Crossborder Ecommerce Brands See Global Growth Surge

Crossborder Ecommerce Brands See Global Growth Surge

The independent website model in cross-border e-commerce offers a new approach for brands going global. Merchants can independently control data, shape brand image, expand marketing channels, increase profit margins, and lower entry barriers. Independent websites help merchants establish a competitive advantage in overseas markets and achieve sustainable development. This model empowers businesses to build direct relationships with customers, fostering loyalty and providing valuable insights for product development and marketing strategies, ultimately leading to long-term success in the global marketplace.

01/06/2026 Logistics Encyclopedia
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Top Social Media Tools for Crossborder Ecommerce Sellers

Top Social Media Tools for Crossborder Ecommerce Sellers

How can cross-border e-commerce sellers efficiently conduct social media marketing? This article recommends 10 practical tools covering hashtag generation, content scheduling, social media management, data analysis, and influencer marketing. These tools help improve efficiency, precisely target audiences, and optimize strategies, enabling sellers to gain an advantage in the competitive market. They provide solutions for streamlining workflows, identifying relevant hashtags, managing multiple social media accounts, tracking performance metrics, and leveraging influencer partnerships to boost brand awareness and drive sales.

12/31/2025 Logistics Industry Insights
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Douyin Drives Shift from Shelf to Interestbased Ecommerce Models

Douyin Drives Shift from Shelf to Interestbased Ecommerce Models

This paper delves into the distinctions between shelf e-commerce and interest-based e-commerce, using Douyin e-commerce as a case study to explore how interest-based platforms are incorporating shelf e-commerce functionalities. It also examines brand operational strategies across different platforms. The article argues that the future of e-commerce lies in the convergence of shelf and interest-based models, catering to diverse consumer shopping preferences. This fusion aims to provide a more comprehensive and engaging shopping experience for users.

01/07/2026 Logistics Encyclopedia
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Shopee Leads Southeast Asia Ecommerce Amid Indonesia Growth

Shopee Leads Southeast Asia Ecommerce Amid Indonesia Growth

August e-commerce traffic data in Southeast Asia shows Shopee Indonesia experienced an 11.4% increase, maintaining its leading position. Lazada saw a slight increase in total visits across its sites. Local e-commerce platforms and Amazon faced challenges. Shopee Indonesia's growth is attributed to its large population base, localized operations, payment and logistics partnerships, and brand influence. The Southeast Asian e-commerce market will become more competitive, with localized operations, mobile e-commerce, and cross-border e-commerce becoming future trends.

01/06/2026 Logistics Industry Insights
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Moldova Enhances Ecommerce Through Trade Facilitation Initiative

Moldova Enhances Ecommerce Through Trade Facilitation Initiative

With the support of the SECO-WCO Global Trade Facilitation Programme, Moldova is actively promoting e-commerce trade facilitation reforms. An e-commerce framework standards workshop identified areas for improvement, leading to the planned establishment of a dedicated e-commerce working group. Future steps include enhancing risk management capabilities, strengthening cooperation with e-commerce operators, and participating in WCO training. The aim is to streamline processes, optimize regulations, and enhance collaboration to create an efficient and convenient e-commerce environment.

01/05/2026 Customs Knowledge
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Ecommerce Shifts Challenge Furniture Giant As Zibuyu Seeks IPO

Ecommerce Shifts Challenge Furniture Giant As Zibuyu Seeks IPO

The cross-border e-commerce industry is facing a downturn. Furniture e-tailer Made.com is facing a sale and layoffs, and Zhejiang seller Zubuyu's IPO is hindered. Companies need to strengthen their internal capabilities, diversify their development, and embrace change to meet challenges, survive in fierce competition, and achieve success. This includes optimizing supply chains, improving marketing strategies, and exploring new markets. Adaptability and innovation are crucial for navigating the current economic climate and ensuring long-term growth.

12/31/2025 Logistics Industry Insights
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Tiktok Expands in Silicon Valley to Boost US Ecommerce

Tiktok Expands in Silicon Valley to Boost US Ecommerce

TikTok's move into Silicon Valley signifies more than just office expansion; it's a crucial step in its US localization e-commerce strategy. Leveraging its leading global short-video platform, TikTok is actively building a complete closed-loop e-commerce ecosystem within the US, aiming to challenge traditional e-commerce giants and reshape the American e-commerce landscape. Its future development is highly anticipated.

12/29/2025 Logistics Industry Insights
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WCO Finalizes Key Ecommerce Trade Standards

WCO Finalizes Key Ecommerce Trade Standards

The World Customs Organization (WCO) Working Group on E-Commerce (WGEC) held its final meeting in Brussels, finalizing key annexes to the Technical Specifications of the E-Commerce Standards Framework, laying the foundation for the implementation of global standards for cross-border e-commerce. The meeting emphasized the importance of data sharing, case studies, and capacity building, and looked forward to the future development direction of cross-border e-commerce standards. These achievements have significant implications for the development of China's cross-border e-commerce.

12/30/2025 Customs Knowledge
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Instagram Influencers Drive Ecommerce Growth for Brands

Instagram Influencers Drive Ecommerce Growth for Brands

This article provides a comprehensive guide to Instagram influencer marketing for cross-border e-commerce sellers, covering key aspects such as influencer discovery, screening, evaluation, and collaboration pitfalls. It helps sellers accurately locate high-quality influencers through various methods, including tag labels, competitor analysis, third-party platforms, Google searches, and industry referrals. The ultimate goal is to enhance brand influence and boost sales. The guide aims to equip sellers with the necessary knowledge to navigate the influencer landscape effectively and maximize their marketing ROI.

01/04/2026 Logistics Industry Insights
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Amazon Expands Crossborder Ecommerce Brand Marketing

Amazon Expands Crossborder Ecommerce Brand Marketing

Amazon Posts is a new channel for cross-border e-commerce sellers to conduct brand marketing. By publishing image and text content, sellers can improve brand awareness and promote product sales. This article details the definition, structure, advantages, display locations, setup steps, and operational techniques of Amazon Posts. It aims to help sellers master this emerging marketing tool and stand out from the competition. Learn how to leverage visual storytelling and targeted content to engage potential customers and drive conversions within the Amazon ecosystem.

01/04/2026 Logistics Industry Insights
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