Amazon Sellers Face Black Friday Tech Glitches Lost Sales

Amazon Sellers Face Black Friday Tech Glitches Lost Sales

Amazon faced technical issues during Black Friday, including disappearing Prime-exclusive discounts and malfunctioning lightning deal pages, leading to traffic loss and conversion challenges. Consumers still prefer the traditional Black Friday day, suggesting that extended discount periods might weaken the sense of urgency. Sellers should expand multi-channel traffic acquisition strategies, proactively address unexpected situations, and improve platform stability to mitigate future disruptions.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Guide Market Research to Traffic Growth

Amazon Sellers Guide Market Research to Traffic Growth

Preparation before listing products on Amazon is crucial. This article systematically outlines key pre-launch steps, covering market research, product positioning, traffic strategy, product packaging, user experience, and risk assessment. It emphasizes the importance of thorough preparation and highlights traffic acquisition as a core competitive advantage in future e-commerce operations. Only with adequate preparation can businesses stand out in the highly competitive market.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Ad Spending for Holiday Season

Amazon Sellers Boost Ad Spending for Holiday Season

The end-of-year peak season on Amazon is highly competitive, making traffic acquisition crucial both on and off the platform. Display Ads offer broad reach, allowing precise targeting through audience and content relevance. Utilizing strategies like retargeting and similar product targeting can effectively boost new product traffic, capture competitor traffic, and encourage cross-selling. This helps sellers achieve sales breakthroughs during the peak season.

12/31/2025 Logistics Industry Insights
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Temu Challenges Amazon With Ultralow Prices in US Market

Temu Challenges Amazon With Ultralow Prices in US Market

Pinduoduo's Temu has entered the US e-commerce market, challenging Amazon with a low-price strategy. Temu faces challenges in brand building, product quality, and service. To succeed in the competitive US market, Temu needs to learn from SHEIN's experience, leverage its supply chain advantages, and innovate in user acquisition. Success hinges on addressing these critical areas and establishing a strong value proposition for American consumers.

12/29/2025 Logistics Industry Insights
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Amazon Aggregators Face Decline As Sellers Seek New Strategies

Amazon Aggregators Face Decline As Sellers Seek New Strategies

This article analyzes the transition of the Amazon store acquisition market from boom to bust, exploring the financing and operational challenges faced by aggregators and forecasting future trends. It also proposes strategies for sellers to cope with market changes, including improving operational capabilities, diversifying development, maintaining rationality, and paying attention to industry dynamics. The aim is to help sellers seize opportunities and maximize value in a changing market environment.

01/04/2026 Logistics Industry Insights
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Five Business Models for Independent Ecommerce Success

Five Business Models for Independent Ecommerce Success

This article introduces five mainstream operation models for cross-border e-commerce independent websites: direct shipping from China, Drop Shipping, overseas warehouses, Amazon FBA, and virtual overseas warehouses. It analyzes the advantages and disadvantages of each model and emphasizes the importance of traffic acquisition for the success of independent websites. This helps sellers understand the characteristics of different models and choose the operation method that suits them best.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Adopt Key Strategies to Avoid Infringement Boost Profits

Amazon Sellers Adopt Key Strategies to Avoid Infringement Boost Profits

This article delves into key strategies for avoiding infringement risks in Amazon product selection for cross-border e-commerce. It provides a systematic solution for sellers, covering multi-dimensional patent screening before product selection, authorization acquisition and evaluation, risk control during the sales process, and upgrading and optimizing product selection strategies. This helps sellers to advance steadily on the path of cross-border e-commerce, minimizing potential legal issues and fostering sustainable growth.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Adopt Lowcost Traffic Tactics to Boost Profits

Amazon Sellers Adopt Lowcost Traffic Tactics to Boost Profits

In Amazon's competitive marketplace, low-cost traffic generation is crucial for seller survival. This article shares two practical strategies: first, improve conversion rates and reduce customer acquisition costs through precise long-tail keywords; second, leverage related traffic with a 'beggar' approach, bidding extremely low on ASINs in bulk to capture unexpected traffic. Emphasizing the importance of refined operations and data monitoring, this helps sellers achieve profitability on the Amazon platform. This strategy aims to acquire traffic at minimal cost.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Adopt Data Tactics to Counter ASIN Dominance

Amazon Sellers Adopt Data Tactics to Counter ASIN Dominance

This paper addresses the problem of high ASIN traffic share and low keyword ad exposure and conversion rates in Amazon Advertising. From a data analyst's perspective, it delves into the reasons, including discrepancies between keyword and product page exposure, and the impact of category characteristics. A data-driven keyword advertising optimization strategy is proposed, encompassing bid optimization, ad placement optimization, listing optimization, and time-of-day optimization. This aims to help sellers improve advertising effectiveness, achieve precise traffic acquisition, and boost conversions.

01/04/2026 Logistics Encyclopedia
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Temus Lowcost Model Tests Amazons Ecommerce Lead

Temus Lowcost Model Tests Amazons Ecommerce Lead

Pinduoduo's overseas version, Temu, has rapidly risen with its low-price strategy, posing a potential threat to Amazon. This analysis examines Temu's strengths and challenges, including low-price traffic acquisition, quality balancing, logistical shortcomings, and service gaps. While Temu is unlikely to unseat Amazon's dominance in the short term, its growth potential is undeniable, offering new opportunities for sellers. The platform's disruptive approach and focus on affordability are key factors contributing to its initial success and future prospects in the competitive e-commerce landscape.

01/06/2026 Logistics Industry Insights
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