Appsflyer Addresses Ios 14 Attribution Challenges for Marketers

Appsflyer Addresses Ios 14 Attribution Challenges for Marketers

AppsFlyer's SSOT integrates SKAdNetwork (SKAN) and proprietary attribution to address iOS 14's attribution challenges. By deduplicating conversion values (CV), it provides a more accurate single source of truth. This helps marketers optimize channel evaluation and gain a clearer understanding of campaign performance in the post-iOS 14 landscape. SSOT aims to provide reliable and comprehensive attribution data for informed decision-making.

12/31/2025 Logistics Industry Insights
Read More
Prologis Report Highlights Shift in Logistics Real Estate Demand

Prologis Report Highlights Shift in Logistics Real Estate Demand

The GLP IBI Index indicates a turning point in logistics real estate demand, with a Q3 activity index of 53. Net absorption, new lease signings, and project pipeline all increased. The market recovery is led by large corporations and e-commerce companies, but the overall recovery is non-linear. This index provides important reference for corporate decision-making and government policy formulation.

01/15/2026 Logistics Industry Insights
Read More
WATS Report Highlights Key Aviation Trends for Strategic Planning

WATS Report Highlights Key Aviation Trends for Strategic Planning

IATA's WATS provides global airline operational data, which is used to analyze markets, competition, operations, and forecasting to support decision-making. This comprehensive dataset allows for in-depth understanding of the aviation industry, enabling businesses to identify trends, assess performance, and develop effective strategies. It's a valuable resource for stakeholders seeking data-driven insights into the complex dynamics of air transport.

01/20/2026 Logistics Industry Insights
Read More
Airlines Adopt Iatas CO2 Connect for Greener Flights

Airlines Adopt Iatas CO2 Connect for Greener Flights

IATA CO2 Connect provides airlines with carbon emission data support, helping businesses optimize their emission reduction strategies. For more detailed data support and customized solutions, please submit an inquiry form to connect with the IATA expert team and explore the future of sustainable aviation together. IATA CO2 Connect empowers informed decision-making and drives impactful change towards a greener aviation industry.

01/20/2026 Airlines
Read More
Economist Matt Muenster Analyzes Freight Economy Challenges

Economist Matt Muenster Analyzes Freight Economy Challenges

Breakthrough Chief Economist Matt Muenster provides an in-depth analysis of the current complex freight economy, covering key elements such as tariffs, manufacturing, capacity, inflation, demand, and pricing. He emphasizes the integration of macroeconomics with micro-level practices, leveraging data-driven decision-making to build resilient freight systems. This approach helps businesses navigate uncertainty and capitalize on opportunities within the ever-evolving landscape.

01/21/2026 Logistics Industry Insights
Read More
Brazilian Beef Prices Rise Amid Global Demand Report Shows

Brazilian Beef Prices Rise Amid Global Demand Report Shows

This article analyzes Brazilian beef import quotations provided by Simba International of Spain in December 2025. It covers prices, shipping schedules, and payment terms for various brands and categories of beef. Through a detailed interpretation of different brands and cuts, it provides decision-making references for relevant enterprises. The analysis highlights market risks and offers corresponding mitigation strategies. The quotations encompass a range of Brazilian beef products, offering a comprehensive overview of the import market at that time. This information is intended to assist businesses in making informed decisions regarding Brazilian beef imports.

12/26/2025 Customs Knowledge
Read More
Exploring the Significance of Jorge Isaacs Airports MCJ Code

Exploring the Significance of Jorge Isaacs Airports MCJ Code

This article focuses on the IATA code (MCJ) of Jorge Isaacs Airport, illustrating the significance of IATA codes in air transportation and their application value in data analysis. By analyzing airport networks, predicting passenger flow, optimizing route planning, and conducting risk assessments, it reveals the potential of IATA codes in supporting aviation decision-making and future development. The study highlights how IATA codes facilitate efficient operations, improve safety, and contribute to strategic planning within the aviation industry, making them a crucial element for understanding and navigating the complexities of air travel.

01/22/2026 Airport Codes
Read More
Amazon Cuts Jobs Amid Crossborder Ecommerce Shifts

Amazon Cuts Jobs Amid Crossborder Ecommerce Shifts

Amazon announced a massive layoff of 18,000 employees, revealing challenges from declining pandemic benefits, rising inflation, and increased competition. Facing rising Amazon fees, cross-border e-commerce sellers need to adjust their mindset, focus on meticulous operations, control inventory, and diversify their businesses. Despite the challenges, Amazon remains a worthwhile platform to invest in. Embracing change is key to success in the future.

12/29/2025 Logistics Industry Insights
Read More
Guide to Overcoming Mental Exhaustion and Regaining Joy

Guide to Overcoming Mental Exhaustion and Regaining Joy

This article explores the roots of emotional burnout, highlighting 'awareness' as the key to breaking free. It analyzes the pitfalls of perfectionism and overthinking, emphasizing the importance of allowing everything to happen and embracing an imperfect life. Furthermore, it underscores the significance of a positive mindset, encouraging readers to take control of their emotions and reshape their lives towards happiness.

01/06/2026 Customs Knowledge
Read More
Global Small Package Logistics Firms Struggle With Cost Vs Efficiency

Global Small Package Logistics Firms Struggle With Cost Vs Efficiency

This article explores the advantages and disadvantages of international small packages in cross-border e-commerce logistics. It analyzes various dimensions such as cost, coverage, and operational processes, providing clearer decision-making guidance for sellers. International small packages attract many sellers due to their cost-effectiveness and global reach, but they also face challenges such as unstable delivery times and insufficient after-sales support.

08/04/2025 Logistics Encyclopedia
Read More