Recently, container freight rates from China to the US have dropped by over 50%. This decline in freight costs reveals potential inflation risks and a shift in demand from US importers. Future market dynamics may be influenced by changes in tariff policies.
This article explores the historical evolution of the 'last-mile delivery' model, its decline, and its potential resurgence in emerging sectors of fresh food and cold chain logistics. It emphasizes new opportunities and innovative pathways for this model outside of traditional e-commerce.
This article delves into six core techniques for Amazon SP advertising, including unified campaign management, granular ad group segmentation, leveraging automatic campaigns, utilizing negative keywords effectively, optimizing listings, and tracking ACoS. By mastering these techniques, sellers can effectively improve ad performance, reduce wasted ad spend, and ultimately increase sales revenue. Focus is given to practical application and strategic thinking to maximize ROI.
AppsFlyer's SSOT integrates SKAdNetwork (SKAN) and proprietary attribution to address iOS 14's attribution challenges. By deduplicating conversion values (CV), it provides a more accurate single source of truth. This helps marketers optimize channel evaluation and gain a clearer understanding of campaign performance in the post-iOS 14 landscape. SSOT aims to provide reliable and comprehensive attribution data for informed decision-making.
For Amazon new product launches, beginners often make four common advertising mistakes: rushing to optimize automatic campaigns, blindly negating keywords, underbidding, and blindly using broad targeting. A data-driven approach is crucial, extending the campaign duration, carefully negating keywords, and setting reasonable bids. Avoid hasty optimizations and focus on long-term performance analysis to effectively promote new products on Amazon.
In June, global air freight spot prices continued to decline, with demand surpassing supply for the first time. Country-specific tariff policies have caused market unrest, indicating that the air cargo industry will face more severe challenges in the second half of the year.
As of August 8, 2025, the exchange rate of the Pakistani Rupee against the US Dollar stands at 0.00352706, showing an overall decline of 1.68%. Recent fluctuations reflect the complex challenges and opportunities within the Pakistani economy, indicating that investors should closely monitor market changes.
CMA CGM has expressed its intention to acquire Hutchison Port Holdings to strengthen its global port network. Despite a slight decline in second-quarter revenue of $13.2 billion, its subsidiary Ceva performed relatively well, demonstrating the company's ability to achieve stable growth in the logistics sector.
In its Q2 2025 earnings report, UPS reported a 2.7% decline in revenue, citing external economic uncertainties affecting performance. While some business segments showed growth, overall operating profit decreased. The CEO emphasized that the company will accelerate collaboration with Amazon to reduce package volume and enhance competitiveness.
The Customs Revenue Package launched by the World Customs Organization aims to help countries address the decline in fiscal revenue caused by the global financial crisis. It focuses on enhancing the transparency of customs valuation and transfer pricing to promote fairness and efficiency in international taxation.
