Smartpushs Custom Attribution Boosts BFCM Marketing ROI

Smartpushs Custom Attribution Boosts BFCM Marketing ROI

With BFCM approaching, SmartPush introduces a custom attribution feature to help cross-border sellers accurately measure the value of marketing touchpoints and optimize budget allocation. By customizing attribution windows and UTM parameters, sellers can break free from the limitations of 'one-size-fits-all' attribution, more clearly identify channel contributions, and improve marketing efficiency. It's recommended to set the attribution period according to product characteristics; longer periods are suitable for high-priced, long-decision categories, while shorter periods are suitable for low-priced, impulse-buying categories.

01/23/2026 Logistics Industry Insights
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Pet Wigs Gain Popularity in US and European Markets

Pet Wigs Gain Popularity in US and European Markets

Pet wigs are becoming popular in the European and American markets, presenting opportunities for cross-border sellers. Key factors include material selection, design, and pricing. The European and American markets hold significant potential, with Halloween and Christmas being peak seasons. Success hinges on carefully selecting products, precise marketing, and cultivating niche markets. Potential risks include quality concerns, aesthetic differences, and competition, requiring careful consideration and mitigation strategies. Focusing on these aspects can help sellers capitalize on this growing trend and achieve success in the pet wig market.

01/23/2026 Logistics Industry Insights
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Global Guide to Fuel Efficiency Standards Unveiled

Global Guide to Fuel Efficiency Standards Unveiled

This tool provides an online fuel efficiency unit conversion service, supporting quick conversion between units such as kilometers per liter, liters per 100 kilometers, miles per US gallon, and miles per Imperial gallon. It aims to solve the unit conversion problems encountered by users in cross-border trade, vehicle performance evaluation, and fuel cost control, thereby improving efficiency and decision-making quality. This tool is designed to provide a convenient and accurate solution for anyone dealing with fuel efficiency calculations across different measurement systems.

01/20/2026 Logistics Encyclopedia
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Intermodal Freight Volumes Decline Amid Economic Slowdown

Intermodal Freight Volumes Decline Amid Economic Slowdown

According to the Intermodal Association of North America, U.S. intermodal volumes continued to decline in June, although the rate of decrease narrowed. The overall downward trend persists, primarily driven by economic downturn, changing consumer behavior, inventory adjustments, and shifts in transportation modes. The association's president believes that challenges and opportunities coexist. Inventory reshaping, cross-border trade, and the West Coast labor agreement are potential growth areas. Businesses should closely monitor the market, optimize inventory, re-evaluate transportation strategies, strengthen collaboration, and invest in technological innovation.

01/20/2026 Logistics
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Hechihong Kong Shipping Deal Enhances Crossborder Trade

Hechihong Kong Shipping Deal Enhances Crossborder Trade

The Hechi to Hong Kong consolidation shipping service offers an efficient logistics solution for cross-border trade. Service providers offer one-stop services including door-to-door pickup, customs declaration and inspection, and flexible transportation options. They also provide local Hong Kong customs clearance and warehousing services, helping businesses expand into the Hong Kong market. Transit times vary depending on the chosen transportation method, and shipping costs are affected by various factors. Choosing a reputable service provider is crucial for a smooth and reliable shipping experience.

01/26/2026 Logistics
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Chinaaustralia Shipping Speed Methods and Costs Explained

Chinaaustralia Shipping Speed Methods and Costs Explained

This article delves into the time efficiency of logistics from China to Australia, detailing the characteristics and suitable scenarios of three main transportation methods: sea freight, air freight, and express delivery. It analyzes key influencing factors such as customs clearance, shipping time, and destination location. Furthermore, it addresses frequently asked questions regarding sea freight costs and tariffs. This aims to provide a comprehensive reference guide for cross-border logistics between China and Australia, helping businesses optimize their shipping strategies and understand the factors impacting delivery timelines.

01/26/2026 Logistics
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FBA Sellers Weigh Sea Vs Air Freight Costs to Europe

FBA Sellers Weigh Sea Vs Air Freight Costs to Europe

This article provides an in-depth comparison of the costs, delivery times, capacity, and convenience of sea and air freight for European FBA. It aims to assist Amazon sellers in making more informed shipping decisions based on factors such as product characteristics, time constraints, shipment volume, and budget. By understanding these trade-offs, sellers can optimize their shipping strategies and maximize their profits within the European market. The analysis helps navigate the complexities of cross-border logistics for efficient and cost-effective FBA operations.

01/26/2026 Logistics Encyclopedia
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Baiyun Network Expands US Air Freight Services in 2026 Strategy

Baiyun Network Expands US Air Freight Services in 2026 Strategy

Buyun.com held its 2026 strategic planning conference and a celebration for its US air freight service, reviewing achievements in 2025 and outlining the plan for 2026. The US air freight line, leveraging self-operated full-link control, a three-point interconnected customs clearance network, and a dual security insurance system, has achieved significant improvements in both delivery time and customer satisfaction. Buyun.com will continue to adhere to a value-oriented approach, continuously innovate in the cross-border logistics sector, and strive for a win-win future.

01/26/2026 Logistics
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Electric Fireplaces Gain Popularity Abroad As Ecofriendly Heating Option

Electric Fireplaces Gain Popularity Abroad As Ecofriendly Heating Option

This article provides an in-depth analysis of the global electric fireplace market, highlighting its rapid growth as an eco-friendly alternative to traditional fireplaces. It details the potential of major markets such as North America, Europe, and Asia-Pacific, and analyzes popular product types like freestanding and wall-mounted models. This serves as a practical guide for cross-border sellers, offering insights into product selection and channel expansion. The analysis helps sellers identify profitable niches and strategies for success in this expanding market.

01/26/2026 Logistics Industry Insights
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Amazon Sellers Cut Costs with Efficient Ocean Freight Strategies

Amazon Sellers Cut Costs with Efficient Ocean Freight Strategies

This article provides an in-depth analysis of the Amazon FBA ocean freight operation process, covering six key stages: pre-preparation, domestic operations, ocean transportation, destination port customs clearance, last-mile delivery, and FBA warehousing. It emphasizes the importance of compliance, accurate labeling, smooth customs clearance, and scheduled appointments for warehouse entry. The article offers a crucial timeline and a guide to avoiding common pitfalls, helping sellers reduce costs, improve efficiency, and master cross-border logistics. It aims to empower sellers to navigate FBA ocean freight effectively.

01/29/2026 Logistics Encyclopedia
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