This article provides an in-depth analysis of two major advertising platforms for cross-border e-commerce: Facebook and Google. It details the differences between various Facebook account types and shares testing and optimization strategies for Google Ads campaigns. This practical guide offers actionable insights for cross-border e-commerce sellers looking to effectively leverage these platforms for advertising and drive sales.
Haizhou International E-commerce Logistics (Shenzhen) Co., Ltd. specializes in providing one-stop logistics solutions for cross-border e-commerce, covering sea, air, rail transportation, customs clearance, and delivery services. With a professional team, fully controlled systems, and security measures, Haizhou helps customers simplify logistics processes, reduce costs, and improve efficiency. It is an ideal partner for businesses expanding into overseas markets.
Jingchuan Logistics focuses on the Japanese e-commerce market, offering one-stop logistics solutions including Japan Direct Line and overseas warehousing. With deep roots in the Japanese market, specialized services for vertical categories, and digital operational capabilities, it provides cross-border e-commerce sellers with efficient and economical logistics options. This helps them expand into the Japanese market and achieve profitable growth.
This article delves into the operational model, monetization methods, and potential risks of automated livestreaming on TikTok Shop, revealing its cost-effective and appealing nature for experimentation. It explores the future development path of automated livestreaming and reviews ByteDance's exploration in the cross-border e-commerce field. The aim is to provide valuable insights for cross-border e-commerce sellers.
Tianze Information plans to change its name to "Youkeshu," marking the successful "reverse merger" of the cross-border e-commerce company Youkeshu. This article reviews Youkeshu's acquisition history, strategic transformation, and the challenges it faces. It also analyzes the implications of this case for the cross-border e-commerce industry, emphasizing the importance of capital operation, strategic transformation, and risk control.
This article provides an in-depth analysis of the French e-commerce platform Cdiscount, offering a detailed onboarding guide and revealing potential operational risks. It covers key aspects such as registration requirements, fees, self-fulfillment, legal entity requirements, taxation, product selection, logistics, customer service, and marketing promotions. The goal is to help sellers efficiently tap into the French e-commerce market.
TikTok Shop officially entered the US market, opening seller registration, marking a significant step in its e-commerce closed-loop strategy. Despite facing revenue target adjustments and market competition, TikTok Shop is actively expanding its global market and launching the year-end promotion season. Its performance in the US market will have a significant impact on the existing e-commerce landscape.
Pinduoduo's Temu is poaching SHEIN employees with high salaries, triggering a talent war in the cross-border e-commerce sector. Temu aims to quickly improve operational efficiency and narrow the gap with SHEIN by attracting SHEIN's elite and widely recruiting cross-border e-commerce talent. However, Temu still faces significant challenges, and brand building is crucial for its long-term development.
Faced with logistics pressure from e-commerce growth, FedEx and UPS are not significantly increasing seasonal staff. Instead, they are investing heavily in automation technologies and building smaller, local sorting centers to improve efficiency and reduce costs. This dual investment in human resources and capital is crucial for managing business growth. Technology empowers logistics to embrace the new era of e-commerce.
eBay Brazil is a key operational entity for eBay in Latin America, focusing on serving the Brazilian market. With localized operational strategies and comprehensive cross-border solutions, eBay Brazil has become the second-largest e-commerce platform in the Latin American region. It serves as a crucial stepping stone for cross-border e-commerce sellers looking to capture the Brazilian market.
