Social Listening Helps Global Brands Drive Growth

Social Listening Helps Global Brands Drive Growth

Going global brands need to prioritize social listening on overseas social media to bridge information gaps and drive brand growth. Through social listening, brands can gain deep insights into user feedback, optimize marketing strategies, and improve customer service. By leveraging tools like OneSight, brands can analyze data, identify potential opportunities, and continuously refine their strategies to ultimately stand out in the competition. This proactive approach enables brands to stay informed, adapt to market changes, and build stronger relationships with their international audience.

01/07/2026 Logistics Industry Insights
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Linkedin Unveils Fourstep Strategy for B2B Marketing Success

Linkedin Unveils Fourstep Strategy for B2B Marketing Success

This article introduces how to leverage LinkedIn for target market analysis in B2B companies going global. It covers analyzing your own company page data, conducting competitor analysis, using polls to gather customer feedback, deep-diving into information within LinkedIn groups, and tracking hashtags to stay abreast of industry trends. By using these methods, B2B marketers can better understand target market needs and develop more effective marketing strategies. This approach allows for data-driven decision making and improved ROI on international marketing efforts.

12/29/2025 Logistics Industry Insights
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Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

As the dividends of cross-border e-commerce diminish, independent websites are becoming a new choice for brands going global. They offer control over data, improved profit margins, and enhanced brand building, facilitating long-term growth. However, clear planning and operation are essential for success. Building an independent website allows companies to directly connect with customers, build stronger relationships, and tailor their marketing efforts. This approach offers more flexibility and control compared to relying solely on established e-commerce platforms.

01/07/2026 Logistics Industry Insights
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ONEISALL Expands Globally As Pet Care Brand Gains Tiktok Popularity

ONEISALL Expands Globally As Pet Care Brand Gains Tiktok Popularity

The ONEISALL pet brand achieved rapid GMV growth through TikTok marketing. Its success is attributed to precise market positioning, collaboration with vertical influencers, effective ad campaigns, and high-quality products. This case offers valuable lessons for other pet brands going global, emphasizing the importance of social media marketing and product quality. By focusing on targeted content and engaging with the pet-loving community, ONEISALL demonstrated the power of TikTok for driving sales and building brand awareness in the competitive e-commerce landscape.

01/23/2026 Logistics Industry Insights
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Wavytalk Hair Brush Dominates Multimillion Dollar Beauty Market

Wavytalk Hair Brush Dominates Multimillion Dollar Beauty Market

Wavytalk's hair straightening brush has gone viral on TikTok, achieving monthly sales exceeding 15 million RMB, revealing new opportunities in the personal care market. Its success is attributed to precise targeting, product innovation, meticulous TikTok marketing, and omnichannel distribution. For brands going global, a deep understanding of the target market, continuous innovation, and leveraging social media are crucial for standing out in a competitive landscape. This case highlights the power of TikTok for driving sales and brand awareness in the personal care sector.

01/26/2026 Logistics Industry Insights
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Wotu Network Tops Hangzhous Crossborder Ecommerce Marketing Sector

Wotu Network Tops Hangzhous Crossborder Ecommerce Marketing Sector

Wotu Network, recognized for its exceptional cross-border e-commerce services and innovative business model, has been awarded the titles of “2025 Hangzhou Cross-border E-commerce Benchmark Enterprise” and “Hangzhou Cross-border E-commerce 10th Anniversary Emerging Enterprise”. Specializing in overseas influencer marketing, Wotu boasts a vast influencer resource pool and a robust technology platform, WotoHub. It has become a crucial partner for Chinese brands going global, having served over 5,000 brands with a total GMV exceeding 10 billion.

01/26/2026 Logistics Industry Insights
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New Energy Equipment Transforms Warehousing Logistics

New Energy Equipment Transforms Warehousing Logistics

This paper explores how to improve logistics and warehousing efficiency with new energy material handling equipment in the context of e-commerce development. It focuses on the application of lithium battery and IoT technologies in material handling equipment, and how these technologies can reduce maintenance costs, improve equipment utilization, reduce energy consumption, and optimize space utilization. Through online seminars, companies can learn from real-world case studies and receive professional guidance to create efficient, intelligent, and green logistics and warehousing systems.

01/16/2026 Warehousing
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Eurozone Producer Prices Rise Unexpectedly on Energy Costs

Eurozone Producer Prices Rise Unexpectedly on Energy Costs

Eurozone's Producer Price Index (PPI) rose by 0.5% month-on-month in November, exceeding expectations, but declined by 1.7% year-on-year. Fluctuations in energy prices were a key driver; excluding energy, the PPI saw only a slight increase. Analysts suggest the PPI data is lagging, and the Consumer Price Index (CPI) is more relevant. Future developments will depend on the global economy, energy price trends, and monetary policy impacts on the PPI.

01/28/2026 Exchange Rate Query
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Iraqs Alfaw Port Revives As Key Persian Gulf Oil Hub

Iraqs Alfaw Port Revives As Key Persian Gulf Oil Hub

Al-Faw Port in Iraq, situated on the Persian Gulf, was once a vital oil export hub. Decades of war and sanctions led to its decline. This article examines the port's geographical location, facilities, and history. It also looks forward to Al-Faw's role in Iraq's economic recovery and its potential impact on the global energy market. The port's revitalization is crucial for boosting Iraq's oil export capacity and diversifying its economy, potentially influencing global energy flows and trade routes.

11/30/-0001 Port Encyclopedia
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Globex Tech Expands Crossborder Ecommerce with Tool Exports

Globex Tech Expands Crossborder Ecommerce with Tool Exports

This article analyzes the successful cases of cross-border e-commerce companies GreatStar and Loctek, revealing the market opportunities for tools going global and the importance of overseas warehouse layout. It emphasizes that cultivating brands, building supply chains, and valuing R&D are crucial for cross-border e-commerce companies to stand out in the second half of the competition. The article also envisions the future development trends of cross-border e-commerce, including refined operation, localized services, compliant operation, diversified channels, and technology-driven innovation.

01/16/2026 Logistics Industry Insights
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