Crossborder Sellers Hit by Freight Failures Amazon Price Pressures
Cross-border e-commerce sellers face a double crisis: freight forwarder bankruptcies and Amazon's price pressure. This article delves into the causes of freight forwarder failures and corresponding strategies. It also explores how sellers can cope with Amazon's price competition by developing new products, optimizing supply chains, and implementing refined operational strategies. The goal is to help sellers break through these challenges and achieve success in the competitive e-commerce landscape. These approaches can help sellers navigate the difficulties and thrive.






