Can Xueersi Match New Orientals Livestreaming Ecommerce Success

Can Xueersi Match New Orientals Livestreaming Ecommerce Success

Xueersi's transition to live streaming e-commerce shows initial success, with impressive sales of educational books, sparking discussions about its imitation of New Oriental. While achieving some progress in the educational book market, Xueersi still needs to focus on differentiated competition, content innovation, and brand building to stand out in the fierce market competition and achieve its transformation goals. This includes developing unique offerings and strengthening its brand image to attract and retain customers in the evolving landscape.

01/04/2026 Logistics Industry Insights
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Alipay Expands Into Short Videos to Rival Content Platforms

Alipay Expands Into Short Videos to Rival Content Platforms

Alipay is actively expanding into the short video sector by upgrading its Life Account and launching features like "Look Around," aiming to move beyond its image as just a payment tool. Despite challenges like ingrained user perceptions and building a content ecosystem, Alipay has the potential to succeed in short video due to its massive user base and strengths in the financial sector. Live streaming e-commerce may become a new growth driver for Alipay in the future.

01/04/2026 Logistics Industry Insights
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Tiktoks Dou Boosts Traffic for Content Creators

Tiktoks Dou Boosts Traffic for Content Creators

This article delves into five core techniques for TikTok Dou+ advertising, emphasizing high-quality content as the foundation. It details the value of Dou+, prerequisites for advertising, target audience selection, advertising methods, and practical steps. The aim is to help users effectively leverage Dou+ to increase account exposure, acquire targeted followers, and boost live streaming conversions, ultimately achieving traffic monetization and business growth. It provides a comprehensive guide to maximizing the potential of Dou+ for optimal results on TikTok.

12/29/2025 Logistics Industry Insights
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Can Livestreaming Channel Survive Without Star Host Austin Li

Can Livestreaming Channel Survive Without Star Host Austin Li

After Luo Yonghao's departure, the 'Make a Friend' live streaming channel experienced a decline in key metrics such as sales and viewership, indicating a fading of its former top IP status. The main challenges include mediocre performance of anchors, a lack of distinctive content, and increased market competition. Transformation and innovation are crucial for the future development of 'Make a Friend'. Strengthening anchor training and exploring content innovation are necessary to remain competitive in the fierce market.

01/06/2026 Logistics Industry Insights
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B2B Platforms Vs Google Ads Customer Acquisition Guide for Exporters

B2B Platforms Vs Google Ads Customer Acquisition Guide for Exporters

This article compares and analyzes the differences between Google Ads and B2B platforms in terms of foreign trade customer acquisition. It points out that Google Ads is more conducive to precise traffic generation and brand building, while B2B platforms face homogeneous competition. The article suggests that foreign trade companies should choose appropriate promotion channels and develop effective marketing strategies based on their own circumstances. Ultimately, a tailored approach considering budget, target audience, and desired outcomes is crucial for successful international lead generation.

12/31/2025 Logistics Industry Insights
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B2B Firms Use Social Media to Boost Global Trade Growth

B2B Firms Use Social Media to Boost Global Trade Growth

B2B foreign trade companies should prioritize managing their private domain traffic overseas. By implementing a full-funnel social marketing strategy, integrating social media platforms, marketing automation tools, and SCRM systems, they can achieve precise customer targeting, efficient lead qualification, and improved inquiry conversion and repeat purchases. This approach ultimately empowers companies' digital transformation and long-term growth. Focusing on building and nurturing relationships within their own channels allows for greater control and personalized communication, leading to increased customer loyalty and sustainable business development in the global market.

01/06/2026 Logistics Industry Insights
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Netflix Adfree 4K Streaming Expands to China

Netflix Adfree 4K Streaming Expands to China

This article details the features, advantages, and viewing methods of Netflix in China. Netflix offers a pure streaming experience with its ad-free, high-quality, and massive content library. It covers steps such as VPN setup, software download, account registration, and membership selection, helping readers easily enjoy the ultimate viewing pleasure brought by Netflix. The article also explores Netflix's content ecosystem and future development trends. Netflix provides an extensive range of movies, TV shows, and documentaries, making it a popular choice for streaming enthusiasts worldwide.

01/06/2026 Logistics Encyclopedia
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Douyin Shop Strategies Boost Ecommerce Growth in China

Douyin Shop Strategies Boost Ecommerce Growth in China

Struggling with your Douyin Shop operation? This article addresses common issues faced by new sellers, including category selection, regulatory violations, and traffic acquisition. It provides detailed solutions, covering everything from product optimization to live streaming e-commerce and choosing a reliable Douyin Shop managed service provider. Say goodbye to guesswork and quickly launch a successful shop! This guide helps navigate the complexities and optimize your shop for increased visibility and sales, ensuring a smooth and profitable start on the Douyin platform.

12/31/2025 Logistics Industry Insights
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Tiktok Shop Expands US Ecommerce Opportunities for Sellers

Tiktok Shop Expands US Ecommerce Opportunities for Sellers

TikTok Shop officially launched in the US, presenting new opportunities for sellers. This article analyzes the entry requirements (invitation-only), commission rules, live streaming conditions, and open categories. It emphasizes local fulfillment and analyzes best-selling product categories and core consumer demographics. It also provides operational strategy suggestions to help sellers tap into the US market. Focus is placed on understanding the US consumer and tailoring product offerings and marketing strategies to effectively reach this demographic through the TikTok platform.

01/05/2026 Logistics Industry Insights
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Douyin Shop Agencies Drive Merchant Growth in China

Douyin Shop Agencies Drive Merchant Growth in China

This article provides an in-depth analysis of TikTok Shop agency operation, covering its definition, service scope, and advantages, offering a comprehensive decision-making reference for merchants. Choosing agency operation can reduce operating costs, improve efficiency, mitigate risks, and access professional resources. The article also analyzes the store launch cycle and provides suggestions for selecting a reliable agency, helping merchants capitalize on the live streaming e-commerce boom. It emphasizes the benefits of outsourcing TikTok Shop management to experienced professionals for optimal results.

01/06/2026 Logistics Industry Insights
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