Linkedin Unveils Fourstep Strategy for B2B Marketing Success

Linkedin Unveils Fourstep Strategy for B2B Marketing Success

This article introduces how to leverage LinkedIn for target market analysis in B2B companies going global. It covers analyzing your own company page data, conducting competitor analysis, using polls to gather customer feedback, deep-diving into information within LinkedIn groups, and tracking hashtags to stay abreast of industry trends. By using these methods, B2B marketers can better understand target market needs and develop more effective marketing strategies. This approach allows for data-driven decision making and improved ROI on international marketing efforts.

12/29/2025 Logistics Industry Insights
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Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

As the dividends of cross-border e-commerce diminish, independent websites are becoming a new choice for brands going global. They offer control over data, improved profit margins, and enhanced brand building, facilitating long-term growth. However, clear planning and operation are essential for success. Building an independent website allows companies to directly connect with customers, build stronger relationships, and tailor their marketing efforts. This approach offers more flexibility and control compared to relying solely on established e-commerce platforms.

01/07/2026 Logistics Industry Insights
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China-europe Railway Express 'chang'an' How to Shape a New Global Logistics Pattern

China-europe Railway Express 'chang'an' How to Shape a New Global Logistics Pattern

In 2020, the China-Europe Railway Express 'Chang'an Hao' operated 3,720 trains, with a total cargo weight of 2.811 million tons, becoming the top performer in national core indicators. Its extensive reach covers Central Asia and South Asia, enhancing global logistics efficiency through an innovative sea-rail combined transport system. This development has also facilitated industrial agglomeration and foreign trade growth in the Xi'an region.

01/29/2021 Logistics Industry Insights
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Orient Selection Plans Tiktok Expansion for Crossborder Ecommerce Growth

Orient Selection Plans Tiktok Expansion for Crossborder Ecommerce Growth

Dongfang Zhenxuan's high-salary recruitment of TikTok overseas store operators signals its official entry into the international market. This article analyzes Dongfang Zhenxuan's advantages in going global and highlights the immense potential and opportunities of TikTok E-commerce. Furthermore, from the perspective of a data analyst, it explores the key factors in choosing cross-border e-commerce strategies, emphasizing the importance of data-driven decision-making. The move underscores the growing significance of TikTok as a platform for cross-border commerce and the strategic importance of data analysis in navigating this dynamic landscape.

12/30/2025 Logistics Industry Insights
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Global Airlines Expand Air Cargo Networks to Boost Trade

Global Airlines Expand Air Cargo Networks to Boost Trade

This article provides an overview of the latest trends in global international air freight logistics, including flight information, route networks, and cargo transport policies. It highlights the proactive efforts of airlines, such as China Eastern Airlines, Air France, KLM, Lufthansa, and Air China, in optimizing logistics chains and meeting market demands. The discussion covers the latest direct and connecting flight information, showcasing the efficiency of global logistics and the diversity of transport options.

07/29/2025 Logistics
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Vale Predicts Global Seaborne Iron Ore Demand Will Reach 1.4 Billion Tons Next Year

Vale Predicts Global Seaborne Iron Ore Demand Will Reach 1.4 Billion Tons Next Year

Vale predicts that global seaborne iron ore demand will reach 1.35 to 1.4 billion tons this year, as future new supply is limited, with prices expected around $50 per ton. Recently, due to declining steel demand in China, spot iron ore prices have fallen below $40, reaching a ten-year low. Despite pressure on global iron ore supply, increasing demand outside of China may offset this. Additionally, the reduction in new supply is one of the key factors.

12/30/2023 Logistics
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UPS Launches New Direct Flight To Dubai Accelerating Us-china Freight And Enhancing Global Logistics Efficiency

UPS Launches New Direct Flight To Dubai Accelerating Us-china Freight And Enhancing Global Logistics Efficiency

UPS has launched a new direct flight to Dubai, reducing freight transit time between China and the US to just one day. This marks an expansion of its global smart logistics network. The service significantly enhances trade efficiency for businesses in the Middle East, utilizing the new Boeing 747-8 freighter to ensure faster and safer delivery of goods to various destinations.

07/23/2025 Logistics
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