Amazon Introduces New Ad Features to Increase Seller Engagement

Amazon Introduces New Ad Features to Increase Seller Engagement

Amazon has launched two new ad placements, "Picks from Amazon Influencers" and "Explore & Learn," signaling a significant upgrade in content marketing and influencer marketing on the platform. Sellers should optimize their listings, join the Amazon Influencer Program, prepare high-quality creative assets, and closely monitor Amazon announcements to seize the opportunity to acquire high traffic at a lower cost. These new features offer sellers a chance to leverage influencer endorsements and educational content to drive sales and increase brand visibility within the Amazon ecosystem.

02/03/2026 Logistics Industry Insights
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Amazon Sellers Shift From Doubt to Growth Mindset

Amazon Sellers Shift From Doubt to Growth Mindset

This article explores the transformation in Amazon operations knowledge, the building of confidence, and the positive lifestyle changes experienced by students graduating from an Amazon incubation camp. It emphasizes the importance of a growth mindset and a sense of empowerment. Sharing practical methodologies for Amazon operations, it aims to encourage readers to maintain a passion for learning, continuously improve their skills, and achieve success in the Amazon marketplace. The focus is on fostering a mindset of continuous development and practical application for effective Amazon business management.

02/05/2026 Logistics Industry Insights
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Global Air Freight Costs Speed and Options Explained

Global Air Freight Costs Speed and Options Explained

This paper delves into five common types of international air freight: direct air freight, transit air freight, charter air freight, consolidated air freight, and special cargo air freight. It provides a detailed comparison between direct and transit options in terms of transit time, cargo damage risk, freight costs, and destination coverage. The aim is to assist cargo owners in selecting the most suitable air freight solution based on their specific needs, ensuring safe and efficient transportation of goods.

01/29/2026 Logistics Encyclopedia
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Wuhan To Chengdu Special Freight Train Service Launched: Rail-water Combined Transport Enhances Efficient Logistics

Wuhan To Chengdu Special Freight Train Service Launched: Rail-water Combined Transport Enhances Efficient Logistics

The special freight train from Wuhan to Chengdu has officially commenced operation, utilizing intermodal transport to overcome the transportation bottleneck at the Three Gorges Dam, reducing the transit time to two days. This collaborative model enhances logistics efficiency, minimizes intermediaries, and lowers transportation costs, contributing to regional economic development.

07/18/2025 Logistics
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Project Shipping Rates to Surge in 2025 Amid Tonnage Shortage

Project Shipping Rates to Surge in 2025 Amid Tonnage Shortage

The outlook for the project transport market in 2025 is optimistic, with strong demand for project cargo leading to rising freight rates amidst tight supply. Project transport charter rates are expected to increase by 10-20%, while general cargo rates may rise by 1-7%. The global trade environment continues to be influenced by geopolitical factors and the U.S. election, therefore, it is essential to keep an eye on industry dynamics.

08/06/2025 Logistics Industry Insights
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Madagascar Boosts Indian Ocean Shipping Efficiency for Global Trade

Madagascar Boosts Indian Ocean Shipping Efficiency for Global Trade

This paper introduces shipping services connecting Indian Ocean islands (e.g., Madagascar, Seychelles) to global markets. The service constructs a comprehensive logistics system by integrating sea, road, and rail transport, ensuring the safe and efficient delivery of goods. It emphasizes its extensive regional network, seamless multimodal transport connections, and wealth of experience. The integrated approach facilitates trade and economic development by providing reliable and accessible transportation solutions across the Indian Ocean region.

09/28/2025 Shipping Company Encyclopedia
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Guide to Efficient and Compliant International Freight Shipping

Guide to Efficient and Compliant International Freight Shipping

This paper delves into the core tasks and key requirements of international freight transport, emphasizing its vital role in facilitating international trade and national economic development. It elaborates on how to efficiently, safely, and economically execute international cargo transport by focusing on selecting the optimal transportation solution, strengthening departmental collaboration, and improving service quality. The ultimate goal is to assist businesses in achieving success in the global market.

09/26/2025 Logistics Encyclopedia
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From Factory To Port Why Exporters Must Integrate Inland And Ocean Logistics Contracts

From Factory To Port Why Exporters Must Integrate Inland And Ocean Logistics Contracts

The article analyzes the complex inland logistics challenges faced by U.S. exporters in global trade, emphasizing the importance of integrating inland and maritime transport contracts. With the fragmentation of supply chains, the risks associated with managing inland and maritime transport separately need attention. By integrating transportation segments, companies can achieve more robust time management, cost control, and overall logistics efficiency, thereby enhancing international customer trust and maintaining brand image.

07/23/2025 Logistics
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Lianyungang New Europe Freight Train Launch: Promoting China-kazakhstan Cooperation and Upgrading International Logistics

Lianyungang New Europe Freight Train Launch: Promoting China-kazakhstan Cooperation and Upgrading International Logistics

The launch of the 'Lianxinyou' train route from Lianyungang to Kazakhstan and Europe marks an upgrade in logistics cooperation under the Belt and Road Initiative. The railway spans 11,000 kilometers and reduces transport time to 12 days, enhancing transport efficiency. As a crucial logistics hub, Lianyungang facilitates economic cooperation between China and Kazakhstan and collaborates with Kazakhstan to build a modern logistics park, laying the foundation for future development.

12/13/2023 Logistics
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