"benchmarks"

Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Advertising has launched Benchmarks, offering category-specific data to help sellers optimize their ad campaigns and improve efficiency. This feature allows advertisers to compare their performance against category averages, identifying areas for improvement in targeting, bidding, and creative. By leveraging these insights, sellers can make data-driven decisions to enhance their advertising strategies and drive better results. Currently, Benchmarks is only available in the US marketplace.

01/08/2026 Logistics Industry Insights

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US Ports Adopt New System to Improve Service Quality

To more accurately measure the quality of port services in the United States, the 29th annual 'Quest for Quality Awards' utilizes an evaluation system encompassing five key dimensions: business ease, value, ocean/intermodal network, equipment, and operations. This framework aims to provide shippers with objective benchmarks and incentivize ports to improve their service levels.

01/20/2026 Port Encyclopedia

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Air Cargo Data Informs Strategic Aviation Decisions

IATA's Air Cargo Data solutions deliver market intelligence, empowering businesses to optimize shipping strategies, enhance efficiency, expand markets, and manage risks. This enables companies to succeed in the air freight market by providing crucial insights into trends, performance benchmarks, and competitive landscapes. Leverage comprehensive data to make informed decisions, improve operational effectiveness, and ultimately gain a competitive edge in the dynamic world of air cargo.

01/08/2026 Logistics Industry Insights

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IATA Standards Boost Global Airport Efficiency

IATA promotes common standards in the aviation industry to streamline passenger processes, improve efficiency, and reduce costs. Standardized manuals facilitate interoperability, accelerate product launches, and enhance customer satisfaction. By establishing industry-wide benchmarks, IATA contributes to a safer, more efficient, and more customer-centric air travel experience. This standardization also helps airlines and related businesses to operate more smoothly and effectively across the globe, leading to greater profitability and sustainability.

12/30/2025 Logistics Encyclopedia

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Amazon Sellers Optimize ACOS for Highend Products

This article analyzes ACOS optimization strategies for high-priced products on Amazon. It emphasizes category benchmarks, provides calculation methods, and offers optimization techniques, such as search term analysis and negative keywords, to improve advertising effectiveness. The focus is on maximizing return on ad spend while maintaining profitability for high-value items. By understanding the nuances of ACOS in this context, sellers can refine their campaigns and achieve better results, leading to increased sales and improved overall performance.

01/04/2026 Logistics Encyclopedia

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Ocean Freight Fuel Surcharges Key Guide for Global Traders

This article provides an in-depth analysis of the Bunker Adjustment Factor (BAF) calculation methods in international ocean freight. It covers different charging models for Full Container Load (FCL) and Less than Container Load (LCL) shipments, as well as dynamic adjustment formulas based on oil price benchmarks. Furthermore, it addresses additional fees in specific scenarios, such as Emergency Bunker Surcharge and Green Surcharge. The aim is to help foreign traders better understand and control ocean freight costs.

01/15/2026 Logistics Encyclopedia

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Liberia Enhances Tax Collection with WCO Assistance

With the support of the WCO WACAM project, the Liberia Revenue Authority is actively implementing a competency-based human resource management system. This includes developing tools such as job benchmarks, competency frameworks, and job descriptions, as well as formulating human resource and training strategies. This initiative aims to enhance employee performance, achieve organizational goals, and inject new vitality into Liberia's economic development and social progress. The focus is on building a skilled and effective tax workforce.

01/07/2026 Customs Knowledge

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Global Airlines Adopt Iatas MCX to Cut Maintenance Costs

IATA's MCX project is a voluntary data exchange program designed to help airlines standardize maintenance cost reporting, establish industry benchmarks, share knowledge and experience, thereby reducing maintenance costs and improving operational efficiency. Through annual data collection and analysis, community communication, and results publication, MCX provides airlines with a powerful tool for benchmarking, decision support, and cost optimization. It facilitates the identification of best practices and areas for improvement, ultimately contributing to a more efficient and cost-effective maintenance ecosystem.

01/16/2026 Airlines

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Global Freight Forwarding How to Avoid Costly Pricing Mistakes

This paper deeply analyzes the rationality assessment methods of international freight forwarding quotations from four dimensions: market conditions, quotation composition, service quality, and hidden costs. By mastering industry benchmarks, breaking down fee details, evaluating service reputation, and being wary of hidden costs, it helps you identify price traps and choose the most cost-effective freight forwarder to reduce logistics costs. The analysis provides a comprehensive understanding of quotation evaluation, enabling informed decisions and minimizing potential financial risks associated with international freight forwarding services.

11/03/2025 Logistics Encyclopedia

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Trucking Sector Grows As LTL Struggles Parcel Pricing Holds Firm

The TD Cowen-AFS Freight Index report reveals emerging signs of recovery in the trucking market, despite persistent overcapacity. Parcel shipping pricing strategies are proving effective, although intense competition for discounts remains. Less-than-truckload (LTL) pricing remains robust but faces competitive pressures. Overall, the report provides valuable market insights and benchmarks for freight companies navigating the current landscape. It highlights the complex interplay of supply, demand, and pricing dynamics across different freight modes, offering a crucial reference point for strategic decision-making.

01/15/2026 Logistics Industry Insights

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