Google Updates Algorithm to Boost EEAT Combat Spam in SEO

Google Updates Algorithm to Boost EEAT Combat Spam in SEO

Google's December algorithm updates focused on enhancing user experience and combating spam. The Helpful Content update emphasizes the E-E-A-T principle (Experience, Expertise, Authoritativeness, and Trustworthiness), demanding content based on real-world experience, professionalism, authority, and reliability. The Spam update utilizes the SpamBrain system to combat spam backlinks and other black-hat SEO practices. Cross-border e-commerce businesses should prioritize content quality, user experience, and avoid black-hat SEO tactics to thrive amidst algorithm changes.

01/05/2026 Logistics Industry Insights
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GF Piping Systems Launches Seadrain White for Marine Drainage

GF Piping Systems Launches Seadrain White for Marine Drainage

GF Piping Systems' SeaDrain White series is a new drainage system designed specifically for the discharge of black and grey water from passenger ships. Its lightweight and corrosion-resistant properties effectively reduce leakage and downtime issues, enhancing the safety and efficiency of the vessels.

08/06/2025 Logistics
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Guide to HS Codes for Tea and Spices Exporters

Guide to HS Codes for Tea and Spices Exporters

This article delves into the HS codes of the 09 series, covering export information and regulatory conditions for products such as black tea, Pu-erh tea, dark tea, mate, pepper, and chili. It aims to assist businesses in accurately understanding key regulations in international trade, thereby enhancing export efficiency and market competitiveness.

08/05/2025 HS Code Query
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Cu Nim Airport Showcases Unique Charm in Canada

Cu Nim Airport Showcases Unique Charm in Canada

Cu Nim Airport, located in Black Diamond, Alberta, Canada, is renowned for its unique grass runway and beautiful natural landscapes. Despite lacking METAR weather data, the airport ensures flight safety with its self-communication frequency of 123.4 MHz. It is ideal for private flying and gliding activities, making it a paradise for aviation enthusiasts.

08/04/2025 Airport Codes
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Ravenna Port Becomes Key Adriatic Trade Hub

Ravenna Port Becomes Key Adriatic Trade Hub

Ravenna Port, a key maritime gateway in Italy's Emilia-Romagna region, has become a leader in trade across the Eastern Mediterranean and the Black Sea due to its advantageous geographic location. By joining the International Port Association, the port aims to enhance its global cooperation and operational efficiency, contributing significantly to regional economic growth.

08/05/2025 Port Encyclopedia
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New Opportunities in the Latin American E-commerce Market Challenges and Prospects Amid Giants' Rivalry

New Opportunities in the Latin American E-commerce Market Challenges and Prospects Amid Giants' Rivalry

Despite the unexpected decline in Brazil's e-commerce 'Black Friday' sales, e-commerce giants remain confident in the Latin American market and are actively expanding their presence. As the last e-commerce blue ocean globally, Latin America presents both challenges and abundant opportunities. In the future, platforms can leverage localization and innovative strategies to embrace growth.

07/23/2025 Logistics
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Amazon Launches AB Testing Tool for Seller Listings

Amazon Launches AB Testing Tool for Seller Listings

Amazon's "Manage Your Experiments" tool empowers brand sellers with A/B testing capabilities. By comparing the performance of different listing versions, it helps pinpoint optimization areas and improve conversion rates. This article details the tool's features, value, and creation steps. It also reminds sellers to pay attention to FBA inventory deadlines for Black Friday and the Christmas season.

01/04/2026 Logistics
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Amazon Sellers Face BSR Manipulation and Misclassification Challenges

Amazon Sellers Face BSR Manipulation and Misclassification Challenges

During Amazon's Black Friday and Cyber Monday, some sellers manipulated the BSR by misusing category placement, disrupting the market and harming compliant sellers. Platform regulation faces challenges, and issues like fake reviews persist. Purifying the platform ecosystem requires joint efforts from sellers and the platform. Compliant sellers should focus on enhancing their own competitiveness to thrive in a fair marketplace.

12/30/2025 Logistics Industry Insights
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Ecommerce Brands Adopt Advanced SEO Tactics for Growth

Ecommerce Brands Adopt Advanced SEO Tactics for Growth

This article delves into common pitfalls and optimization techniques for independent site SEO. It emphasizes the importance of keyword strategy, optimization cycles, website construction, and adapting to Google's algorithm. The article also warns businesses against using unethical or black-hat SEO tactics. By focusing on legitimate and sustainable methods, businesses can improve their overseas traffic and conversions, ultimately boosting their online presence and achieving long-term success in international markets.

01/05/2026 Logistics Encyclopedia
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Chatgpt Enhances SEO Strategies for Independent Websites

Chatgpt Enhances SEO Strategies for Independent Websites

This article provides an in-depth analysis of leveraging AI tools like ChatGPT to empower independent station SEO. It covers key strategies such as upgrading keyword strategies, optimizing content, enhancing user experience, building external links, optimizing for mobile devices, improving social media presence, and avoiding black hat SEO techniques. By implementing these strategies, independent stations can improve their search engine rankings, attract more traffic and customers, and ultimately achieve business growth.

01/05/2026 Logistics Encyclopedia
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