Temu Poses Opportunities Challenges for Small Sellers
Temu, as a rising cross-border e-commerce platform, attracts numerous small and medium sellers with its low entry barriers and appeal to the trend of consumption downgrading. Despite challenges like 'refund only' controversies and arbitrary fines, Temu still offers breakthrough opportunities for some sellers. Government regulation intervention is expected to standardize platform behavior and promote healthy industry development. Temu's future depends on its own improvements and the standardization of the external environment.
