Amazon Brand Registry Aids Business Growth and Protection

Amazon Brand Registry Aids Business Growth and Protection

Amazon Brand Registry is a crucial protection measure for brands on the Amazon platform, offering brand control, search tools, proactive protection, and brand-building benefits. Registration requires a valid trademark, and the process involves eligibility verification, account login, and brand enrollment. Furthermore, Amazon provides Transparency and Project Zero to combat counterfeit products and safeguard brand rights. These initiatives empower brands to maintain control over their listings, report infringements, and ultimately protect their intellectual property and customer trust within the Amazon marketplace.

01/06/2026 Logistics Encyclopedia
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WCO Workshop Enhances IP Rights Protection in Latin America

WCO Workshop Enhances IP Rights Protection in Latin America

The World Customs Organization (WCO) held an Intellectual Property (IP) seminar in Panama, aiming to enhance the capacity of Latin American customs authorities to combat counterfeit goods. The seminar focused on strategic implementation, regional collaboration, digital transformation, and practical exercises. These efforts are designed to lay the foundation for a new landscape of secure trade. The event emphasized the importance of coordinated actions in protecting intellectual property rights and preventing the trade of illicit goods across borders within the region.

01/05/2026 Customs Knowledge
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Chinese Influencer crazy Little Yang Brothers Investigated for False Ads

Chinese Influencer crazy Little Yang Brothers Investigated for False Ads

Influencer Crazy Little Yang faces a trust crisis after being targeted by Wang Hai for allegedly selling products with falsely labeled power and counterfeit 3C certifications during his live streams. While the brand responded, the controversy persists. This incident sparks discussions about regulations within the live streaming e-commerce industry. The handling of the situation by a top-tier influencer has also drawn attention from state media, highlighting the increasing scrutiny of this rapidly growing market and the responsibilities of its leading figures.

12/31/2025 Logistics Industry Insights
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Amazons Transparency Program Cuts Counterfeits Effectively

Amazons Transparency Program Cuts Counterfeits Effectively

Amazon's Transparency Program combats counterfeit products by assigning unique "Transparency codes" to items, enabling brands and consumers to verify authenticity. Registered brands apply these codes to their products, which can be scanned and verified by Amazon fulfillment centers and consumers. While the program incurs costs, it effectively protects brand reputation and consumer rights, serving as a crucial anti-counterfeiting measure. It provides a traceability system that ensures product authenticity throughout the supply chain, fostering trust and preventing the sale of fake goods.

12/30/2025 Logistics Encyclopedia
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Indonesia Boosts Global Trade with New WCO Customs Centers

Indonesia Boosts Global Trade with New WCO Customs Centers

The World Customs Organization (WCO) and Indonesian Customs have signed a Memorandum of Understanding to establish a regional training center and a regional customs laboratory in Indonesia. This initiative aims to enhance the professional skills of regional customs personnel and improve commodity inspection capabilities. It will also help combat counterfeit goods, promote trade facilitation, and strengthen regional cooperation to address the challenges posed by the pandemic. This collaboration is expected to inject new vitality into the healthy development of global trade.

01/20/2026 Customs Knowledge
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Amazon Sellers Report Ad Glitches During Black Friday Sales

Amazon Sellers Report Ad Glitches During Black Friday Sales

Amazon's advertising system experienced frequent bugs during Black Friday, leading sellers to question whether the platform was unfairly profiting. This article analyzes the incident, explores the potential causes behind the bugs, and provides coping strategies for sellers. It emphasizes the importance of a symbiotic relationship between the platform and sellers, highlighting the need for sellers to enhance their own capabilities to meet the challenges. Ultimately, a healthy ecosystem benefits both Amazon and its sellers, fostering long-term growth and stability within the cross-border e-commerce landscape.

01/04/2026 Logistics Industry Insights
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Global Customs Intensifies Crackdown on Fake COVID Supplies in Southeast Asia

Global Customs Intensifies Crackdown on Fake COVID Supplies in Southeast Asia

The World Customs Organization (WCO) is strengthening cooperation with ASEAN to combat cross-border smuggling of counterfeit and substandard COVID-19 supplies. This collaboration aims to enhance customs control capabilities, strengthen intelligence sharing, and leverage technology to build a new framework for global customs cooperation. The initiative seeks to safeguard global health security by preventing the proliferation of illicit medical products and ensuring the integrity of supply chains. This partnership underscores the importance of international collaboration in addressing transnational threats and protecting public health.

01/05/2026 Customs Knowledge
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WCO Workshop Enhances Namibias IP Enforcement

WCO Workshop Enhances Namibias IP Enforcement

The WCO held a workshop in Namibia to enhance intellectual property rights enforcement capabilities of Customs administrations in Eastern and Southern Africa. The workshop focused on risk management, information sharing, and the identification of counterfeit medicines. Participants explored strategies to strengthen regional cooperation and combat the trade in illicit goods that infringe on intellectual property rights. The aim was to improve the effectiveness of Customs administrations in protecting intellectual property at the border and fostering a safer and more secure trading environment within the region.

01/05/2026 Customs Knowledge
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WCO EU Research Centre Boost Global Trade Security

WCO EU Research Centre Boost Global Trade Security

The Secretary General of the World Customs Organization met with the Director of the European Commission's Joint Research Centre to discuss cooperation in areas such as container monitoring, risk analysis, and combating counterfeit goods. Both parties plan to further deepen collaboration through technical meetings, jointly building a safer and more efficient global trade environment, protecting intellectual property and public safety. The discussions focused on leveraging technology and data sharing to enhance customs controls and improve the detection of illicit activities within the global supply chain.

12/30/2025 Customs Knowledge
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Arab Nations Unite Against Counterfeiting to Safeguard IP Rights

Arab Nations Unite Against Counterfeiting to Safeguard IP Rights

The 3rd Arab Forum on Combating Commercial Fraud, Counterfeiting, and Protecting Intellectual Property was held in Saudi Arabia, emphasizing the importance of regional cooperation and information sharing. Participants shared experiences, discussed strategies for combating counterfeiting, and proposed recommendations to strengthen intellectual property protection. The forum aimed to build a robust intellectual property protection system across the Arab world, fostering innovation and economic development. The discussions highlighted the need for coordinated efforts to effectively address the challenges posed by counterfeit goods and intellectual property infringement.

12/30/2025 Customs Knowledge
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