Amazon Expands Search Analytics for Brand ASIN Tracking

Amazon Expands Search Analytics for Brand ASIN Tracking

Amazon has upgraded its 'Search Query Performance' dashboard, allowing brand sellers to track the search performance of specific ASINs. By analyzing metrics such as search query volume, impressions, and clicks, sellers can optimize keywords, A+ Pages, and marketing strategies to improve search rankings and sales. Data-driven, granular operations are key to success. This new tool helps brands understand how customers are finding their products and provides insights to refine their approach and boost visibility within Amazon's search results.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Gain Edge With Sifs New Advertising Tool

Amazon Sellers Gain Edge With Sifs New Advertising Tool

SIF Advertising Insight helps Amazon sellers understand competitor advertising strategies. By analyzing competitor campaigns, ad groups, and keywords, it infers their keywords, match types, and CPCs. This allows sellers to optimize their own advertising structure and budget allocation, seize market opportunities, and enhance competitiveness. It provides insights into competitor's ad activities, enabling data-driven decisions for improved performance and market share on Amazon. Ultimately, SIF empowers sellers to stay ahead of the competition through informed advertising strategies.

01/04/2026 Logistics Industry Insights
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Alibabas Tongyi Qianwen AI Challenges Industry Leaders

Alibabas Tongyi Qianwen AI Challenges Industry Leaders

Alibaba Cloud has released its ultra-large-scale language model, "Tongyi Qianwen," and initiated enterprise invitation testing. This model features text generation, customized services, and an innovative "toolbox" function to enhance user efficiency. Its entry is expected to intensify competition in the domestic large model market, promote the application of AI technology across various industries, and accelerate data-driven intelligent transformation. The model aims to provide comprehensive AI solutions and empower businesses with advanced language processing capabilities.

01/04/2026 Logistics Industry Insights
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Ozons Quality Certification Key for Russian Market Entry

Ozons Quality Certification Key for Russian Market Entry

This article, from a data analyst's perspective, delves into the product quality certification requirements of the OZON platform, emphasizing its importance and cost-effectiveness. It provides a detailed guide on certificate uploading procedures. The aim is to help sellers efficiently comply with regulations and expand into the Russian market, improve certification pass rates, and ultimately achieve success on the OZON platform. By understanding and implementing these guidelines, sellers can navigate the certification process effectively and gain a competitive advantage.

01/04/2026 Customs Knowledge
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Ebay Sellers Boost Sales with Improved Customer Service Strategies

Ebay Sellers Boost Sales with Improved Customer Service Strategies

This article delves into the customer service challenges faced by eBay sellers and introduces CSavior, a customer service management system designed to improve efficiency by integrating eBay messages, feedback, and order data. It details the responsibilities of eBay customer service and proposes strategies to enhance efficiency. The article emphasizes that excellent customer service is crucial for seller success on eBay, leading to improved customer satisfaction and retention. Utilizing software like CSavior can significantly streamline operations and optimize customer interactions.

01/04/2026 Logistics Encyclopedia
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Amazon Japan Adapts Holidays Shenzhen Launches Trade Platform Plugo Secures Funding

Amazon Japan Adapts Holidays Shenzhen Launches Trade Platform Plugo Secures Funding

This article focuses on hot topics for cross-border e-commerce sellers. It analyzes platform updates including Amazon Japan's holiday operations adjustments, Shopee Singapore's new tax regulations, Lazada's logistics rate changes, and AliExpress promotional activities. It also covers domestic news such as the launch of Shenzhen's cross-border trade big data platform and Hebei's export growth. Furthermore, it addresses the global economic situation and capital market trends, providing sellers with comprehensive market insights and valuable references.

01/04/2026 Logistics
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Facebook Ads Strategy Boosts ROI for Marketers

Facebook Ads Strategy Boosts ROI for Marketers

Sharing 13 years of experience in Facebook advertising strategies, this emphasizes granular operations and multi-channel integrated marketing to improve ROI. The focus is on optimizing campaigns through detailed targeting, A/B testing, and continuous monitoring. By coordinating Facebook ads with other channels like email and content marketing, businesses can create a cohesive customer journey and maximize their return on investment. This approach highlights the importance of a data-driven and integrated strategy for successful Facebook advertising.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Cut Costs Boost Sales with PPC Strategies

Amazon Sellers Cut Costs Boost Sales with PPC Strategies

This article highlights Amazon Ads optimization case studies, focusing on traffic challenges for high-priced products. It offers practical techniques such as SKAG adjustments, bid optimization, Sponsored Brands Video (SBV) strategies, data-driven campaign management, and VCPM utilization. These strategies aim to help sellers double sales and reduce ACOS, providing new insights into PPC implementation. The article emphasizes actionable steps and real-world examples to improve campaign performance and drive results for premium product listings on Amazon.

01/04/2026 Logistics Industry Insights
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Wappalyzer Reveals Ecommerce Competitor Strategies

Wappalyzer Reveals Ecommerce Competitor Strategies

Wappalyzer is a powerful browser extension that quickly analyzes a website's technology stack, helping you understand competitor strategies and optimize your own website operations. This article provides a detailed installation and usage guide, and from a data analyst's perspective, deeply explores its value, assisting in independent website operation decisions. It allows for quick identification of technologies used, providing competitive intelligence and informing technology choices for your own site, ultimately leading to improved performance and strategic advantages.

01/04/2026 Logistics Encyclopedia
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Amazon Walmart Extend Holiday Return Windows for Sellers

Amazon Walmart Extend Holiday Return Windows for Sellers

Amazon and Walmart extend holiday return windows to enhance customer experience, but this presents challenges for sellers. This article analyzes the impact of extended return periods and provides coping strategies to help sellers succeed during peak season. These strategies include maintaining strict quality control, optimizing logistics, improving customer service, creating unique selling propositions, and utilizing data analytics. By implementing these measures, sellers can navigate the extended return period and achieve success during the busy holiday season.

01/07/2026 Logistics Industry Insights
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