Threads Unveils Crossborder Ecommerce Strategy for 2025

Threads Unveils Crossborder Ecommerce Strategy for 2025

This article delves into the marketing potential of Meta's social platform Threads in the cross-border e-commerce sector. It offers a comprehensive practical guide, covering account setup, content operation, and application in cross-border scenarios. It also addresses the challenges of multi-account management by leveraging the AdsPower tool, helping cross-border e-commerce sellers seize the traffic opportunities presented by Threads and achieve brand globalization. The guide provides actionable insights to effectively utilize Threads for marketing and brand building in the international market.

01/30/2026 Logistics Industry Insights
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Digital Skills Shortage Slows Global Brand Growth 2025 Plan Released

Digital Skills Shortage Slows Global Brand Growth 2025 Plan Released

This article analyzes the challenges faced by companies expanding their brands globally in terms of marketing talent development. It introduces a free "Brand Globalization Marketing Learning Map" designed to help companies efficiently cultivate teams with an international perspective and digital marketing skills. This map addresses issues such as varying skill levels, complex marketing scenarios, the urgent need for full-stack capabilities, and globally distributed teams. Ultimately, it aims to empower brands to achieve success in overseas markets by providing a structured and effective training resource.

02/03/2026 Logistics Industry Insights
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Chinas 530B Crossborder Ecommerce Market Faces Growth and Challenges

Chinas 530B Crossborder Ecommerce Market Faces Growth and Challenges

In the first half of 2017, China's cross-border e-commerce transaction volume reached 3.6 trillion yuan, a year-on-year increase of 30.7%, marking a golden era for export cross-border e-commerce. The report analyzes the import and export structure, model structure, and development trends, highlighting specialized division of labor, emerging market exploration, and brand globalization as key to the future of export e-commerce. Companies need to seize opportunities and meet challenges to succeed in the cross-border e-commerce wave.

02/03/2026 Logistics Industry Insights
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TCL Outlines HR Strategy for Global Expansion

TCL Outlines HR Strategy for Global Expansion

TCL is building a global human resource system to support its global operations through strategic adjustments, talent development, and compliance management. The company aims to optimize the system continuously and improve organizational efficiency in the future. This includes aligning HR practices with the globalization strategy, fostering a global mindset among employees, and ensuring compliance with local laws and regulations in different countries. The focus is on creating a unified and effective HR framework that can facilitate TCL's expansion and success in the global market.

02/03/2026 Logistics Industry Insights
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Chinas EV Firms Face Challenges in Global Expansion

Chinas EV Firms Face Challenges in Global Expansion

China's new energy vehicle industry is at a pivotal moment of globalization. Despite facing international market fluctuations, geopolitical challenges, and strategic weaknesses, the overseas expansion of the industrial chain and the global DNA of emerging companies provide significant potential. Chinese automakers need to shift from export-oriented approaches to direct investment, strengthen inter-company cooperation, and focus on cultivating international management talent to achieve long-term development in the global market. This requires a strategic shift towards a more integrated and collaborative international presence.

02/03/2026 Logistics Industry Insights
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Chinese Electric Blankets Gain Popularity in Europe During Energy Crisis

Chinese Electric Blankets Gain Popularity in Europe During Energy Crisis

Against the backdrop of the European energy crisis, Chinese-made electric blankets have emerged as a popular choice due to their low energy consumption and high cost-effectiveness. Particularly, "wearable electric blankets" have gained popularity on platforms like TikTok. Chinese companies are actively expanding into the global market through technological innovation, supply chain advantages, and online channel development. Intelligentization and globalization are becoming the future development directions of the electric blanket industry. China's manufacturing prowess is capitalizing on the energy crisis to gain market share in Europe.

02/03/2026 Logistics Industry Insights
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Chinese Brands Expand Globally Through Innovation Localization

Chinese Brands Expand Globally Through Innovation Localization

A new generation of Chinese companies is accelerating global expansion, driven by technological innovation and localized operations. Through overseas investment, brand building, and technology empowerment, they are transitioning from merely "going out" to truly "going in" and "going up," shaping a new landscape in the global market. These companies are actively investing in overseas markets, upgrading their brands to appeal to international audiences, and leveraging technology to enhance their competitiveness and adapt to local needs. This strategic shift signifies a more sophisticated and sustainable approach to globalization.

02/05/2026 Logistics Industry Insights
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Tiktok Shop Expands in Europe Enhances Beauty Logistics

Tiktok Shop Expands in Europe Enhances Beauty Logistics

TikTok Shop is accelerating its European strategy, planning to add four new sites by 2026, covering 11 countries. The UK's beauty market has emerged as a strong performer, becoming the fourth largest e-commerce platform. European logistics services are being upgraded, with local warehousing supporting Asian sellers. Southeast Asia continues its rapid growth, focusing on high-quality development. The fully managed model lowers the barrier to entry. With its globalization strategy gaining momentum, the future looks promising for TikTok Shop's expansion in the European market and beyond.

02/05/2026 Logistics
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Crossborder Ecommerce Sellers Face 2023 Risks and Opportunities

Crossborder Ecommerce Sellers Face 2023 Risks and Opportunities

This article delves into hot topics in the 2023 cross-border e-commerce landscape, including updates to Amazon Listing ranking algorithms, technological trends showcased at CES, and enterprise transformation directions under the digital economy wave. Combining insights from reports on independent brand globalization, women's apparel consumer behavior, and automotive industry outlook, it provides cross-border e-commerce sellers with a comprehensive strategic reference to seize opportunities and mitigate risks. The analysis aims to help sellers navigate the evolving market and make informed decisions for sustainable growth.

02/05/2026 Logistics Industry Insights
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U品 Group Boosts Crossborder Ecommerce Via Smart Logistics

U品 Group Boosts Crossborder Ecommerce Via Smart Logistics

UPin Group received the "Trailblazer" award at the Amazon TSPN Annual Service Provider Conference, highlighting its leading position in cross-border logistics. The company will continue to focus on the overseas logistics needs of enterprises, keep up with platform policies, deepen partnerships, and utilize intelligent logistics systems and a global warehousing and distribution network to help Chinese enterprises achieve globalization. UPin Group aims to empower businesses with efficient and reliable cross-border solutions, facilitating their expansion into international markets through its comprehensive logistics infrastructure and strategic collaborations.

02/05/2026 Logistics Industry Insights
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