Datadriven Strategy Boosts Facebook Ad ROI

Datadriven Strategy Boosts Facebook Ad ROI

This article delves into the importance and implementation process of Facebook ad data tracking. It focuses on two data return methods: C2S and S2S, highlighting key aspects of gateway interface modification and data processing. It emphasizes the significance of bidirectional data return between e-commerce platforms and media platforms. The article provides a practical guide to data tracking on Facebook, aiming to help readers improve ad performance and achieve ROI growth. It covers essential steps for setting up effective tracking and leveraging data insights for campaign optimization.

12/29/2025 Customs Knowledge
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Apple Adds More App Store Ad Slots for Developers

Apple Adds More App Store Ad Slots for Developers

Apple's advertising platform has introduced new ad placements on the Today page and App Store product pages in overseas markets, creating new opportunities for App promotion. This article provides an in-depth analysis of the characteristics, targeting strategies, and potential impact of these ad placements, aiming to help advertisers seize traffic dividends. It also reminds advertisers to pay attention to platform policy changes and develop reasonable targeting strategies to ensure effective advertising results. Success hinges on adapting to these new formats and understanding the nuances of each placement.

12/30/2025 Logistics Industry Insights
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Facebook Pages Urged to Boost ACE Score for Security

Facebook Pages Urged to Boost ACE Score for Security

This article delves into the importance of the Facebook ACE score for advertisers, detailing key factors influencing the score, including product quality, sizing issues, fulfillment services, after-sales communication, and website experience. It provides targeted improvement measures to help advertisers enhance user experience and optimize their ACE score. By improving the ACE score, advertisers can reduce the risk of page suspension and ensure the smooth running of their Facebook ad campaigns. Ultimately, a higher ACE score leads to better ad performance and a more positive user experience.

12/30/2025 Logistics Industry Insights
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Facebook Advertisers Urged to Target Audiences Wisely to Cut Costs

Facebook Advertisers Urged to Target Audiences Wisely to Cut Costs

This article reveals potential pitfalls of Facebook's automatic audience expansion feature. Through case studies, it highlights different strategies for various event objectives when a precise seed audience exists. It emphasizes the importance of precise targeting and provides practical advice to avoid wasting ad budget. The analysis focuses on how expanding beyond a well-defined audience can sometimes dilute the effectiveness of campaigns, particularly when aiming for specific conversions or engagements. Understanding these nuances allows advertisers to optimize their spending and achieve better results with their Facebook ad campaigns.

12/30/2025 Logistics Industry Insights
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HS Code 4801009000 Newsprint Tax and Market Impact

HS Code 4801009000 Newsprint Tax and Market Impact

The HS code 4801009000 corresponds to sheets and other newsprint, with an export tax rate of 0% and VAT at 13%. When declaring goods, it is important to pay attention to factors such as brand, use, and specifications, with no special regulatory requirements. This code highlights the importance of product classification and tax information in modern trade.

09/16/2025 HS Code Query
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Key Points Analysis of General Trade Export Customs Declaration at Beijing Airport

Key Points Analysis of General Trade Export Customs Declaration at Beijing Airport

The Beijing Airport Customs is implementing a paperless customs clearance process, requiring strict adherence to ensure that declared information matches actual goods to minimize compliance risks. During exports, all necessary documents, including customs declaration drafts, declaration elements, and proforma invoices, must be complete, and brand authorizations must be authentic and valid to avoid being penalized by customs.

07/18/2025 Logistics Encyclopedia
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Optimizing Logistics Management Building An Efficient Digital Supply Chain And Sustainability Strategy

Optimizing Logistics Management Building An Efficient Digital Supply Chain And Sustainability Strategy

This article explores the challenges and solutions faced by technology companies in modern logistics management, emphasizing the importance of digital transformation, multi-channel integration, and sustainable development strategies in enhancing supply chain efficiency and customer satisfaction. Through case studies, it demonstrates how companies address component shortages and fluctuations in market demand to ensure business continuity and maintain brand image.

07/24/2025 Logistics Industry Insights
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Exploring Import Processing And Customs Export Management Knowledge

Exploring Import Processing And Customs Export Management Knowledge

This article provides a detailed overview of the re-export requirements for inward processing, customs filing, and brand export considerations, as well as the latest inspection requirements for customs declarations. By interpreting relevant materials and processes, companies can better navigate customs management, enhance export efficiency and compliance, and ensure their brand's competitiveness in the international market.

07/18/2025 Logistics Encyclopedia
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UPS Restructures Amid Global Tariff Challenges

UPS Restructures Amid Global Tariff Challenges

Against the backdrop of global trade frictions and weakening consumer demand, UPS faces declining performance and restructuring challenges. The company is actively adjusting its strategy, optimizing its business structure, addressing tariff impacts, expanding into emerging markets, and promoting digital transformation. Despite facing uncertainties, UPS possesses significant development potential due to its brand advantages and global network.

01/05/2026 Logistics Industry Insights
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Amazon Sellers Guide to Trademark Registration

Amazon Sellers Guide to Trademark Registration

This article details every step of Amazon trademark registration, including trademark name selection, pre-registration preparation, service provider selection, registration process, and precautions. It aims to help sellers efficiently and smoothly complete trademark registration, laying a solid foundation for brand development. It also emphasizes the importance of post-registration maintenance to ensure trademark rights are protected.

01/04/2026 Customs Knowledge
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