In June 2025, cross-border freight volume experienced a slight year-on-year decline of 0.3%, primarily due to a 27.8% reduction in truckbed transportation. Although the total domestic equipment slightly decreased, international containers achieved a 1.0% annual growth. Overall, transportation increased by 4.3% in the first six months of 2025.
According to data from the American Trucking Associations, the U.S. Freight Tonnage Index increased by 0.9% year-over-year in December, ending a two-month decline. This data suggests that the U.S. freight market may be gradually emerging from its downturn. However, whether the market is truly recovering requires continued monitoring.
New Ouda Overseas Warehouse was recognized at the Qingdao Foreign Trade Industry Summit for its outstanding global network and service capabilities. Through data-driven global deployment and digitally empowered operations, New Ouda continuously improves cross-border logistics efficiency. It is committed to building a high-quality global logistics ecosystem, assisting Chinese brands in going global, and providing a practical model for the high-quality development of national foreign trade. The company leverages smart technology to optimize warehouse management and delivery processes, ensuring faster and more reliable service for its clients.
This paper explores Amazon product pricing strategies, highlighting the limitations of the traditional 'cost-plus' pricing method. It emphasizes the importance of considering market factors, marketing costs, and brand premiums to allow sufficient space for marketing efforts. Furthermore, it suggests that sellers diversify their sales channels beyond the Amazon platform and adopt various marketing approaches to build a more competitive brand and drive profit growth. The ultimate goal is to optimize pricing for sustainable profitability and brand development.
This article comprehensively introduces strategies and methods for eBay store promotion, covering various aspects such as utilizing eBay's built-in marketing tools, search engine optimization (SEO), email marketing, content marketing, social media promotion, customer service, and data analysis. By effectively implementing these strategies, sellers can significantly increase store traffic and sales, standing out in the competitive cross-border e-commerce market. The guide provides actionable insights to improve visibility and drive conversions on the eBay platform.
Anonymous influencer marketing is an emerging social media marketing model gaining popularity. It focuses on lifestyle, learning, and niche influencers, prioritizing content quality over appearance. This provides brands with diverse strategies like contextualized product seeding, knowledge empowerment, and authoritative endorsements. Brands need to deeply understand their audience, choose suitable influencer partners, and emphasize communication and collaboration to succeed in this marketing revolution. This approach offers a fresh perspective on reaching target audiences and building brand trust through authentic content.
PetSafe innovates smart pet supplies, enhancing brand image through integrated online and offline marketing. Product innovation, brand value, and precise communication are key to their success. They leverage smart hardware to improve pet well-being and owner convenience. Their marketing strategies focus on building a strong brand presence and connecting with pet owners through various channels. The combination of innovative products and effective marketing has allowed PetSafe to establish itself as a leader in the pet supplies industry.
Affiliate marketing goes beyond simple ad placement; account security is paramount. This article delves into the risk control mechanisms of major platforms, emphasizing the importance of 'account nurturing + environment isolation + multi-account management.' It provides a practical guide to building a robust multi-account environment, empowering affiliate marketing teams to achieve long-term, stable, and scalable advertising campaigns. By understanding and implementing these strategies, marketers can mitigate risks and ensure the longevity of their affiliate marketing efforts.
Onyx Boox, focusing on e-ink screen devices, is seeking a Hong Kong IPO through differentiated strategies. Its Android-based open system caters to diverse application scenarios, achieving revenue exceeding 1 billion RMB, with over half generated from overseas markets. The company specializes in e-readers and related products, leveraging the unique properties of e-ink technology. With a strong presence in cross-border e-commerce, Boox aims to further expand its global reach and capitalize on the growing demand for paperless reading and writing solutions. The future looks promising for this innovative company.
In the first three quarters of this year, the Qianhai Bay Free Trade Port in Shenzhen achieved a cross-border e-commerce clearance value of 430 million yuan, a staggering increase of 48.5 times year-on-year. This remarkable growth is attributed to innovative measures introduced by Shenzhen Customs, such as expedited clearance and integrated operations within the port area, which significantly improved efficiency and reduced costs for businesses. Moreover, the development of foreign trade enterprises was further promoted through internet platforms and dedicated services, enhancing the appeal of the free trade zone.
