US Holiday Ecommerce Boosts Small Business Sales

US Holiday Ecommerce Boosts Small Business Sales

US Christmas e-commerce sales surged by 10.6%, exceeding online growth expectations. Black Friday and Cyber Monday remained strong, with December sales surpassing last year's figures. Amid inflationary pressures, consumers diversified their spending, creating opportunities for small brands with price advantages. The consumption trend is expected to continue in the first half of next year, requiring cross-border e-commerce businesses to proceed cautiously. The strong online performance indicates a shift in consumer behavior, favoring digital channels during the holiday season.

01/04/2026 Logistics Industry Insights
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Amazons Early Prime Deals Signal Holiday Spending Trends

Amazons Early Prime Deals Signal Holiday Spending Trends

Data from Amazon's Prime Early Access Sale indicates a diversion of some Black Friday and Cyber Monday demand, leading to a decrease in average order value. Consumer sentiment suggests a wait-and-see approach. Amazon's own products performed strongly. Third-party sellers need to adapt by employing strategies such as differentiated competition, refined operations, and diversified channels to navigate the evolving market landscape. The report highlights the need for sellers to be proactive and responsive to changing consumer behaviors during major sales events.

12/30/2025 Logistics Industry Insights
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Ecommerce Sellers Adapt to Air Freight Challenges for Peak Season

Ecommerce Sellers Adapt to Air Freight Challenges for Peak Season

Strategies for securing international air freight capacity during the peak cross-border e-commerce season (Black Friday, Christmas): Proactive planning to lock in resources, precise channel matching, and flexible response to fluctuations are key. Emphasizing early planning, long-term partnerships, and selection of reliable freight forwarders. Offers advice on various channel options like direct flights and transshipments, along with risk mitigation strategies. Helps sellers successfully secure cargo space during the peak season by optimizing their logistics and being prepared for potential disruptions.

02/03/2026 Logistics
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Retailers Turn to Automation to Tackle Supply Chain Challenges

Retailers Turn to Automation to Tackle Supply Chain Challenges

This webinar focuses on how retailers can leverage automation to address surging demand and supply chain challenges. Experts will share best practices in inventory optimization, strategies for handling Black Friday and Cyber Monday, key order management techniques, and proactive peak demand planning. The session aims to equip retailers with the knowledge to build a more resilient and efficient warehouse operation, enabling them to navigate peak seasons and improve overall supply chain performance. Learn how to optimize your warehouse for increased throughput and reduced costs.

01/20/2026 Warehousing
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Crossborder Sellers Boost Air Freight for Holiday Peak Season

Crossborder Sellers Boost Air Freight for Holiday Peak Season

This article provides a guide for cross-border e-commerce sellers preparing for peak season air freight. It covers timeline planning, market differentiation strategies, and practical tips to help sellers optimize inventory and logistics through efficient air freight strategies during sales peaks like Black Friday and Christmas. The aim is to reduce costs, increase efficiency, and enhance market competitiveness. The guide focuses on leveraging air freight to navigate the challenges of increased demand and ensure timely delivery, ultimately contributing to improved profitability during the crucial holiday season.

02/04/2026 Logistics
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Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

During this year's Black Friday Cyber Monday, an Amazon Advertising system bug caused abnormal ad data and budget overruns for sellers, resulting in significant losses. Amazon has responded and fixed the bug, but compensation issues remain unresolved. Additionally, display ads are undergoing policy adjustments, with the old version being removed and product activity ads being upgraded. Sellers need to closely monitor data, verify through multiple channels, adjust strategies promptly, and actively learn the new policies. Seeking legal assistance when necessary is crucial for survival in this changing landscape.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Struggle With Rising Ad Costs Postholiday Sales

Amazon Sellers Struggle With Rising Ad Costs Postholiday Sales

During Black Friday and Cyber Monday, Amazon sellers often face the problem of rapid ad budget depletion with slow order growth. This article analyzes the performance differences between new and established listings under varying budgets. It reveals that increased budgets can lead to less targeted traffic and a decrease in organic orders. The article suggests sellers adjust bidding strategies based on the product lifecycle stage, emphasize product competitiveness, and take a rational approach to advertising by focusing on the product itself. Ultimately, product quality and relevance are key to success.

01/06/2026 Logistics Industry Insights
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Small Businesses Face Challenges in Social Media Marketing

Small Businesses Face Challenges in Social Media Marketing

Small and medium-sized businesses should approach note-based marketing with caution to avoid wasted budget due to ineffective traffic and black market operations. It's recommended to prioritize improving their own content operation capabilities and utilize efficient tools like Spotlight Ads for precise targeting. By mitigating various risks associated with note-based marketing, businesses can achieve sustainable growth.

01/23/2026 Logistics Industry Insights
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AI Transforms Digital Marketing Strategies

AI Transforms Digital Marketing Strategies

This article delves into the application of Artificial Intelligence (AI) in digital marketing. It comprehensively explains how AI empowers digital marketing, enhancing efficiency and personalization. The discussion covers definitions, application scenarios (content creation, customer segmentation, customer service, campaign optimization, task automation), advantages, and challenges. Furthermore, it explores future development trends. The article emphasizes the importance of addressing biases and copyright issues when implementing AI and highlights the significance of human-AI collaboration in achieving optimal results in the field of digital marketing.

01/23/2026 Logistics Industry Insights
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Facebook Dominates Crossborder Ecommerce Marketing

Facebook Dominates Crossborder Ecommerce Marketing

Facebook, with its massive user base and precise ad targeting capabilities, is a top social media marketing platform for cross-border e-commerce. This article analyzes Facebook's user advantages and platform characteristics, emphasizing the importance of content creation. Facing the challenge of declining engagement rates, cross-border sellers need to constantly innovate to succeed on Facebook. Continuous adaptation and creative content are key to overcoming engagement hurdles and achieving marketing goals within the platform's dynamic environment.

01/27/2026 Logistics Industry Insights
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