Lazada and Shopee Compete for Dominance in Southeast Asia Ecommerce

Lazada and Shopee Compete for Dominance in Southeast Asia Ecommerce

This paper provides an in-depth comparison of Southeast Asian e-commerce platforms Lazada and Shopee. It analyzes their brand positioning, target audience, and platform characteristics. The aim is to provide cross-border sellers with differentiated product selection strategies. By understanding the nuances of each platform, sellers can make informed decisions to choose the most suitable platform for their business development. Ultimately, this helps them succeed in the Southeast Asian market.

12/30/2025 Logistics Industry Insights
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Ebay Sellers Urged to Adopt Targeted Traffic Strategies for Growth

Ebay Sellers Urged to Adopt Targeted Traffic Strategies for Growth

This article provides an in-depth analysis of eBay's store traffic allocation mechanism, revealing key factors such as new seller support, category layout, and account activity. It also offers a self-assessment checklist and solutions for stores experiencing low traffic, helping sellers precisely attract traffic, overcome traffic bottlenecks, and create best-selling products. The guide focuses on understanding the algorithm and implementing practical strategies to improve visibility and sales performance on the eBay platform.

12/30/2025 Logistics Encyclopedia
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Ebay Sellers Urged to Optimize Ad Spend for Higher ROI

Ebay Sellers Urged to Optimize Ad Spend for Higher ROI

The eBay advertising fee rate directly impacts promotion effectiveness. This article delves into the core formula and influencing factors of eBay advertising fee rates. It provides practical strategies for optimizing advertising fee rates, improving conversion rates, and selecting keywords. The aim is to help sellers achieve more efficient advertising and a higher return on investment on the eBay platform. Understanding these factors is crucial for maximizing visibility and driving sales through eBay's advertising system.

12/30/2025 Logistics Encyclopedia
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Google Adapts SEO Strategies for Foreign Trade Amid Chatgpt Rise

Google Adapts SEO Strategies for Foreign Trade Amid Chatgpt Rise

AI technologies like ChatGPT are disrupting the search engine landscape, causing a decline in Google's traffic. As user habits shift from search to chat, websites face potential drops in organic traffic. Foreign trade enterprises should re-evaluate the value of SEO, embrace AI, diversify marketing channels, and enhance user experience. This is crucial to navigate the evolving landscape and usher in a new era of foreign trade marketing, adapting to the changing user behavior and leveraging AI for competitive advantage.

12/30/2025 Logistics Industry Insights
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Youtube Increases Ad Revenue Share for Shorts Creators to 45

Youtube Increases Ad Revenue Share for Shorts Creators to 45

In response to competition from TikTok, YouTube announced that Shorts creators will receive 45% of ad revenue. This aims to attract more high-quality creators, enhance platform competitiveness, and address slowing ad revenue growth. The success of this new revenue-sharing model remains to be seen and requires market validation. Whether it can effectively compete with TikTok and other platforms will depend on creator adoption and viewer engagement.

12/30/2025 Logistics Industry Insights
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WCO Promotes Data Analytics for Smarter Customs and Trade Growth

WCO Promotes Data Analytics for Smarter Customs and Trade Growth

The World Customs Organization (WCO) holds data analysis workshops to promote its application in customs and enhance management effectiveness. Through data analysis, customs can achieve goals like risk management, trade compliance, trade facilitation, and revenue collection, ultimately realizing digital transformation and building smart customs. Facing challenges in data quality, security, talent, and technology, customs must actively embrace data analysis and serve national economic development. This includes leveraging data to improve efficiency and effectiveness in various customs operations.

01/07/2026 Customs Knowledge
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Charging Standards for International Air Transport of Water and Land Letters

Charging Standards for International Air Transport of Water and Land Letters

This article provides a detailed overview of the charging standards for international air freight and combined transport letters, including specific fees for letters, postcards, printed materials, braille literature, small parcels, and printed material special bags. It also outlines the grouping of different countries and regions, helping customers to better understand and select the appropriate transport methods, thereby effectively controlling transportation costs.

07/21/2025 Logistics
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CMA CGM Successfully Completes First LNG Fueling for Eco-friendly Shipping

CMA CGM Successfully Completes First LNG Fueling for Eco-friendly Shipping

CMA CGM successfully completed the first fuel bunkering for its first LNG-powered vessel, Containerships Nord, at the Port of Rotterdam. This marks an important step for the group in the field of green shipping. By using liquefied natural gas as fuel, it is expected to significantly reduce greenhouse gas emissions and promote eco-friendly transport. In the future, the group will receive more LNG-powered vessels.

07/22/2025 Logistics
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Logistics Trend Map A Key Tool for Insights into Industry Transformation

Logistics Trend Map A Key Tool for Insights into Industry Transformation

The evolution of the logistics industry is influenced by various trends, making clear decision-making crucial. The logistics trend map presents 30 key trends in a comprehensive and interactive manner, helping businesses identify opportunities and challenges that affect them. Trends are categorized by impact and adoption rates, driving companies to optimize decisions and enhance competitiveness. This tool provides strategic insights for all types of businesses, emphasizing the importance of adapting to a rapidly changing market environment.

07/22/2025 Logistics
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Key Differences Between Air Waybills and Bills of Lading for Shipping

Key Differences Between Air Waybills and Bills of Lading for Shipping

This article deeply analyzes the differences and characteristics between international air waybills and sea bills of lading. It covers aspects such as nature, transferability, speed of transport, format, and risk assumption. The aim is to assist decision-makers in foreign trade logistics in choosing the appropriate transportation method, thereby improving logistics efficiency and cargo security.

08/04/2025 Logistics Encyclopedia
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