Appsflyer Addresses Ios 14 Attribution Challenges for Marketers

Appsflyer Addresses Ios 14 Attribution Challenges for Marketers

AppsFlyer's SSOT integrates SKAdNetwork (SKAN) and proprietary attribution to address iOS 14's attribution challenges. By deduplicating conversion values (CV), it provides a more accurate single source of truth. This helps marketers optimize channel evaluation and gain a clearer understanding of campaign performance in the post-iOS 14 landscape. SSOT aims to provide reliable and comprehensive attribution data for informed decision-making.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Face Black Friday Tech Glitches Lost Sales

Amazon Sellers Face Black Friday Tech Glitches Lost Sales

Amazon faced technical issues during Black Friday, including disappearing Prime-exclusive discounts and malfunctioning lightning deal pages, leading to traffic loss and conversion challenges. Consumers still prefer the traditional Black Friday day, suggesting that extended discount periods might weaken the sense of urgency. Sellers should expand multi-channel traffic acquisition strategies, proactively address unexpected situations, and improve platform stability to mitigate future disruptions.

12/31/2025 Logistics Industry Insights
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Douyin Sellers Boost Traffic with Product Optimization Tips

Douyin Sellers Boost Traffic with Product Optimization Tips

This article delves into crucial strategies for Douyin Shop (TikTok Shop) product optimization. It emphasizes the importance of product tiering and elaborates on how to effectively improve product click-through rates and conversion rates. This is achieved through enhancing product quality, optimizing product details, and benchmarking against competitors. The ultimate goal is to achieve dual growth in traffic and sales.

12/30/2025 Logistics Industry Insights
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New Online Tool Simplifies Torque Unit Conversions for Engineers

New Online Tool Simplifies Torque Unit Conversions for Engineers

This online torque unit converter simplifies tedious manual calculations. It supports quick and accurate conversion between various units such as Newton-meters, dyne-centimeters, and more. By effectively avoiding calculation errors, it improves work efficiency. This tool is a valuable assistant for professionals in fields like engineering design and physics research, providing a convenient and reliable solution for torque unit conversions.

01/20/2026 Logistics Encyclopedia
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Oswego County Helicopter Airport Expands in Pulaski NY

Oswego County Helicopter Airport Expands in Pulaski NY

The Oswego County helipad (05NY) in Pulaski has a runway measuring 75x75 feet, constructed from asphalt and concrete, making it suitable for helicopter use. User reviews for this airport have not yet been collected, and there is a need for improvement regarding the provision of weather data and NOTAM information.

08/04/2025 Airport Codes
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BNSF Launches Faster Latohouston Freight Service to Improve Logistics

BNSF Launches Faster Latohouston Freight Service to Improve Logistics

BNSF Railway launched a new service on July 10, offering fast freight transport from Los Angeles to Houston within three days. This significant improvement in logistics efficiency promises a service level comparable to trucking, addressing customer demand for quick transportation and highlighting the importance of rail transport in modern logistics.

08/06/2025 Logistics
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US Dollar Surges to Over 21 Million Comorian Francs

US Dollar Surges to Over 21 Million Comorian Francs

This article presents the latest exchange rate between the US dollar and the Comorian franc, highlighting key considerations for actual currency exchange. It advises readers to choose legitimate exchange channels and time their trades effectively to manage foreign exchange transactions successfully.

08/11/2025 Exchange Rate Query
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