Amazon Vendor Vs Seller Central Picking the Right Model

Amazon Vendor Vs Seller Central Picking the Right Model

This article provides an in-depth comparison of the advantages and disadvantages of Amazon Vendor Central (VC) and Seller Central (SC). It analyzes the differences between the two models in terms of sales entity, operating model, marketing resources, and pricing strategies. The goal is to help sellers choose the most suitable sales model based on their business objectives and operational capabilities, ultimately achieving greater success on the Amazon platform. This comparison empowers sellers to make informed decisions about their Amazon strategy.

01/06/2026 Logistics Encyclopedia
Read More
Amazon DSP Ads Drive Targeted Traffic and Sales Growth

Amazon DSP Ads Drive Targeted Traffic and Sales Growth

This article provides an in-depth analysis of Amazon DSP advertising, guiding you from beginner to expert in creating effective programmatic ad campaigns to boost sales. It covers the advantages of DSP, the creation process, creative selection, ad placement, performance evaluation, marketing strategy optimization, advanced techniques, and future trends. Learn how to leverage Amazon DSP advertising for precise targeting, increased traffic, and multiplied sales. This comprehensive guide equips you with the knowledge to master Amazon DSP and achieve significant growth.

01/05/2026 Logistics Industry Insights
Read More
Amazon Sellers Boost Sales with ASIN Matrix Ad Strategies

Amazon Sellers Boost Sales with ASIN Matrix Ad Strategies

This article provides an in-depth analysis of the Amazon ASIN matrix, tailored for sellers to develop refined advertising strategies based on the product lifecycle. By categorizing ASINs into Rising Stars, Mainstays, Potentials, and Long Tails, it offers customized advertising solutions. The article also introduces official Amazon advertising diagnostic tools to help sellers improve advertising effectiveness and create best-selling products. This approach allows for targeted campaigns and optimized ad spend, leading to increased sales and overall success on the Amazon platform.

12/29/2025 Logistics Industry Insights
Read More
Guangzhou Emerges As Key Hub for Amazon Ecommerce Sellers

Guangzhou Emerges As Key Hub for Amazon Ecommerce Sellers

This article compares and analyzes the advantages of attending Amazon training in Guangzhou versus other cities. It argues that Guangzhou, as a first-tier city, excels in the field of Amazon training, focusing on four aspects: teaching staff, educational resources, cutting-edge curriculum, and job opportunities. The analysis provides valuable insights for individuals interested in pursuing cross-border e-commerce. It highlights the benefits of choosing Guangzhou for Amazon training due to its superior resources and career prospects in this rapidly growing industry.

12/31/2025 Logistics Industry Insights
Read More
Amazon Japan Offers Sellers Double Points to Drive Sales

Amazon Japan Offers Sellers Double Points to Drive Sales

Amazon Japan is launching a Double Points Week promotion, offering sellers an opportunity to boost product visibility and sales. Sellers must ensure at least 80% of their products are purchasable and offer at least 1% in points by February 16th. During the event, Amazon will match the points offered by sellers to buyers. Sellers should register promptly and optimize product listings to maximize the benefits of the promotion. This is a great chance to increase sales and attract more customers on Amazon Japan.

12/30/2025 Logistics Industry Insights
Read More
Kyushu Xing Expands Chinas Crossborder Ecommerce Logistics

Kyushu Xing Expands Chinas Crossborder Ecommerce Logistics

This article provides an in-depth review of Chengdu Jiuzhouxing Supply Chain, a company specializing in cross-border e-commerce logistics. It analyzes the company's strengths in China-Europe Railway Express, digital supply chain, and compliant operations. The review also examines its service quality, dedicated line layout, overseas warehouse network, and domestic cargo collection capabilities. This article offers valuable insights for sellers seeking cross-border logistics solutions in the Southwest China region.

01/07/2026 Logistics Industry Insights
Read More
Temus Super Bowl Ad Prompts Amazon Sellers to Shift Upscale

Temus Super Bowl Ad Prompts Amazon Sellers to Shift Upscale

Temu's multi-million dollar Super Bowl ad and low-price strategy pose a threat to Amazon sellers. Some sellers are shifting to high average order value (AOV) markets in response. This article analyzes the high AOV product selection model and operational considerations. It also offers advice to Amazon sellers facing the Temu challenge, emphasizing the importance of differentiated competition, enhancing product value, and expanding sales channels. By focusing on unique offerings and customer experience, Amazon sellers can navigate the changing e-commerce landscape and maintain profitability.

01/06/2026 Logistics Industry Insights
Read More
Amazon Reduces Warehouse Capacity Disrupts Sellers Before Chinese New Year

Amazon Reduces Warehouse Capacity Disrupts Sellers Before Chinese New Year

Amazon sellers are currently experiencing a sudden drop in FBA capacity, coinciding with the crucial period for stocking up for the Chinese New Year, leaving them unable to ship goods normally. High FBA fees contrast sharply with inefficient warehousing services, leading to widespread complaints. Amazon should prioritize its relationship with sellers, improve supply chain management capabilities, and avoid making sellers pay for platform inefficiencies. Sellers should also actively seek alternative solutions, optimize inventory management, and communicate proactively with Amazon to jointly address the challenges.

01/04/2026 Logistics
Read More
UBA Benins SWIFT Code Simplifies International Transfers

UBA Benins SWIFT Code Simplifies International Transfers

This article provides a detailed explanation of UBA Benin's SWIFT/BIC code, COBBBJBJXXX, and offers a practical guide to cross-border money transfers. It emphasizes the importance of accurately verifying the SWIFT code and account information. Furthermore, it outlines how to receive international remittances into a UBA Benin bank account. The aim is to assist users in conducting international money transfers safely and efficiently, ensuring successful transactions when sending or receiving funds through UBA Benin.

09/03/2025 International Settlement
Read More