IATA Introduces Marketing Course to Enhance Air Cargo Revenue

IATA Introduces Marketing Course to Enhance Air Cargo Revenue

This advanced IATA Air Freight Forwarding Marketing course helps you master marketing essentials, achieve differentiated competition through innovative services, and improve profitability. The curriculum covers trade models, pricing strategies, cost assessment, advertising techniques, marketing plans, target customer analysis, and innovative service concepts. It is suitable for sales, marketing, and management personnel, as well as individuals looking to enhance their marketing skills. Successful completion of the course leads to an IATA certificate of completion.

11/03/2025 Logistics Encyclopedia
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Understanding The Fumigation Requirements For Wooden Packaging And International Markings

Understanding The Fumigation Requirements For Wooden Packaging And International Markings

This article discusses the stringent requirements for wood packaging materials in international trade, particularly when shipping to the United States, Canada, and Australia. Wood packaging must undergo pest treatment and display the IPPC mark. Compliant packaging can either be made of non-fumigated materials or treated wood. Packaging that fails to meet these standards may result in entire shipments being returned, making it essential to understand and adhere to the relevant regulations.

07/21/2025 Logistics Encyclopedia
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Shipping Rollovers Expose Flaws in Maritime Logistics Amid Peak Demand

Shipping Rollovers Expose Flaws in Maritime Logistics Amid Peak Demand

This article delves into the common phenomena of 'container drop' and 'overcapacity' in foreign trade logistics, analyzing the fundamental causes and their impacts. Container drop is not the fault of the cargo owner but often affects delivery times and leads to customer claims. This situation reflects the shipping companies' neglect of customer service in their pursuit of profit maximization, suggesting that such issues may persist for a long time in the future.

07/28/2025 Logistics Encyclopedia
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Global Ecommerce Growth Strategies to Boost Website Traffic

Global Ecommerce Growth Strategies to Boost Website Traffic

Driving traffic to independent foreign trade websites is challenging. This article explores various traffic generation channels, including SEO, Google Ads, Snapchat, and Facebook. It also highlights the importance of retaining existing customers. By integrating marketing strategies, independent websites can achieve performance growth in overseas markets. The key is a holistic approach that considers both acquisition and retention, leveraging different platforms to reach the target audience and building long-term relationships with valuable customers.

01/04/2026 Logistics Encyclopedia
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PIL Boosts Supply Chain with Advanced Sailing Schedules

PIL Boosts Supply Chain with Advanced Sailing Schedules

This article provides an in-depth analysis of Pacific International Lines (PIL) schedule inquiry services, covering inquiry channels, update frequency, route coverage, hub ports, space booking, digital tools, ETD/ETA concepts, and frequently asked questions. It aims to help businesses efficiently utilize PIL schedule inquiries to optimize supply chain management, respond to market fluctuations, and enhance global trade competitiveness. The guide offers practical insights for leveraging PIL's services to improve logistics planning and decision-making.

01/07/2026 Shipping Company Encyclopedia
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Pinduoduo Founder Tops Chinas Wealth Ranking Amid Temus Growth

Pinduoduo Founder Tops Chinas Wealth Ranking Amid Temus Growth

Temu's rise has propelled Huang Zheng to become China's richest person, with its low-price strategy reshaping the e-commerce landscape. Temu has rapidly expanded to over 70 countries and regions globally, thanks to its accurate grasp of global consumer trends and strong marketing promotions. However, Temu also faces challenges such as merchant dissatisfaction and trade policy issues. Whether Temu can continue to lead cross-border e-commerce in the future remains to be seen.

01/06/2026 Logistics Industry Insights
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Prologis Reports Surge in Logistics Real Estate Demand

Prologis Reports Surge in Logistics Real Estate Demand

The Prologis IBI index indicates a rebound in logistics real estate demand. Market activity recovered in Q3, with increases in net absorption, new lease signings, and project pipeline. Companies are responding to trade uncertainties by increasing supply chain investments, leading to improved utilization rates and market conditions. Vacancy rates are stabilizing in the short term, but construction is slowing, potentially accelerating rental growth. Businesses should closely monitor market dynamics and develop flexible logistics strategies.

01/08/2026 Logistics Industry Insights
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CPKC Merger Ushers in New Era for North American Rail

CPKC Merger Ushers in New Era for North American Rail

Canadian Pacific Railway (CP) acquired Kansas City Southern (KCS), creating the first single-line rail network connecting the United States, Canada, and Mexico. This aims to improve cross-border trade efficiency, enhance market competitiveness, promote North American economic development, and improve the environmental benefits of rail transport. The merged company, CPKC, will face challenges in cultural, operational, and customer integration. Its success will determine its position in the North American rail transportation landscape.

01/29/2026 Logistics
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Qingdaopoland Shipping Routes Optimized for Sea and Air Freight

Qingdaopoland Shipping Routes Optimized for Sea and Air Freight

This article provides an in-depth analysis of the Qingdao-to-Poland sea freight route, focusing on shipping time, cost factors, and important considerations. It also includes supplementary information on air freight options from Poland to Qingdao. The aim is to offer traders a more comprehensive reference for transportation solutions, helping businesses optimize logistics strategies and reduce trade costs. This analysis helps navigate the complexities of international shipping between Qingdao and Poland.

01/26/2026 Logistics
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Chinaeurope Shipping Costs Surge Amid Supply Chain Strains

Chinaeurope Shipping Costs Surge Amid Supply Chain Strains

High China-Europe shipping costs stem from a confluence of factors, including fuel prices, port congestion, capacity shortages, geopolitical risks, labor shortages, and infrastructure limitations. This paper delves into these contributing elements, providing insights into their impact on shipping expenses. Furthermore, it offers recommendations for reducing shipping costs, aiming to assist shippers in navigating the complexities of international trade and mitigating the financial burden associated with transporting goods between China and Europe.

01/26/2026 Logistics
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