Window and Door Firm Gains Market Share with Fullfunnel Marketing

Window and Door Firm Gains Market Share with Fullfunnel Marketing

This article discusses how a Guangdong-based doors and windows building materials company transformed from relying on traditional exhibitions and B2B platforms to proactive customer acquisition through Panshi's full-funnel marketing solution. The solution includes customized website development, Google SEO optimization, precise Google SEM advertising, and overseas social media management. Ultimately, it achieved reduced customer acquisition costs, increased inquiry proportion from independent channels, and growth in brand search volume, providing a valuable and replicable success story for companies in the same industry.

02/02/2026 Logistics Industry Insights
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Wechat Group Buying Faces Trust and Sourcing Challenges

Wechat Group Buying Faces Trust and Sourcing Challenges

The WeChat-based dropshipping group buying model carries inherent risks. Behind the low-priced sources lie potential issues with quality, after-sales service, and authenticity. This article reveals industry secrets, offering practical methods for identifying genuine and fake suppliers. It emphasizes the importance of trust in community group buying, advising community leaders to exercise caution when choosing WeChat channels. The article recommends prioritizing offline inspections and collaborations with B2B platforms to mitigate supply chain risks and ensure product quality for community members.

02/05/2026 Logistics Industry Insights
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EU Tightens VAT Rules for Express Shipments

EU Tightens VAT Rules for Express Shipments

This article provides an in-depth analysis of VAT requirements for express deliveries to EU countries, detailing the VAT number needs in various scenarios (business/individual recipient, high/low value goods, B2B/B2C trade). It also explains key concepts such as IOSS and EORI numbers. Furthermore, the article offers practical compliance advice to help cross-border e-commerce sellers and international trade participants clear customs smoothly and reduce logistical risks. This guide aims to navigate the complexities of EU VAT regulations for international shipments.

01/15/2026 Logistics Encyclopedia
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UPS Expands Ecommerce Strategy Amid Retail Shifts

UPS Expands Ecommerce Strategy Amid Retail Shifts

Store closures in the retail sector have impacted UPS's B2B business, but omnichannel retail presents new opportunities. UPS is actively addressing challenges and capitalizing on the e-commerce logistics market through strategies such as expanding warehousing, optimizing its logistics network, and embracing technological innovation. Facing intense competition, UPS leverages its experience and technological advantages to build a smart and efficient logistics system, leading industry transformation. The company focuses on providing comprehensive solutions to meet the evolving needs of retailers in the dynamic e-commerce landscape.

01/29/2026 Logistics Industry Insights
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Kitchen Cabinet Orders Triple After Marketing Overhaul

Kitchen Cabinet Orders Triple After Marketing Overhaul

A Guangdong kitchen building materials factory achieved a surge in orders by transitioning from relying on traditional platforms to independent customer acquisition through PanShi's full-chain marketing solution. This involved reshaping the website image, implementing precise SEO/SEM traffic generation, and establishing a social media matrix to build trust. Consequently, customer acquisition costs decreased by 35%, the proportion of inquiries from independent channels increased to 65%, and brand search volume grew by over 200%. This demonstrates the crucial role of marketing capabilities in B2B going global.

02/05/2026 Logistics Industry Insights
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Amazon Bans Unsafe Chargers Expands Seller Logistics

Amazon Bans Unsafe Chargers Expands Seller Logistics

Amazon removed non-compliant chargers, emphasizing product safety. They launched a new logistics service, AWD, to help sellers reduce costs and improve efficiency. Amazon is also adjusting its logistics layout to optimize resource allocation. Cross-border e-commerce is steadily developing, with the Small and Light program and B2B pricing automation providing more opportunities for sellers. Sellers need to pay attention to policy changes and adjust their business strategies accordingly. This includes staying informed about product safety regulations and leveraging new logistics solutions for cost-effective operations in the global marketplace.

12/31/2025 Logistics
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Guangzhou Ecommerce Expands Globally Via Social Media

Guangzhou Ecommerce Expands Globally Via Social Media

E-HiFuture and Baiyun Industry Investment jointly held a cross-border e-commerce event, focusing on overseas social media strategies to help Guangzhou enterprises achieve high-quality globalization. The event highlighted the advantages of the B2B model and proposed a "Social Media Four-Wheel Drive Customer Acquisition Model," emphasizing AI search optimization. Discussions covered YouTube community marketing, the Greater Bay Area strategic layout, cross-border compliance, and financial support, providing companies with comprehensive globalization solutions. The event aimed to empower businesses with the knowledge and resources needed for successful international expansion.

01/23/2026 Logistics Industry Insights
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Amazon Summit Highlights Key Drivers for Global Ecommerce Growth

Amazon Summit Highlights Key Drivers for Global Ecommerce Growth

Amazon summit revealed three key signals: a shift from sales-driven to value-driven, with AI empowering value delivery; supply chain upgrades as a growth engine, connecting isolated inventories through global intelligent hub warehouses; and a shift from single-point breakthroughs to matrix operations, expanding into the B2B blue ocean. Sellers should reshape product selection with a value-driven mindset, embrace AI tools, and view the supply chain as a strategic lever to achieve growth in the new cycle. Focus on delivering value, optimizing logistics, and diversifying strategies for sustainable success.

01/26/2026 Logistics Industry Insights
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