Amazon Sellers Adapt to New Rules Ahead of Black Friday

Amazon Sellers Adapt to New Rules Ahead of Black Friday

Amazon has released new Listing regulations, requiring certain product types to include attributes such as color, size, description, and category name. Sellers need to comprehensively review existing Listings, optimize product information, and pay close attention to platform rules. Amazon's Q3 financial report shows a slowdown in growth, but the company still possesses market potential. Sellers should actively respond, enhance competitiveness, and prepare for Black Friday and Cyber Monday.

01/06/2026 Logistics Industry Insights
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Amazon Ads Key Strategies for Bidding and ACOS Optimization

Amazon Ads Key Strategies for Bidding and ACOS Optimization

This article provides an in-depth analysis of scientific bidding strategy switching methods for Amazon Advertising. It offers personalized bidding strategy recommendations tailored to different product stages. By understanding the bidding mechanism, smooth transition strategies, and key considerations, sellers can effectively control ACOS, improve advertising performance, and boost product promotion. The guide aims to help sellers navigate the complexities of bidding and optimize their campaigns for maximum profitability.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Seek amazons Choice Badge to Increase Sales

Amazon Sellers Seek amazons Choice Badge to Increase Sales

This article delves into the key factors influencing Amazon's Choice, including sales and conversion rates, product reviews, precise keyword matching, A+ Pages, return rates, and FBA fulfillment. By optimizing these aspects of the listing, sellers can increase their chances of earning the Amazon's Choice badge, thereby improving product visibility and conversion rates. Focusing on these elements is crucial for success within the competitive Amazon marketplace and maximizing sales potential.

12/29/2025 Logistics Industry Insights
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Amazon Revamps Seller Rating System Key Changes Explained

Amazon Revamps Seller Rating System Key Changes Explained

Amazon's fall Prime Day is approaching, and Prime Exclusive Discounts now require a fee, demanding seller flexibility. Simultaneously, Amazon is testing removing product ratings from search pages, sparking debate about conversion rates and opportunities for new products. Sellers should focus on product quality, optimize product detail pages, acquire genuine reviews, and operate compliantly to adapt to platform changes. This includes understanding the impact of paid Prime discounts and the potential shift in consumer behavior due to the absence of visible ratings in search results.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Gain Edge with Strategic CPC Advertising Guide

Amazon Sellers Gain Edge with Strategic CPC Advertising Guide

This article delves into common reasons for poor performance in Amazon CPC advertising, emphasizing the impact of product type, seller size, and product lifecycle on advertising strategies. Through case studies analyzing standard, non-standard, semi-standard products, and products with varying traffic concentration, it provides personalized advertising optimization recommendations for sellers. The goal is to help sellers avoid blindly spending money, achieve precise traffic acquisition, and improve conversion rates. Focusing on tailoring strategies to specific product characteristics enables more effective and efficient advertising campaigns.

01/06/2026 Logistics Industry Insights
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Exploring Ancillary Services in Aviation The Controversy Over Seat Selection Fees

Exploring Ancillary Services in Aviation The Controversy Over Seat Selection Fees

Recently, China United Airlines was fined for charging a seat selection fee, sparking widespread discussion within the industry about ancillary services. While some airlines still charge seat selection fees on international routes, this incident highlights the inadequacy of domestic regulations regarding ancillary services. Seat selection is seen as a market innovation, but requires policy support for healthy development. As the industry continues to explore and update regulations, the future stance of domestic airlines on ancillary service fees remains uncertain.

07/28/2025 Logistics
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Ecommerce Sellers Adapt to Voice Search AI Boom

Ecommerce Sellers Adapt to Voice Search AI Boom

Voice search is rapidly transforming the e-commerce landscape. This article delves into the impact of voice search on e-commerce SEO, particularly on the Amazon platform. It provides practical strategies to help sellers optimize product listings, win the Buy Box, and improve category rankings. Ultimately, the goal is to capitalize on the traffic opportunities presented by the AI era. Learn how to adapt your SEO efforts to meet the growing demand for voice-activated shopping and stay ahead of the competition on Amazon.

01/04/2026 Logistics Industry Insights
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Amazon FBA Sellers Grapple With Defects Lost Stock

Amazon FBA Sellers Grapple With Defects Lost Stock

Recent issues with Amazon FBA, including defective product classifications, inventory discrepancies, and Amazon's own selling of similar products, are eroding seller trust. This article delves into these problems, highlighting the risks associated with FBA operations. It explores potential solutions, urging Amazon to improve its rules, enhance transparency, and protect seller rights. The goal is to foster a fair and healthy cross-border e-commerce ecosystem for all participants. The article emphasizes the need for accountability and improved communication to rebuild confidence in the FBA program.

01/06/2026 Logistics Industry Insights
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Amazon Expands Seller Safety Net with Account Health Assurance

Amazon Expands Seller Safety Net with Account Health Assurance

Amazon introduces the Account Health Assurance program, providing protection for sellers with high Account Health Ratings, preventing account deactivation due to minor issues. Sellers must actively cooperate in resolving problems, otherwise suspension remains possible. Improving the account rating requires attention to product descriptions, images, logistics, and negative review management. This initiative supports high-quality sellers and promotes the healthy development of cross-border e-commerce on Amazon. It aims to provide a safety net and encourage best practices for maintaining a healthy selling account.

01/06/2026 Logistics Industry Insights
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Amazon Cracks Down on Fake Reviews in 2024 Seller Guidelines

Amazon Cracks Down on Fake Reviews in 2024 Seller Guidelines

Amazon sellers face challenges in promoting new products, leading some to consider self-built review accounts. This analysis differentiates self-built accounts from bot-driven reviews, highlighting the high costs associated with the former, advising caution for small and medium-sized sellers. Emphasizing Amazon's strict enforcement against manipulating reviews, the article advocates for compliant operation. Sellers should focus on optimizing listings, improving product quality, and leveraging official Amazon tools to boost performance and achieve sustainable growth. This approach ensures long-term success while adhering to Amazon's policies.

01/06/2026 Logistics Industry Insights
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