Amazon Sellers Boost Ad Spending for Holiday Season

Amazon Sellers Boost Ad Spending for Holiday Season

The end-of-year peak season on Amazon is highly competitive, making traffic acquisition crucial both on and off the platform. Display Ads offer broad reach, allowing precise targeting through audience and content relevance. Utilizing strategies like retargeting and similar product targeting can effectively boost new product traffic, capture competitor traffic, and encourage cross-selling. This helps sellers achieve sales breakthroughs during the peak season.

12/31/2025 Logistics Industry Insights
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FBA Sellers Urged to Secure Inventory for US Peak Season

FBA Sellers Urged to Secure Inventory for US Peak Season

This article provides US FBA sellers with strategies to secure air freight inventory during peak season. It covers key aspects such as early preparation, securing cargo space, selecting reliable logistics providers, utilizing multimodal transport as backup, real-time monitoring and early warning systems, and optimizing cargo pre-processing. By implementing these strategies, sellers can effectively manage inventory during peak season challenges, ensuring sufficient stock and maximizing market opportunities.

11/03/2025 Logistics Encyclopedia
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Ecommerce Boosts Charter Flights Over Commercial Airlines in Peak Season

Ecommerce Boosts Charter Flights Over Commercial Airlines in Peak Season

This paper delves into the differences in space stability between self-operated charter flights and commercial flights within the air freight special line during the peak season of cross-border e-commerce. It provides a quantitative comparison from multiple dimensions, including capacity allocation mechanisms, cost structures, and external variable disturbances. This analysis offers data-driven decision-making references for cross-border e-commerce sellers, helping them choose the most suitable transportation mode, optimize logistics costs, and enhance competitiveness.

11/03/2025 Logistics
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Experts Warn of Tariff Impacts on 2025 Freight Peak Season

Experts Warn of Tariff Impacts on 2025 Freight Peak Season

Armada Corporate Intelligence expert Keith Prather delves into the current state of the freight economy, the impact of tariff policies, inventory and import management, and the outlook for the 2025 peak season. He emphasizes that businesses should closely monitor market changes, flexibly adjust strategies, and maintain communication with experts to address challenges and seize opportunities. Adaptability and informed decision-making are crucial for navigating the evolving landscape and maximizing success in the face of economic uncertainties and shifting trade dynamics.

01/07/2026 Logistics Industry Insights
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Logistics Firms Adopt Subscriptions Multicarrier Plans for 2025 Peak Season

Logistics Firms Adopt Subscriptions Multicarrier Plans for 2025 Peak Season

A DHL eCommerce report highlights logistics subscription services and multi-carrier strategies as crucial for e-commerce businesses preparing for the 2025 peak season. Logistics subscriptions help optimize costs and services, while a multi-carrier approach diversifies risk and improves efficiency. The report provides valuable insights for e-commerce companies facing the challenges of peak periods. It emphasizes the importance of leveraging diverse carrier networks to ensure timely deliveries and manage potential disruptions during high-demand periods.

01/07/2026 Logistics Industry Insights
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Amazon Ads Launches Five New Tools for Holiday Sellers

Amazon Ads Launches Five New Tools for Holiday Sellers

With the Amazon year-end shopping season approaching, sellers face the challenge of rising ACOS. This article delves into five new features of Amazon Sponsored Products ads, covering campaign suggestions and optimization. These features help sellers target precisely, adjust prices intelligently, and troubleshoot efficiently, empowering them to succeed during the peak season. The focus is on leveraging these tools to improve ad performance and maximize ROI during this crucial period.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Turn to AWD Amid FBA Capacity Shortages

Amazon Sellers Turn to AWD Amid FBA Capacity Shortages

Amazon sellers often face FBA storage limitations, hindering peak season inventory preparation. This article provides several capacity expansion methods, including contacting Amazon managers, utilizing AWD warehouses, and opening cases in Seller Central. AWD warehouses offer a new alternative to supplement FBA storage capacity, effectively resolving storage limit issues and helping sellers succeed during peak seasons. By leveraging these strategies, sellers can overcome FBA restrictions and ensure sufficient inventory to meet increased demand.

01/06/2026 Logistics
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Amazon Sellers Face Q4 Warehouse Delays Seek Solutions

Amazon Sellers Face Q4 Warehouse Delays Seek Solutions

Amazon's FBA warehouses are experiencing widespread congestion, causing delays in receiving and delivery. Sellers should plan shipping times in advance, diversify shipments to reduce risk, leverage overseas warehouses for flexibility, self-inspect goods for compliance, and promptly communicate with Amazon to resolve issues. Additionally, optimize listings, monitor market trends, and flexibly adjust strategies to minimize losses and ensure peak season sales goals are achieved. Proactive planning and diversified logistics are crucial for navigating FBA congestion during peak season.

01/05/2026 Logistics
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Amazon Hires for Holidays As Sellers Voice Concerns

Amazon Hires for Holidays As Sellers Voice Concerns

Amazon is gearing up for the year-end peak season with aggressive hiring and adjusted return policies, signaling confidence in sales growth. However, sellers face challenges from increased returns and 'free riders'. Prime Day 2.0 presents an opportunity for inventory clearance. Sellers need to employ flexible discount strategies, refine advertising marketing, and implement robust risk management to succeed in the competitive marketplace. Success requires agility and proactive planning to navigate the complexities of the peak season and maximize potential profits.

01/04/2026 Logistics Industry Insights
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Amazon Launches AWD to Ease Seller Inventory Strains

Amazon Launches AWD to Ease Seller Inventory Strains

Amazon introduced AWD (Amazon Warehousing & Distribution) network to help US sellers solve peak season replenishment challenges. AWD offers a pay-as-you-go warehousing solution that ensures sufficient FBA inventory and avoids stockouts through automated replenishment and global inventory monitoring. The article also shares practical tips for applying to increase replenishment limits for free.

01/04/2026 Logistics
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