Amazon Sellers Boost Rankings with Dual Keyword Strategy

Amazon Sellers Boost Rankings with Dual Keyword Strategy

This article delves into the influencing factors of Amazon keyword ranking, emphasizing the importance of both conversion rate and order volume. By utilizing Amazon's backend and third-party tools, sellers can evaluate conversion rates and estimate order volume. This allows for the creation of more effective promotion strategies, ultimately achieving the goal of top-page keyword ranking. Focusing on these metrics helps sellers optimize their listings and drive more sales on the Amazon platform.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers 2024 Guide to UPC Barcode Compliance

Amazon Sellers 2024 Guide to UPC Barcode Compliance

This article provides a comprehensive analysis of the importance of Amazon UPCs, purchasing channels, usage methods, and GTIN exemption applications. It offers sellers the latest UPC purchasing and application strategies for 2024, helping products to be successfully listed and kickstarting their Amazon journey. It covers key aspects like where to buy legitimate UPCs, how to properly use them on product listings, and the process of obtaining a GTIN exemption when applicable. This guide aims to simplify the UPC process for Amazon sellers.

12/30/2025 Logistics Encyclopedia
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Can New Amazon Sellers Realistically Earn 5000 Monthly

Can New Amazon Sellers Realistically Earn 5000 Monthly

This article analyzes the possibility and challenges for new sellers to achieve a monthly income of 50,000 RMB on the Amazon platform. It points out that while not easy, success is possible through refined operations, sufficient capital preparation, and effective risk control. The article also reminds sellers to be aware of potential risks and recommends a thorough assessment of their own risk tolerance. Achieving this goal requires dedication, strategic planning, and a proactive approach to managing the complexities of the Amazon marketplace. Careful consideration of these factors can significantly increase the likelihood of success.

12/30/2025 Logistics Industry Insights
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Amazon Ads Strategies Boost Sales for Lowpriced Asins

Amazon Ads Strategies Boost Sales for Lowpriced Asins

Amazon advertising optimization requires a flexible strategy based on product characteristics and operational stage. Refined keyword management, optimized ad structure, and coordinated on-site and off-site promotion are crucial for improving traffic and conversion rates for low-priced ASINs. Continuous testing, data analysis, and strategy iteration are essential to ensure consistent order volume. Focus on optimizing bids, targeting relevant keywords, and improving product listings to maximize ROI on low-priced items. Regularly monitor performance metrics and adjust campaigns accordingly.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Gain Edge with Brand Analytics Guide

Amazon Sellers Gain Edge with Brand Analytics Guide

This article provides an in-depth analysis of Amazon Brand Analytics, highlighting its core value in competitive intelligence, conversion rate analysis, keyword optimization, and audience targeting. By detailing the four key report modules and offering a practical method for calculating competitor conversion rates, it aims to help sellers effectively leverage Brand Analytics. The goal is to optimize product listings, improve advertising performance, and ultimately achieve success in the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazon AI Drives Crossborder Ecommerce Growth in 2026

Amazon AI Drives Crossborder Ecommerce Growth in 2026

Amazon's 2026 strategy focuses on AI empowerment, streamlined global fulfillment, and differentiated local support, aiming to lower the barriers to cross-border e-commerce and help sellers focus on product innovation and brand building. Tools like E-Cang ERP are deeply integrated with the platform, providing data insights and AI assistants to help sellers make faster and more accurate business decisions and win in the future cross-border e-commerce competition.

01/15/2026 Logistics Industry Insights
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Amazon Sellers Optimize Inventory to Boost IPI Scores

Amazon Sellers Optimize Inventory to Boost IPI Scores

Amazon's FBA inventory restrictions are becoming increasingly stringent, making the IPI score crucial. This article delves into the impact of IPI on storage capacity and provides three core strategies: improving the IPI score, building a dynamic replenishment model, and coordinating clearance and allocation. It also answers frequently asked questions to help sellers optimize inventory management and succeed in the Amazon marketplace. By focusing on these key areas, sellers can navigate the challenges of FBA inventory limitations and maintain healthy stock levels.

01/15/2026 Warehousing
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Borsam Logistics Boosts Crossborder Ecommerce at Amazon Summit

Borsam Logistics Boosts Crossborder Ecommerce at Amazon Summit

Amazon Global Selling Cross-border Summit announced the "Next Generation Cross-border Chain" strategy, marking a new phase for cross-border e-commerce. BoSen Santong, as an SPN service provider, offers compliant end-to-end logistics solutions to help sellers address challenges such as tightening cross-border policies and evolving logistics links, thereby achieving global business growth. In the future, BoSen Santong will closely follow Amazon's strategic direction, relying on its global supply chain network and compliance service capabilities to empower cross-border sellers.

01/15/2026 Logistics Industry Insights
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Amazon Expands Seller Refund Flexibility with Data Tools

Amazon Expands Seller Refund Flexibility with Data Tools

Amazon has upgraded its seller return tools, introducing a more flexible 'Returnless Refund' option. This allows sellers to set refund thresholds based on product price. A new Returns and Inventory Health dashboard provides insights into return reasons and recovery value. These enhancements help sellers better understand return patterns, optimize return management strategies, reduce operational costs, and improve customer satisfaction. The dashboard aims to empower sellers with data-driven insights to make informed decisions regarding returns and inventory recovery.

01/15/2026 Logistics
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Amazon Opens Shenzhen Hub to Boost Crossborder Ecommerce

Amazon Opens Shenzhen Hub to Boost Crossborder Ecommerce

Amazon's Global Smart Hub Warehouse (GWD) has launched its first warehouse in Shenzhen, marking a new era for cross-border e-commerce logistics. GWD optimizes warehousing, customs clearance, and transportation to reduce costs and shorten delivery times, reshaping the industry landscape. For sellers, it's crucial to adjust strategies and embrace centralized management and intelligent allocation. For the industry, logistics efficiency becomes a key competitive factor for platforms. Consumers will benefit from a more convenient and high-quality global shopping experience. This initiative promises to streamline operations and enhance the overall e-commerce ecosystem.

01/15/2026 Logistics Industry Insights
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