Chinas Q3 Maternal Market Shifts with Millennial Trends
Post-80s and post-90s mothers have become the main consumers in the maternity and infant market, driving consumption upgrades, the rise of online channels, and the prevalence of refined parenting concepts. The report shows that the maternity and infant market in Q3 is booming. Brands should pay attention to the changing needs of the new generation of parents and seize online marketing opportunities. Understanding their preferences and adapting to the evolving digital landscape is crucial for success in this dynamic market.









