Ozon Taps VK Data to Boost Russian Ecommerce Growth

Ozon Taps VK Data to Boost Russian Ecommerce Growth

Cross-border e-commerce columnist Lao Xu shares his unique insights on Ozon operations, emphasizing the importance of VK product selection. He also shares his thoughts on operations and investment. He believes that by analyzing VK user behavior, sellers can more accurately grasp the needs of the Russian market, helping them successfully tap into its potential. This approach allows for more targeted product selection and marketing strategies, leading to increased sales and profitability on the Ozon platform.

Amazon Uses Data Analytics to Optimize US Fulfillment Centers

Amazon Uses Data Analytics to Optimize US Fulfillment Centers

This article, from the perspective of a data analyst, delves into the efficient logistics system of Amazon's US FC warehouses. It reveals how Amazon utilizes data and technology to optimize warehouse layout, intelligently manage inventory, and efficiently process orders, thereby achieving fast and accurate product delivery. The article also explores factors influencing delivery time and shopping precautions, aiming to help consumers better utilize Amazon's services and enhance their shopping experience. The focus is on understanding the data-driven strategies behind Amazon's logistics success.

Global Sources Data Fuels Supplier Growth on B2B Platform

Global Sources Data Fuels Supplier Growth on B2B Platform

Global Sources, a B2B platform with 50 years of history, effectively connects global buyers and suppliers through O2O integration and multi-channel services. Its core strength lies in leveraging online and offline resources to provide services such as sourcing live broadcasts, summits, and VIP exclusive events, helping suppliers seize market opportunities and enhance international competitiveness. In the future, Global Sources will continue to utilize data analysis technology to provide more accurate and efficient services for both trading parties.

ATA Reports Mixed February Trucking Data Uncertain Freight Outlook

ATA Reports Mixed February Trucking Data Uncertain Freight Outlook

According to the American Trucking Associations (ATA), February's freight tonnage index presented a mixed picture, with a slight seasonally adjusted decrease but year-over-year growth. Driver shortages and the ELD mandate are exacerbating capacity constraints. The ATA's chief economist remains optimistic about the future, anticipating growth driven by personal consumption, factory output, and construction. The industry needs to pay attention to economic risks, trade policies, and infrastructure issues, while embracing technological innovation. This growth, however, is tempered by ongoing challenges within the trucking sector.

02/04/2026 Logistics
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Trucking Data Suggests Economic Resilience Amid Cautious Holiday Forecast

Trucking Data Suggests Economic Resilience Amid Cautious Holiday Forecast

American Trucking Associations data shows robust trucking capacity in August, but the industry remains cautious about the traditional peak season. Economists believe recession risks have decreased, but demand-side concerns persist. Industry executives highlight uncertainties from trade frictions. The trucking industry needs to focus on macroeconomics, supply and demand, consumer behavior, policies, and technological changes. Optimizing operations, expanding services, embracing technology, and strengthening cooperation are crucial to address challenges and navigate the evolving freight market.

02/04/2026 Logistics
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US Services Sector Expands in September ISM Data Shows

US Services Sector Expands in September ISM Data Shows

The U.S. ISM Non-Manufacturing Index (NMI) edged down to 58.6 in September, according to the Institute for Supply Management report. Despite the slight decrease, the NMI remains above the expansion threshold, indicating continued growth in the non-manufacturing sector for the 56th consecutive month. The Purchasing Managers' Index (PMI) also exceeded its 12-month average. As a stabilizer for economic growth, the non-manufacturing sector should focus on both challenges and opportunities in the future, striving for progress while maintaining stability.

Amazon Sellers Adopt Data Tactics to Counter ASIN Dominance

Amazon Sellers Adopt Data Tactics to Counter ASIN Dominance

This paper addresses the problem of high ASIN traffic share and low keyword ad exposure and conversion rates in Amazon Advertising. From a data analyst's perspective, it delves into the reasons, including discrepancies between keyword and product page exposure, and the impact of category characteristics. A data-driven keyword advertising optimization strategy is proposed, encompassing bid optimization, ad placement optimization, listing optimization, and time-of-day optimization. This aims to help sellers improve advertising effectiveness, achieve precise traffic acquisition, and boost conversions.

Walmart Sellers Adopt Data Tools for Black Friday Prep

Walmart Sellers Adopt Data Tools for Black Friday Prep

JiaPlus ERP for Walmart platform launches new features to help sellers efficiently manage stores, optimize listings, monitor hijackers, and improve customer experience, thereby converting traffic into sales during Black Friday. The platform offers unified product/order management, listing quality optimization, 24-hour hijacker monitoring, and automatic price adjustments. These features comprehensively enhance operational efficiency and sales performance for Walmart sellers, allowing them to maximize their potential during the peak shopping season.

Amazon Sellers Optimize Manual Keyword Ads with Data Strategies

Amazon Sellers Optimize Manual Keyword Ads with Data Strategies

This article delves into keyword selection strategies and match type optimization for Amazon manual keyword advertising. It emphasizes combining system recommendations with manual additions for keyword filtering and selecting appropriate match types based on different stages of the advertising campaign. The importance of data-driven decision-making is also highlighted. By analyzing advertising reports, continuous optimization of keywords and listings is crucial to maximize advertising effectiveness.

Ecommerce Brands Boost Sales with Facebook Ads Data Analysis

Ecommerce Brands Boost Sales with Facebook Ads Data Analysis

This article delves into the key factors influencing Facebook ad performance, including Cost Per Mille (CPM), Click-Through Rate (CTR), and Conversion Rate (CVR). It proposes specific optimization strategies for each element. Through data-driven insights and refined operations, cross-border e-commerce sellers can effectively improve the performance of their Facebook ad campaigns and achieve business growth. The analysis focuses on practical techniques and actionable recommendations for maximizing ROI and achieving sustainable results in the competitive landscape of online advertising.