key Marketing Strategies

This article details 10 key marketing strategies for promoting a foreign trade independent website. It covers aspects such as domain selection, server configuration, website planning, web design, multilingual support, space utilization, content creation, regular updates, keyword optimization, and customer service. The aim is to help foreign trade companies build efficient and sustainable independent websites, successfully tapping into overseas markets. These strategies provide a comprehensive approach to establishing a strong online presence and driving sales in the global marketplace.

12/30/2025 Logistics Encyclopedia
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Aviation Industry Leverages Passenger Data to Shape Strategies

Aviation Industry Leverages Passenger Data to Shape Strategies

This paper provides an in-depth analysis of passenger name record (PNR) data, a core dataset in the travel and tourism industry. It details the data's sources, composition, processing, and its valuable applications across airports, tourism boards, government agencies, and the hotel industry. The study emphasizes the crucial role of PNR data in market analysis, route planning, and predicting future trends. It also advocates for the industry to prioritize data-driven decision-making to optimize operations and enhance services.

01/07/2026 Logistics Industry Insights
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Mastering Whatsapp for Global Trade and Customer Engagement

Mastering Whatsapp for Global Trade and Customer Engagement

This article details the application of WhatsApp in foreign trade marketing, covering new account nurturing, unblocking strategies, and efficient customer acquisition techniques. It emphasizes avoiding high-frequency operations, maintaining account activity, and acquiring customer information through multiple channels. Practical tips are provided to help foreign trade practitioners use WhatsApp effectively and improve marketing results. The focus is on compliant usage to enhance outreach and avoid account restrictions, ultimately boosting lead generation and sales within the international trade sector.

01/07/2026 Logistics Encyclopedia
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Tiktok Shop US Tests Lowcost Ads and Inventory Tactics

Tiktok Shop US Tests Lowcost Ads and Inventory Tactics

This article details the ADS product testing method for TikTok Shop US, emphasizing the use of a low-cost "information store" to quickly validate product potential. Furthermore, it provides refined inventory strategies for different sales stages, helping sellers efficiently select products, reduce inventory risks, and stand out in the competitive market. The focus is on leveraging data-driven insights from ADS to inform both product selection and inventory management, ultimately maximizing profitability and minimizing potential losses.

01/07/2026 Logistics Industry Insights
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Shein Expands German Market Access with Compliancefocused Program

Shein Expands German Market Access with Compliancefocused Program

This article, from a data analyst's perspective, deeply analyzes the SHEIN semi-managed onboarding process, providing practical tips to help you open your store efficiently. It details the required materials, account registration, filling in onboarding information, and submitting a cooperation application. Data analyst's advice is included to help you pass the review on the first try. As a bonus, new merchants can receive one year of German Packaging Act compliance service with a screenshot of their successful onboarding.

01/15/2026 Logistics Industry Insights
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