Tiktok Expands US Presence with Localization and Hiring Push

Tiktok Expands US Presence with Localization and Hiring Push

This article analyzes TikTok's news penetration strategy in the US market, revealing how it leverages Gen Z's news consumption habits to expand its influence. It also explores TikTok's counter-trend hiring strategy during the Silicon Valley layoffs and its localized operational model. The article points out that TikTok's success is the result of multiple factors. However, it still needs to address regulatory pressures and market competition in the future. The platform's ability to adapt and innovate will be crucial for sustained growth in the dynamic social media landscape.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Guide to Optimizing Ad Spend with Breakeven ACOS

Amazon Sellers Guide to Optimizing Ad Spend with Breakeven ACOS

This article provides a clear explanation of the Break-Even ACOS concept, which is crucial for Amazon sellers. It details the calculation method and compares it with ACOS, emphasizing the dynamic nature of Break-Even ACOS. The aim is to help sellers more effectively evaluate advertising spend, optimize marketing strategies, and ultimately maximize profits. Understanding this metric allows for better decision-making regarding ad campaigns and ensures that advertising costs are aligned with profitability goals. By focusing on Break-Even ACOS, sellers can achieve sustainable growth and improve their overall business performance on Amazon.

01/06/2026 Logistics Encyclopedia
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Crossborder Ecommerce Selflearning Vs Professional Training

Crossborder Ecommerce Selflearning Vs Professional Training

This article analyzes the pros and cons of self-study versus training institutions for beginners entering the cross-border e-commerce industry. It points out that companies value practical experience more. Training institutions can quickly improve store operation capabilities but require tuition fees. Self-study requires strong self-discipline and systematic planning. It suggests choosing based on individual circumstances and goals, and emphasizes the importance of continuous learning. Ultimately, the best approach depends on individual learning styles, resources, and career aspirations within the dynamic landscape of cross-border e-commerce.

01/05/2026 Customs Knowledge
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Google Ads Guide to Ad Types and Strategies

Google Ads Guide to Ad Types and Strategies

This article provides an in-depth analysis of the various ad types offered by Google Ads, including Search Ads, Display Ads, Video Ads, App Ads, Shopping Ads, Dynamic Search Ads, and Ad Extensions. For each ad type, it details its operating principles, applicable scenarios, and optimization recommendations. The aim is to help advertisers choose the most suitable ad format for their business and develop effective campaign strategies, thereby improving ad performance and achieving marketing goals. This includes understanding the nuances of each ad type and how to leverage them strategically.

01/05/2026 Logistics Encyclopedia
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Guide to EAS Shipping Routes Ports and Booking

Guide to EAS Shipping Routes Ports and Booking

This article, from a data analyst's perspective, provides an in-depth analysis of Datong Shipping's EAS schedule. It integrates query channels, dissects dynamic adjustment mechanisms, and outlines the route network and port coverage. The article also analyzes the difficulty of booking space and offers guarantee strategies. By interpreting key terms in the schedule and answering frequently asked questions, it helps users optimize their supply chains and enhance global trade competitiveness. This guide aims to improve understanding and facilitate more effective logistics planning for businesses involved in international trade.

01/07/2026 Shipping Company Encyclopedia
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Amazon Sellers Face New Japan Consumption Tax Rules

Amazon Sellers Face New Japan Consumption Tax Rules

This article provides an in-depth analysis of the Japanese Consumption Tax (JCT) policy that Amazon Japan sellers need to understand. It details how to correctly set product prices inclusive of tax in the Amazon Seller Central, including selecting the appropriate product tax code, setting tax rates at both the account and product levels, and addressing frequently asked questions and important considerations. This guide helps sellers ensure compliance, enhance consumer trust, and operate successfully in the Japanese market.

12/29/2025 Customs Knowledge
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Flexport Manages Supply Chain Surge for Molekule Air Purifiers

Flexport Manages Supply Chain Surge for Molekule Air Purifiers

The collaboration between Molekule and Flexport effectively addressed inventory shortages caused by surging demand. Flexport's air freight services, data platform, and global team enabled Molekule to quickly respond to market changes, optimize its supply chain, and expand into international markets. This case highlights the importance of supply chain agility, data-driven decision-making, and collaborative partnerships. Flexport's solutions provided Molekule with the necessary visibility and control to navigate complex logistics challenges and maintain customer satisfaction during periods of rapid growth. The partnership underscores the value of a responsive and adaptable supply chain in today's dynamic market.

11/03/2025 Logistics Industry Insights
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Global Customs Tackle Ecommerce Valuation for Smoother Trade

Global Customs Tackle Ecommerce Valuation for Smoother Trade

The World Customs Organization (WCO) held its second seminar on E-Commerce and Customs Valuation, focusing on the valuation challenges in cross-border e-commerce. The event brought together international organizations, customs administrations, and private sector representatives to discuss policies, procedures, and practices. The aim was to address the challenges posed by the dynamic nature of e-commerce trade, facilitate trade, and build a fair and efficient cross-border e-commerce ecosystem. The WCO is actively working to develop a more comprehensive e-commerce valuation system to promote the healthy development of cross-border e-commerce.

01/05/2026 Customs Knowledge
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