Beginners Guide to Launching a Successful Ecommerce Store

Beginners Guide to Launching a Successful Ecommerce Store

This article provides a detailed guide for cross-border e-commerce beginners on how to set up an independent website. It covers key steps such as choosing a website building platform, domain registration, template design, product listing, payment gateway setup, logistics solutions, and website testing. The aim is to help sellers create high-conversion, easy-to-manage independent websites and achieve growth in their cross-border e-commerce business.

01/06/2026 Logistics Encyclopedia
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Banggood Implements Layoffs Pay Cuts Amid Financial Struggles

Banggood Implements Layoffs Pay Cuts Amid Financial Struggles

Guangzhou's major cross-border e-commerce seller, Banggood, recently faced a "bankruptcy" rumor, which the company denied. However, layoffs and salary reductions have triggered strong dissatisfaction among employees. Issues like performance reforms, welfare cuts, and disguised layoffs reveal the difficulties and challenges faced by the cross-border e-commerce industry during its transformation. This situation raises profound reflections on corporate social responsibility and the protection of employee rights within the industry.

01/06/2026 Logistics Industry Insights
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Moldova Adopts Global Standards to Simplify Ecommerce Customs

Moldova Adopts Global Standards to Simplify Ecommerce Customs

The WCO, in collaboration with SECO, is supporting the Moldovan Customs Service to enhance its e-commerce clearance capabilities. The initiative focuses on simplifying procedures, enabling the exchange of advance information, and addressing humanitarian aid flows. This partnership aims to improve trade facilitation and modernize customs operations in Moldova, ultimately boosting its cross-border e-commerce competitiveness and efficiency. The project seeks to streamline processes and improve overall customs effectiveness.

01/05/2026 Customs Knowledge
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Wayfair Challenges Amazon in Home Goods Ecommerce

Wayfair Challenges Amazon in Home Goods Ecommerce

Wayfair is the largest vertical home furnishing e-commerce platform in the United States, boasting category advantages over Amazon. Product selection is crucial, and operation requires careful consideration. While Wayfair presents significant opportunities for cross-border e-commerce, it also poses considerable challenges. Success hinges on understanding the platform's nuances and adapting strategies accordingly. Navigating the competitive landscape and mastering operational intricacies are essential for achieving sustainable growth on Wayfair.

01/04/2026 Logistics Industry Insights
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Reddits Role in Crossborder Ecommerce Marketing

Reddits Role in Crossborder Ecommerce Marketing

This article delves into the types, strategies, and creative key points of Reddit advertising, providing cross-border e-commerce businesses with community marketing secrets. It emphasizes integrating into the community, maintaining authenticity, and incorporates case studies to help you master the Reddit platform, enhance brand reputation, and achieve business growth. Learn how to effectively leverage Reddit's unique features and audience to drive traffic and conversions for your e-commerce venture.

01/04/2026 Logistics Industry Insights
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Datadriven Tactics Boost Ecommerce Sales for Holiday Season

Datadriven Tactics Boost Ecommerce Sales for Holiday Season

This article analyzes e-commerce peak season marketing strategies from a data analyst's perspective, emphasizing the importance of data-driven approaches. It highlights refined paid search operations, in-depth exploration of social media traffic, and real-time KPI monitoring and optimization. The goal is to empower e-commerce businesses to precisely navigate Black Friday and the Christmas shopping season, ultimately achieving performance growth through data informed decisions and targeted campaigns.

01/04/2026 Logistics Industry Insights
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Tiktok Lowers Revenue Forecast Amid Slowing Ad Growth

Tiktok Lowers Revenue Forecast Amid Slowing Ad Growth

Affected by the global online consumption slowdown, TikTok has lowered its annual revenue target to approximately $10 billion, primarily due to hindered growth in advertising and e-commerce. The company is undergoing business restructuring, with the North American General Manager reassigned to oversee TikTok Shop. Despite facing challenges, TikTok leads in US advertising revenue and is actively developing its e-commerce business. Its future development is worth watching.

12/31/2025 Logistics Industry Insights
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Amazon EU Fashion Sellers Face GPSR AI Compliance Hurdles

Amazon EU Fashion Sellers Face GPSR AI Compliance Hurdles

Amazon Europe sellers face a looming deadline for compliance with the EU's General Product Safety Regulation (GPSR), requiring adherence by the end of 2024. Simultaneously, AI technology is empowering fashion e-commerce by optimizing the shopping experience with personalized size recommendations and fit review summaries, thus reducing return rates. Sellers should proactively address compliance challenges and embrace AI technologies to enhance competitiveness in the evolving e-commerce landscape.

12/29/2025 Logistics
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Cashondelivery Ecommerce Expands for Global Sellers

Cashondelivery Ecommerce Expands for Global Sellers

This article provides an in-depth analysis of the COD (Cash on Delivery) independent e-commerce website model for cross-border e-commerce, specifically targeting novice sellers. It details the advantages and disadvantages of the COD model, website platform selection, advertising strategies, product selection techniques, logistics partner selection, and risk control measures. The aim is to help sellers quickly get started with the COD model and tap into overseas markets.

12/31/2025 Logistics Encyclopedia
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Temu and SHEIN Compete in Global Ecommerce Expansion

Temu and SHEIN Compete in Global Ecommerce Expansion

Temu and SHEIN are engaged in intense competition in overseas markets, with Temu surpassing SHEIN in downloads in several countries, although Amazon remains dominant. Both companies face common challenges such as quality control and environmental protection, as well as the influence of local giants. Chinese e-commerce companies need to seek coordination and complementarity in competition, and pay attention to the development models and opportunities of cross-border e-commerce.

12/30/2025 Logistics Industry Insights
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