Kwai Advertisers Adopt Threetier Strategy for Better Results

Kwai Advertisers Adopt Threetier Strategy for Better Results

This article provides an in-depth analysis of the three-layer account structure (Account, Ad Group, Ad) within the Kwai advertising platform. It elaborates on the functional positioning, key settings, and practical applications of each layer. Through case study analysis, it offers advertisers systematic strategies for managing ad campaigns, improving placement efficiency, and enhancing overall performance. The focus is on providing actionable insights for optimizing Kwai ad spend and achieving better results in cross-border e-commerce.

01/21/2026 Customs Knowledge
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Kwai Expands Business Advertising in Latin America Southeast Asia

Kwai Expands Business Advertising in Latin America Southeast Asia

This article provides an in-depth analysis of the Kwai for Business advertising platform, specifically targeting the Latin American and Southeast Asian markets. It offers a comprehensive guide for cross-border e-commerce businesses looking to tap into these emerging markets. The analysis covers user profiles, ad formats, cost analysis, and suitable seller types. It aims to empower businesses with the knowledge needed to effectively leverage Kwai's advertising capabilities and achieve success in these dynamic regions.

01/21/2026 Logistics Industry Insights
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Kwais Global Brand Growth Strategies Face Compliance Hurdles

Kwais Global Brand Growth Strategies Face Compliance Hurdles

This article provides an in-depth analysis of the Kwai platform's features, user demographics, and advertising strategies. It also emphasizes the key aspects of compliance in cross-border operations. Aimed at cross-border e-commerce practitioners, this serves as a practical guide for expanding on Kwai, helping brands achieve growth targets on the platform while mitigating potential risks. It covers essential considerations for navigating the Kwai ecosystem and ensuring adherence to relevant regulations for successful international campaigns.

01/21/2026 Logistics Industry Insights
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Asiapacific Air Cargo Faces Challenges Amid Longterm Growth Prospects

Asiapacific Air Cargo Faces Challenges Amid Longterm Growth Prospects

The Asia-Pacific air cargo market is facing short-term pressure due to the global economic slowdown and supply chain disruptions. However, long-term prospects remain positive, driven by Asian economic growth, a rising middle class, the expansion of cross-border e-commerce, and infrastructure improvements. Airlines need to optimize routes, improve efficiency, strengthen partnerships, and focus on sustainable development to capitalize on these opportunities and unlock future growth potential. The region presents significant potential despite current challenges.

01/21/2026 Logistics Industry Insights
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WCO Chief Stresses Customs Key Role in Global Supply Chain Resilience

WCO Chief Stresses Customs Key Role in Global Supply Chain Resilience

The Secretary General of the World Customs Organization emphasized at the Asian Development Bank Institute Annual Conference that global supply chains face multiple challenges including digitalization, data standardization, disruptive technologies, e-commerce development, environmental issues, and border conflicts. Customs plays a crucial role in enhancing supply chain resilience by strengthening risk management, simplifying customs clearance, fostering international cooperation, applying technology, and building personnel capacity. Enhanced cooperation among border agencies is essential to jointly maintain trade security and facilitation.

01/22/2026 Logistics Industry Insights
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Chatgpt Bans Disrupt Crossborder Ecommerce

Chatgpt Bans Disrupt Crossborder Ecommerce

The recent widespread ChatGPT account bans serve as a warning to cross-border e-commerce sellers. This article analyzes the reasons behind the bans, proposes coping strategies, and reflects on the issue of AI dependency. It advises sellers to use AI tools compliantly, strengthen their own operational capabilities, and achieve collaborative development between humans and AI. By understanding the risks and focusing on sustainable practices, sellers can mitigate potential disruptions and build a more resilient business.

01/22/2026 Logistics Industry Insights
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Onbuy Expands Crossborder Logistics for Sellers

Onbuy Expands Crossborder Logistics for Sellers

This article focuses on cross-border logistics for the emerging e-commerce platform OnBuy, analyzing its characteristics and challenges. It provides practical guidance for sellers to efficiently and economically solve logistics problems and achieve success on the OnBuy platform. As a purely third-party platform, OnBuy offers a fair competitive environment for sellers, but a robust logistics system is crucial. This guide offers strategies to navigate OnBuy's logistics landscape and optimize shipping processes for increased profitability and customer satisfaction.

01/22/2026 Logistics
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Trade Show Etiquette Enhances Crossborder Ecommerce Success

Trade Show Etiquette Enhances Crossborder Ecommerce Success

For cross-border e-commerce companies participating in international exhibitions, professional reception is crucial to gaining the trust of overseas buyers. Mastering business English terminology, understanding cultural differences, and conducting systematic training can enhance the company's image and promote conversion. A standardized terminology database and thorough preparation are guarantees of success. Proper etiquette and communication skills are important for building rapport and closing deals. Investing in skilled personnel and resources for exhibition reception can yield significant returns.

01/23/2026 Customs Knowledge
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Floral Supply Store Sales Surge 500 on Taobao

Floral Supply Store Sales Surge 500 on Taobao

This article delves into how a Taobao floral material store achieved a significant leap in monthly sales, from 170,000+ to 1,050,000+ within just two months through visual upgrades, title optimization, and refined promotion strategies. The case study highlights the importance of meticulous operations in e-commerce competition, offering valuable insights and lessons for other stores looking to improve their performance. It demonstrates how detailed attention to various aspects of the online store can lead to substantial revenue growth.

01/23/2026 Logistics Industry Insights
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Chinas ne Zha Reborn 2 Box Office Success Informs Ecommerce Trends

Chinas ne Zha Reborn 2 Box Office Success Informs Ecommerce Trends

With 'Ne Zha 2' surpassing 14 billion in global box office revenue, opportunities arise for cross-border e-commerce. Based on DeepSeek data, this report analyzes the overseas viewing craze, emphasizing compliant product selection. It suggests focusing on apparel & cosmetics, home goods, and smart accessories, incorporating Eastern aesthetics for differentiated design and marketing to capitalize on the trend and achieve growth. The report also stresses compliant operations and respect for intellectual property rights, ensuring sustainable business practices.

01/23/2026 Logistics Industry Insights
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