Amazon Sellers Leverage Home Garden Sites for Brand Growth

Amazon Sellers Leverage Home Garden Sites for Brand Growth

Facing increasing competition on Amazon, sellers are turning to overseas press releases as a breakthrough strategy. This article, through two case studies of home and garden brands, reveals the crucial roles of precise positioning, high-quality content, and advertorial marketing in overseas press release campaigns. It also highlights the future trend of refined operations. The analysis provides valuable and replicable experiences for Amazon sellers looking to enhance their brand visibility and drive sales through strategic international PR efforts.

01/27/2026 Logistics Industry Insights
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Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

Amazon Marketplace Seller Growth Slows Amid Shifting Brand Trends

The number of new sellers on Amazon has significantly decreased due to rising platform commissions, advertising costs, and higher operational barriers. Despite the decline in new sellers, the platform's GMV continues to grow, with increased traffic for active sellers and expanding scale for top sellers. Chinese sellers dominate the new seller landscape. Amazon is accelerating its transformation into a sales channel for larger enterprises.

01/27/2026 Logistics Industry Insights
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Amazon US Tips for Selecting and Hanging Ideal Curtains

Amazon US Tips for Selecting and Hanging Ideal Curtains

This article provides a comprehensive guide to buying curtains on Amazon US, covering accurate size measurement, personalized style selection, and easy installation techniques. It helps you easily create your ideal home space and enhance your quality of life and style. Learn how to measure your windows correctly, choose the right curtain style to match your decor, and install them with ease. Elevate your home's aesthetic with the perfect curtains.

01/28/2026 Logistics Encyclopedia
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Amazon Sellers Adopt Proven Strategies for US Market Growth

Amazon Sellers Adopt Proven Strategies for US Market Growth

This article reveals key strategies for Amazon US sellers to increase sales. It covers product title optimization, product description writing, product image photography, customer service improvement, and advertising promotion techniques. The emphasis is on achieving sustained sales growth through keyword optimization, precise descriptions, visually appealing images, and excellent customer service. Data analysis is also crucial for informed decision-making and continuous improvement of e-commerce strategies.

01/28/2026 Logistics Industry Insights
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Office Depot Launches Sameday Delivery to Compete with Amazon

Office Depot Launches Sameday Delivery to Compete with Amazon

Office Depot enters the same-day delivery arena, aiming to compete with e-commerce giants like Amazon. Traditional retailers face pressure to upgrade their logistics capabilities, requiring strategies such as online-offline integration and optimized inventory management to succeed. This competition is driving retail transformation, ultimately providing consumers with a faster and more convenient shopping experience.

01/29/2026 Logistics
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Tiktok Boosts Artists As Amazon Slashes Prices in Germany

Tiktok Boosts Artists As Amazon Slashes Prices in Germany

This paper focuses on TikTok's launch of a music platform and Amazon's 'Affordable Storm' sweeping through Germany. It deeply analyzes how major platforms empower musicians through technological innovation, improve e-commerce operational efficiency, understand consumer needs, and create affordable shopping experiences. These initiatives not only enhance the platforms' competitiveness but also bring tangible benefits to users. The analysis covers strategies for music distribution, cost reduction, and personalized recommendations, highlighting the evolving landscape of online commerce and digital entertainment.

01/29/2026 Logistics Industry Insights
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Amazon Sellers Boost Efficiency with FBA and FBM Mix

Amazon Sellers Boost Efficiency with FBA and FBM Mix

Amazon sellers can combine FBA and FBM fulfillment strategies, implementing a product tiering approach where core products are fulfilled via FBA and long-tail products via FBM. This model involves dynamically adjusting inventory and optimizing order and customer service coordination. This approach effectively reduces cost risks, enhances operational flexibility, and improves user experience and revenue, helping sellers stand out in the competitive marketplace. By strategically leveraging both fulfillment methods, sellers can achieve a balance between efficiency and cost-effectiveness, ultimately driving business growth.

01/30/2026 Logistics Encyclopedia
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New Amazon Sellers Guide Highlights FBA Pitfalls to Avoid

New Amazon Sellers Guide Highlights FBA Pitfalls to Avoid

This article provides an in-depth analysis of the entire Amazon FBA fulfillment process. It offers a detailed guide to avoiding common pitfalls in various stages, including inventory preparation, packaging, shipment creation, delivery, and after-sales service. The aim is to help sellers circumvent frequent issues, improve warehouse receiving efficiency, reduce operational risks, and maximize the benefits of FBA fulfillment. This guide helps optimize the entire FBA process from start to finish, ensuring a smoother and more profitable experience for sellers.

01/30/2026 Logistics Encyclopedia
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Amazon Sellers Weigh FBA Vs Selffulfillment for Global Logistics

Amazon Sellers Weigh FBA Vs Selffulfillment for Global Logistics

This article addresses the confusion faced by new Amazon sellers regarding international logistics options. It provides an in-depth analysis of the advantages and disadvantages of Amazon FBA and self-fulfillment, two mainstream models. It also offers selection advice based on the characteristics of different types of sellers. Furthermore, the article emphasizes the importance of choosing a high-quality international logistics company to help new sellers achieve steady growth in the cross-border e-commerce sector. This guide aims to empower newcomers to navigate the complexities of international shipping and make informed decisions.

01/29/2026 Logistics
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Amazon Sellers Focus on Cutting FBA Logistics Costs Risks

Amazon Sellers Focus on Cutting FBA Logistics Costs Risks

This article provides an in-depth analysis of the Amazon FBA first leg shipping process, covering logistics planning, customs clearance documents, warehousing specifications, product compliance, and tax legal risks. It offers sellers a comprehensive operational guide designed to help them optimize logistics strategies, reduce costs, mitigate risks, and ensure a smooth FBA shipping process. This includes understanding necessary documentation and adhering to Amazon's stringent requirements for product labeling and packaging. By following these guidelines, sellers can improve efficiency and avoid costly delays.

01/30/2026 Logistics Encyclopedia
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