cyber security News

Amazon Sellers Struggle With Rising Ad Costs Postholiday Sales

During Black Friday and Cyber Monday, Amazon sellers often face the problem of rapid ad budget depletion with slow order growth. This article analyzes the performance differences between new and established listings under varying budgets. It reveals that increased budgets can lead to less targeted traffic and a decrease in organic orders. The article suggests sellers adjust bidding strategies based on the product lifecycle stage, emphasize product competitiveness, and take a rational approach to advertising by focusing on the product itself. Ultimately, product quality and relevance are key to success.

01/06/2026 Logistics Industry Insights

Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

During this year's Black Friday Cyber Monday, an Amazon Advertising system bug caused abnormal ad data and budget overruns for sellers, resulting in significant losses. Amazon has responded and fixed the bug, but compensation issues remain unresolved. Additionally, display ads are undergoing policy adjustments, with the old version being removed and product activity ads being upgraded. Sellers need to closely monitor data, verify through multiple channels, adjust strategies promptly, and actively learn the new policies. Seeking legal assistance when necessary is crucial for survival in this changing landscape.

01/06/2026 Logistics Industry Insights

Amazon Sellers Adapt Strategies for Early Black Friday Surge

This article analyzes the reasons behind the small-scale sales surge experienced by Amazon sellers before Black Friday. It explains the differences in consumer culture between Black Friday and Cyber Monday in the US and discusses challenges faced by sellers, such as listing timeliness and out-of-stock risks. Furthermore, it proposes product selection strategies based on American consumer habits and offers advice on coping with the combined impact of the World Cup and the year-end shopping season. The aim is to help sellers approach the situation rationally and seize opportunities.

12/31/2025 Logistics Industry Insights

Blockchain Boosts Security for Global Parcel Delivery

This article explores the application of blockchain technology in international express delivery, demonstrating how data transparency and smart contract mechanisms have reduced the traditional parcel loss rate from 0.5% to 0.03%, significantly enhancing parcel security and logistics trust. Blockchain not only ensures data integrity but also promotes shared responsibility among all parties in cross-border logistics through warning mechanisms, thereby reshaping customer trust in the express delivery industry.

08/04/2025 Logistics Industry Insights

Sweden Enhances Security for International Bank Transfers

This article introduces the SWIFT code RIKSSESSD02 of the Swedish Royal Bank, explaining its significance and usage in international remittances, ensuring that readers can conduct cross-border transfers quickly and securely.

08/20/2025 International Settlement

IBAN Enhances Security for Global Money Transfers

This article discusses the structure of the International Bank Account Number (IBAN) and its significant role in cross-border transfers. It explains how to obtain and use an IBAN to ensure secure and efficient money transfers.