Amazon Sellers Use Recovery Tactics to Regain Sales Rank Poststockout

Amazon Sellers Use Recovery Tactics to Regain Sales Rank Poststockout

After an Amazon listing goes out of stock, traffic and ranking can be effectively restored through a combination of strategies. These include running a seven-day lightning deal on Amazon and implementing refined advertising operations. The goal is to increase sales volume while lowering ACOS, demonstrating the listing's value to the platform. The key lies in meticulous operation and data optimization, avoiding reckless spending. This approach allows for a strategic and efficient recovery of the listing's performance.

01/06/2026 Logistics Encyclopedia
Read More
Google Ads 7 Campaign Types for Global Marketing

Google Ads 7 Campaign Types for Global Marketing

This article provides an in-depth analysis of seven major Google Ads types: Search Ads, Display Ads, Shopping Ads, App Ads, Video Ads, Smart Campaigns, and Performance Max campaigns. It details the advantages, suitable scenarios, and key operational points of each ad type, helping businesses make precise choices, drive efficient traffic, and succeed in the overseas market. The guide aims to empower businesses to leverage the right Google Ads strategies for optimal results in their global marketing efforts.

01/06/2026 Logistics Encyclopedia
Read More
KOL Vs Influencer Marketing Key Strategies for Brands

KOL Vs Influencer Marketing Key Strategies for Brands

This article delves into the key differences between influencers and KOLs (Key Opinion Leaders), providing a detailed comparison across seven dimensions, including communication channels, sources of trust, and level of expertise. The article offers recommendations for sellers on choosing between KOLs and influencers based on different marketing objectives. It also emphasizes the importance of understanding user needs in marketing, aiming to help sellers better leverage the power of KOLs and influencers to achieve their marketing goals.

01/05/2026 Logistics Industry Insights
Read More
Crossborder Ecommerce Faces Hidden Air Freight Fees

Crossborder Ecommerce Faces Hidden Air Freight Fees

This article delves into seven common hidden fees within international air freight quotes, including fuel surcharges, remote area surcharges, special handling fees, volumetric weight calculation discrepancies, destination port handling and storage fees, expedited processing fees, and overweight/oversized surcharges. The aim is to help cross-border e-commerce sellers mitigate logistics risks, reduce costs, and choose suitable logistics partners. By understanding these hidden costs, sellers can make informed decisions and avoid unexpected expenses in their international shipping operations.

01/08/2026 Logistics Encyclopedia
Read More
Fedex Hires 55000 Seasonal Workers for Holiday Ecommerce Surge

Fedex Hires 55000 Seasonal Workers for Holiday Ecommerce Surge

To cope with the surge in parcel volume during the e-commerce peak season, FedEx plans to hire 55,000 seasonal workers, adding to its existing workforce of 450,000. This move aims to improve parcel processing speed, shorten delivery times, and address competition. FedEx will also benefit from its automated network, enabling seven-day delivery. Similar to competitor UPS, FedEx will not charge peak-season residential surcharges this year, which will reduce consumer shopping costs and stimulate consumption.

01/29/2026 Logistics
Read More
Sevenstep Strategy to Increase Foreign Trade Orders

Sevenstep Strategy to Increase Foreign Trade Orders

Newcomers in foreign trade often struggle to provide adequate service due to a lack of understanding of their clients. This article offers seven tips to help you gain a deeper understanding of your customers. These include understanding their nature, market positioning, goals, products, suppliers, performance, and future plans. By implementing these strategies, you can provide more precise service, build long-term partnerships, and achieve business growth. This comprehensive approach ensures you are well-equipped to serve your clients effectively.

02/11/2026 Logistics Encyclopedia
Read More
Datadriven Strategy Boosts Chinese Restaurants in Indonesia

Datadriven Strategy Boosts Chinese Restaurants in Indonesia

This article, from the perspective of a data analyst, deeply analyzes the seven key dimensions that Chinese catering companies need to focus on when conducting business inspections in Indonesia: location selection, consumer habits, supply chain, regulations, talent, competition, and policies. It aims to help companies reduce investment risks, identify localized landing paths, and tap into the Indonesian catering market. The analysis provides insights for successful market entry and sustainable growth in Indonesia's dynamic food and beverage sector.

02/12/2026 Logistics Industry Insights
Read More
Bootcamp Teaches Institutional Trading Strategies for Digital Markets

Bootcamp Teaches Institutional Trading Strategies for Digital Markets

A leading digital trading bootcamp in China, designed to help investors master the essence of digital trading and overcome trading challenges. The curriculum covers global economic trends, digital trading mindset models, in-depth analysis of institutional trading processes, institutional-grade trading strategies and risk control, K-line momentum reversal models, and the seven-step trading method. This program aims to enhance investors' trading skills and facilitate wealth appreciation by providing practical knowledge and actionable strategies used by professional institutions.

02/03/2026 International Settlement
Read More
Jiangsu Expands Specialized Medical Centers in Regional Push

Jiangsu Expands Specialized Medical Centers in Regional Push

Jiangsu Province has launched the second phase of provincial regional medical center construction, covering seven specialties including critical care and hematology. This involves establishing 21 centers and 16 construction units, aiming to improve regional healthcare service capabilities and achieve a more balanced distribution of medical resources. This follows the initial announcement of nine specialty centers. Through enhanced construction and policy support, Jiangsu Province is committed to building high-level bases for medical services, medical research, and talent cultivation.

02/03/2026 Logistics
Read More
7 Key Product Sourcing Strategies for Ecommerce Success

7 Key Product Sourcing Strategies for Ecommerce Success

Product selection for independent e-commerce stores is an art! This article provides seven key strategies, including category segmentation, precise positioning, user persona development, market saturation analysis, differentiation strategies, logistics optimization, and profit margin assessment. Mastering these techniques will help you select high-converting, blockbuster products and tap into overseas markets. By focusing on these areas, you can increase your chances of finding profitable products and achieving success in the competitive world of cross-border e-commerce.

02/03/2026 Logistics Encyclopedia
Read More