Amazon Sellers Gain Edge with Five Key SEO Strategies

Amazon Sellers Gain Edge with Five Key SEO Strategies

This article delves into five key strategies for internal keyword research on Amazon: leveraging recommended keywords, analyzing competitor ASIN titles/Top Listings, exploring search trends in the front-end search bar, analyzing Search Term Report data, and utilizing brand tools and reports. It aims to help sellers reduce reliance on third-party tools and improve the accuracy and efficiency of keyword collection. This, in turn, optimizes listings, enhances advertising performance, and ultimately achieves precise traffic generation and sales growth.

01/16/2026 Logistics Encyclopedia
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Apparel Industry Turns to Live Streaming for Crossborder Ecommerce Growth

Apparel Industry Turns to Live Streaming for Crossborder Ecommerce Growth

The fashion industry faces challenges such as declining revenue and reduced profits, prompting business owners to turn to live streaming for transformation. Chinese fashion cross-border e-commerce holds a significant position in the global market due to its industrial chain advantages, but still needs to transform and upgrade. By focusing on precise product selection, brand globalization, and creating compelling consumption scenarios, businesses can seize opportunities in the US, Europe, and emerging markets to achieve sustainable development.

01/16/2026 Logistics Industry Insights
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India Adjusts Trade Routes Amid Red Sea Shipping Crisis

India Adjusts Trade Routes Amid Red Sea Shipping Crisis

The Red Sea crisis poses significant challenges to Indian trade, particularly impacting garment exports. The Indian government is actively responding by exploring diversified markets, while the garment industry seeks value chain restructuring and brand upgrades. Despite supply chain disruptions, India remains committed to increasing its export volume and reshaping the global trade landscape. The crisis necessitates a proactive approach to mitigate risks and capitalize on new opportunities for sustained growth and resilience in the face of global uncertainties.

01/16/2026 Logistics Industry Insights
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Xiaomi Aims for EV Market Revival with 2026 Lineup

Xiaomi Aims for EV Market Revival with 2026 Lineup

After facing a public opinion crisis in 2025, Xiaomi Auto is gradually regaining positive sentiment through its product strength, market strategies, and anticipation for new releases. In 2026, Xiaomi plans to launch multiple new vehicles, including both pure electric and extended-range models, aiming for a systemic breakthrough. However, risks such as rebuilding trust in quality control, intense market competition, and a blurred brand positioning still exist. Whether Xiaomi Auto can make a successful comeback remains a significant challenge.

01/15/2026 Logistics Industry Insights
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Oura Ring Launches on Amazon to Compete in Wearable Health Market

Oura Ring Launches on Amazon to Compete in Wearable Health Market

Smart ring brand Oura has launched its Horizon and Heritage rings on Amazon. Oura, a leader in the smart ring market valued at $2.5 billion, initially gained prominence through its sleep tracking capabilities. This move expands Oura's reach and makes its popular smart rings more accessible to a wider consumer base. The availability on Amazon provides customers with a convenient platform to purchase and learn more about Oura's offerings and its focus on health and wellness tracking.

01/19/2026 Logistics Industry Insights
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Amazon Streaming TV Ads Boost Ecommerce Sales

Amazon Streaming TV Ads Boost Ecommerce Sales

Amazon STV advertising (formerly OTT advertising) provides cross-border e-commerce sellers with a new way to acquire traffic. By precisely targeting video ads on streaming media platforms, sellers can reach potential customers, increase product sales, and enhance brand awareness. A deep understanding of STV advertising's delivery mechanisms and optimization strategies is crucial for success. This includes understanding bidding strategies, audience targeting options, and creative best practices to maximize return on ad spend and drive conversions.

01/22/2026 Logistics Industry Insights
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Chinas Hefei Expo Targets Growing Health Food Demand

Chinas Hefei Expo Targets Growing Health Food Demand

The 2026 China (Hefei) Nuts & Dried Fruits Food Exhibition & Chinese New Year Shopping Festival will focus on new trends in healthy consumption. Featuring two main themes, "Selected New Year Goods Festival" and "Health-Preserving New Year Goods Festival," the event will gather high-quality New Year products and various health products. It aims to create a comprehensive platform integrating brand display, product trading, and trend exchange, providing more choices and opportunities for both businesses and consumers.

01/23/2026 HS Code Query
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Tiktok Ecommerce Honors 2025 DOU Awards Winners for Innovation

Tiktok Ecommerce Honors 2025 DOU Awards Winners for Innovation

TikTok E-commerce released the "DOU Awards" annual honor list, focusing on three dimensions: Annual Brand, Annual New Product, and Annual Content. It recognizes outstanding brands and content in 2025. The list aims to showcase the latest achievements in e-commerce marketing on the platform, provide a reference for merchants, and help brands achieve sustainable growth in TikTok E-commerce. It highlights successful strategies and innovative approaches that have driven significant results within the TikTok E-commerce ecosystem.

01/23/2026 Logistics Industry Insights
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Tiktok Advises Secure Email Practices for Account Safety

Tiktok Advises Secure Email Practices for Account Safety

Choosing the right email for TikTok account registration is crucial. Internationally recognized email providers like Gmail and Outlook are preferred due to their high trust, stability, and security. Businesses can consider using domain emails to strengthen brand image. Avoid using common domestic email providers and temporary emails to minimize the risk of account suspension and improve operational efficiency. Selecting a reliable email service is a key element in ensuring the longevity and success of your TikTok presence.

01/23/2026 Logistics Encyclopedia
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Global Ecommerce Brands Adopt Targeted Media Strategies

Global Ecommerce Brands Adopt Targeted Media Strategies

For cross-border e-commerce companies aiming to break through in the global market, efficient overseas media press release distribution is crucial. This article explores strategies such as selecting appropriate media platforms and publishing high-quality news releases to enhance brand influence abroad and gain a larger market share. It highlights the importance of strategic media outreach for building credibility and visibility in international markets, ultimately contributing to business growth and success in the competitive global e-commerce landscape.

01/23/2026 Logistics Industry Insights
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