Coupang will discontinue the registration of seller-fulfilled (SF) products. Existing SF listings will not be affected. Existing sellers with SF privileges should seize the last opportunity to list products and optimize current listings. Following the policy change, prices in SF stores are expected to decline. Sellers should proactively transition towards more standardized and efficient operational models.
The US tech industry is experiencing a "layoff wave," with Amazon's massive job cuts being a prime example. Slowing growth and declining profits are forcing companies to reduce costs and improve efficiency. Meta and other companies have also implemented large-scale layoffs. Faced with macroeconomic headwinds, tech companies need to optimize their cost structures, enhance risk awareness, adjust talent structures, and seek breakthroughs through technological innovation, diversification, refined operations, and talent development.
SHEIN is accelerating its penetration into the Japanese market by opening its first permanent event space in Harajuku. This physical store focuses on interactive experiences, allowing customers to browse and try on items, then scan QR codes to purchase online. This follows previous pop-up store trials. This move aims to enhance user experience, strengthen brand awareness through a combination of online and offline channels, and leverage the Japanese market's fashion sensitivity and purchasing power for further growth.
The globalization of pet home products is opportune, with Amazon being a crucial channel. Feandrea, a brand under ZHIYU Technology, leverages Amazon Advertising to reach users through diverse channels. They utilize the 'Brand Metrics' feature for precise marketing and actively experiment with interactive formats like Amazon Live to enhance user experience and brand loyalty. Case studies like 'Sailor Plan' provide valuable references for Chinese brands venturing overseas. Amazon's platform offers significant opportunities for growth and brand building in the global pet supplies market.
The Arab Youth Survey reveals a near doubling in online shopping among Arab youth within five years, with TikTok becoming the fifth most popular social media app. Social media has become a significant news source, although television remains the most trusted. High internet penetration fuels Arab youth's embrace of digital life, but also brings challenges like information overload and social media dependency. E-commerce is booming, and social media platforms are increasingly influential in shaping opinions and driving consumption habits among young Arabs.
Global Black Friday and Cyber Monday reports are out, showing Australia experiencing a 24% surge in online spending, with footwear sales skyrocketing by 146%. The European market is also showing signs of recovery, with Italy witnessing an impressive 879% increase in online purchases. Cross-border e-commerce sellers should seize these market opportunities, adjust their product selection strategies, and optimize operations to excel during the Christmas shopping season and achieve sales growth.
This article analyzes the successful cases of cross-border e-commerce companies GreatStar and Loctek, revealing the market opportunities for tools going global and the importance of overseas warehouse layout. It emphasizes that cultivating brands, building supply chains, and valuing R&D are crucial for cross-border e-commerce companies to stand out in the second half of the competition. The article also envisions the future development trends of cross-border e-commerce, including refined operation, localized services, compliant operation, diversified channels, and technology-driven innovation.
The cross-border e-commerce industry faces challenges, with major sellers adopting cost-saving measures like 'indefinite leave.' Amidst the industry downturn, companies need strategies like refined operations, diversified channels, and product innovation. Practitioners should enhance their skills and actively seek opportunities. Challenges and opportunities coexist, and those who adapt to change will prevail. Companies are struggling to maintain profitability and are implementing drastic measures to reduce expenses. The future requires agility and a proactive approach to navigate the evolving landscape.
Pinduoduo's Q3 earnings report reveals a nearly 6-fold surge in net profit, primarily driven by growth in online marketing services and transaction services revenue, coupled with reduced losses in Duoduo Maicai. Pinduoduo has significantly increased its investment in marketing and R&D, particularly substantial investments in its overseas platform, Temu, demonstrating its global expansion ambitions. While Temu is not focused on profitability in the short term, its future performance will directly impact Pinduoduo's overall financial results. The report highlights Pinduoduo's strategic shift towards global markets and increased investment in technology.
As Amazon's peak season approaches, sellers must be vigilant about account security. This article highlights recent Amazon seller account hijacking incidents, analyzes potential risks, and provides practical account security tips. These include enabling two-factor authentication, setting sub-account permissions, carefully selecting VPS providers, and raising security awareness. The aim is to help sellers strengthen their security defenses and avoid losses during the busy season. By implementing these measures, sellers can minimize the risk of account compromise and ensure a smoother, more secure selling experience.
