Amazon Sellers Adopt New Strategies to Lower ACOS Increase Profits

Amazon Sellers Adopt New Strategies to Lower ACOS Increase Profits

High ACOS in Amazon automatic campaigns is a common challenge. This article offers refined operational strategies to help sellers effectively control ACOS and achieve profitable advertising. These strategies include low-budget accumulation during the new product launch phase, authentic reviews during the review gap, and keyword leakage during the review accumulation phase. By implementing these tactics, sellers can optimize their automatic campaigns and improve overall advertising performance on Amazon.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Face Rising Costs Amid FBA Rejections

Amazon Sellers Face Rising Costs Amid FBA Rejections

Responsibility for Amazon FBA rejections can lie with the seller, logistics provider, or FBA warehouse. Reasons include warehouse overload, appointment cancellations, system failures, and sellers exceeding quantity limits or violating product restriction policies. To avoid losses, sellers should pay close attention to policies, plan effectively, and choose reliable partners. Understanding potential causes and proactive measures are crucial for smooth FBA operations and minimizing the risk of rejected shipments.

12/31/2025 Logistics
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Amazon Sellers Adopt Strategies to Lower High Ad Costs

Amazon Sellers Adopt Strategies to Lower High Ad Costs

Don't directly compete for expensive keywords on Amazon. Gradually reduce your reliance on high bids by focusing on long-tail keywords, improving organic rankings, and optimizing your product listings. This allows you to acquire high-quality traffic at a lower cost. By strategically refining your approach, you can minimize spending on competitive keywords and achieve sustainable, cost-effective growth on the Amazon platform, maximizing your return on investment.

12/30/2025 Logistics Industry Insights
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Guide to Maximizing Sales with Amazon Brand Registry

Guide to Maximizing Sales with Amazon Brand Registry

This article delves into 8 hidden features of Amazon Brand Registry, including A+ Content, Amazon Stores, Amazon Posts, Sponsored Brands ads, Vine Program, Product Videos, Virtual Bundles, and Subscribe & Save. It guides you on how to leverage these features for brand marketing and ultimately boost your sales performance on Amazon. Master these tools to unlock the full potential of your brand and drive significant revenue growth within the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazon FBA Guide 6 Steps for New Sellers

Amazon FBA Guide 6 Steps for New Sellers

This article provides a detailed beginner's guide for new Amazon FBA sellers. It covers the definition and benefits of FBA, and how to successfully launch an FBA business in six steps. From registering a seller account and creating product listings to shipping to Amazon fulfillment centers and ultimately achieving sales, this guide aims to help sellers get started quickly and leverage Amazon's powerful logistics network to improve operational efficiency and sales.

12/30/2025 Logistics Encyclopedia
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Douyin Shop Deposits A Guide for Merchants

Douyin Shop Deposits A Guide for Merchants

This article provides a detailed explanation of the differences and payment standards for TikTok Shop security deposits and creator security deposits. It addresses frequently asked questions regarding the impact of insufficient deposits, the relationship between shops and product promotion, and deposit refunds. This comprehensive guide aims to assist merchants and influencers in operating compliantly on the TikTok e-commerce platform, providing them with the necessary information about security deposits.

12/30/2025 Logistics Encyclopedia
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Crossborder Sellers Face Freight Forwarder Failures Lost Goods

Crossborder Sellers Face Freight Forwarder Failures Lost Goods

Cross-border e-commerce freight forwarder 'thunderstorm' events are frequent, leaving sellers facing the dilemma of losing both money and goods. This article analyzes the causes of these 'thunderstorm' events and proposes measures for sellers to cope with the risks, including choosing reputable freight forwarders, signing detailed contracts, and purchasing transportation insurance. Additionally, it introduces the Amazon QA video reply feature, providing sellers with a new way to enhance product display.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Gain Edge with Brand Analytics Guide

Amazon Sellers Gain Edge with Brand Analytics Guide

This article provides an in-depth analysis of Amazon Brand Analytics, highlighting its core value in competitive intelligence, conversion rate analysis, keyword optimization, and audience targeting. By detailing the four key report modules and offering a practical method for calculating competitor conversion rates, it aims to help sellers effectively leverage Brand Analytics. The goal is to optimize product listings, improve advertising performance, and ultimately achieve success in the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazon AI Drives Crossborder Ecommerce Growth in 2026

Amazon AI Drives Crossborder Ecommerce Growth in 2026

Amazon's 2026 strategy focuses on AI empowerment, streamlined global fulfillment, and differentiated local support, aiming to lower the barriers to cross-border e-commerce and help sellers focus on product innovation and brand building. Tools like E-Cang ERP are deeply integrated with the platform, providing data insights and AI assistants to help sellers make faster and more accurate business decisions and win in the future cross-border e-commerce competition.

01/15/2026 Logistics Industry Insights
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Aidriven Ad Optimization Shifts Marketing Budgets

Aidriven Ad Optimization Shifts Marketing Budgets

AppsFlyer's report introduces the "Creative Index," revealing the emerging trend of AI-powered advertising. Companies need to restructure their organizations and deeply integrate AI into product development and teamwork to unlock its potential, improve advertising efficiency, and gain a competitive edge. Embracing AI is crucial for advertisers to achieve growth. The report highlights the importance of creative optimization driven by AI insights and how AppsFlyer's solutions can aid in this process.

01/15/2026 Logistics Industry Insights
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