Coupang Dominates South Koreas Ecommerce Market

Coupang Dominates South Koreas Ecommerce Market

Coupang, a leading e-commerce platform in South Korea, has rapidly grown thanks to innovative services like "Rocket Delivery." In 2021, its revenue reached $18.4 billion with over 17.94 million active users. Coupang is building a comprehensive platform through diversified business ventures, and its recent stock surge reflects market confidence in its future. Despite competition and profitability challenges, Coupang possesses significant growth potential within the South Korean e-commerce market.

01/04/2026 Logistics Industry Insights
Read More
Coupang Limits Sellerfulfilled Listings Impacting Merchants

Coupang Limits Sellerfulfilled Listings Impacting Merchants

Coupang is adjusting its registration rules for self-fulfilled (MFN) products. Starting December 30th, new self-fulfilled product listings will be suspended. Existing registered products can be maintained, but once taken down, they cannot be relisted. Sellers are advised to transition to CGF (Coupang Fulfillment) or CGF Lite models to enhance their competitiveness and adapt to the platform's changes. This shift aims to improve overall fulfillment efficiency and customer experience on the Coupang marketplace.

01/05/2026 Logistics
Read More
Coupang Seller Platform Outage Sparks Merchant Backlash

Coupang Seller Platform Outage Sparks Merchant Backlash

Coupang's Seller Central recently experienced a sudden outage, hindering seller operations and potentially impacting consumer experience. The platform initially cited network issues as the cause, but reports suggest a possible link to the surge of Chinese sellers. The incident has raised concerns within the industry regarding the technical support capabilities of e-commerce platforms. The outage caused significant disruption for sellers relying on the platform for their business activities, and questions are being asked about Coupang's preparedness for handling increased traffic and seller volume.

01/04/2026 Logistics Industry Insights
Read More
Temu Coupang OZON Lead Datadriven Ecommerce Growth

Temu Coupang OZON Lead Datadriven Ecommerce Growth

This article analyzes the traffic performance of overseas e-commerce platforms such as Temu, Coupang, and OZON using Similarweb data. Temu shows great potential, Coupang leads in South Korea, and Wildberries dominates Russia. This provides data-driven insights and product selection suggestions for cross-border e-commerce sellers when choosing platforms. The analysis helps sellers understand the competitive landscape and identify opportunities for growth in different international markets.

01/04/2026 Logistics Industry Insights
Read More
Coupang Ad Restrictions Hinder Campaigns Fixes Explained

Coupang Ad Restrictions Hinder Campaigns Fixes Explained

Coupang store advertising restrictions have become a major concern for sellers. The main reasons include outstanding advertising fees and non-compliance with advertising standards. Sellers should promptly settle fees, optimize product listings, prioritize advertising for established listings, and pay close attention to platform policies. Diversifying traffic sources through multiple channels is also crucial to overcome these challenges. Addressing these issues proactively can help sellers maintain effective advertising campaigns and sales performance on the Coupang platform.

12/29/2025 Logistics Industry Insights
Read More
Key Strategies to Optimize Coupang Product Listings

Key Strategies to Optimize Coupang Product Listings

This article analyzes Coupang listing optimization strategies, covering titles, information, embedding keywords, and keyword layout. It aims to help sellers improve search rankings and achieve sales growth. Effective listing optimization is crucial for visibility and attracting potential customers on Coupang. By strategically implementing these techniques, sellers can enhance their product listings and increase their chances of appearing in relevant search results, ultimately driving more traffic and boosting sales performance.

12/31/2025 Logistics Encyclopedia
Read More
Coupang Enhances Seller Tools for Inventory Management

Coupang Enhances Seller Tools for Inventory Management

Coupang optimizes its CGF (Coupang Global Fulfillment) service, addressing challenges sellers face with CGF inventory discrepancies and product detail modifications. Sellers can now independently modify product details, but should pay attention to review status and potential rejections. For product delisting, sellers need to contact customer service for relisting assistance. This platform optimization aims to enhance seller operational efficiency and improve customer conversion rates. The improvements focus on providing sellers with more control and clarity over their CGF inventory and product listings.

12/30/2025 Logistics
Read More
Coupang Enhances Seller Protection Policies for Dispute Resolution

Coupang Enhances Seller Protection Policies for Dispute Resolution

This article provides a detailed guide for Coupang sellers on how to file a Coupang Confirmation Request to claim compensation for losses caused by unreasonable buyer returns. It covers eligibility criteria, the application process, key considerations, and frequently asked questions. The aim is to empower sellers to better protect their rights and mitigate operational risks within the Coupang platform.

01/04/2026 Logistics Encyclopedia
Read More
Guide to Optimizing Coupang Ad Campaigns for Ecommerce

Guide to Optimizing Coupang Ad Campaigns for Ecommerce

This article details the process of recharging Coupang advertising funds, including steps like deposit submission, bank transfer, information submission, and balance checking. It emphasizes key precautions during the recharge process, such as avoiding third-party transfer platforms and ensuring company information is included in the remittance details. The aim is to help sellers successfully complete the advertising fund recharge, ensuring smooth ad delivery and ultimately boosting sales performance. This guide provides a comprehensive overview for efficient and effective Coupang advertising management.

01/04/2026 Logistics Encyclopedia
Read More
Coupang Surpasses Amazon in South Koreas Ecommerce Market

Coupang Surpasses Amazon in South Koreas Ecommerce Market

Coupang has become the fastest-growing retail company globally with a 66% average annual growth rate, surpassing Amazon. Its success is attributed to its large user base, efficient logistics system, and proactive exploration of profitable business models. Coupang's rise reflects the changing landscape of global e-commerce competition and provides valuable lessons for other companies. The company's focus on customer experience and innovative delivery solutions have been key drivers of its rapid expansion in the South Korean market and beyond.

01/04/2026 Logistics Industry Insights
Read More