Opinion Consumers Boost Crossborder Ecommerce Growth

Opinion Consumers Boost Crossborder Ecommerce Growth

This paper delves into the application of KOC (Key Opinion Consumer) marketing in cross-border e-commerce. It analyzes the differences between KOCs and KOLs, and proposes strategies for building private domain traffic using KOCs. The research highlights the authenticity and cost-effectiveness advantages of KOC marketing. It emphasizes the importance of selecting suitable KOCs, maintaining authenticity, and establishing long-term partnerships to maximize the effectiveness of KOC campaigns in driving traffic and sales within the cross-border e-commerce landscape.

01/22/2026 Logistics Industry Insights
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Vietnams Manufacturing Boom Amid Trade War Supply Chain Shifts

Vietnams Manufacturing Boom Amid Trade War Supply Chain Shifts

The escalating US-China trade friction puts companies under tariff pressure. This paper analyzes key strategies for dealing with the new September tariffs, explores the opportunities and challenges of 'Made in Vietnam' as an alternative, and reviews the impact of the November 2018 tariff policy. Companies need to respond proactively and adjust flexibly to survive and thrive in the trade war. Diversifying supply chains and exploring alternative manufacturing locations like Vietnam are crucial considerations for mitigating risks and maintaining competitiveness.

01/22/2026 Logistics Industry Insights
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US Imports Surge As Shipping Strains Persist Descartes

US Imports Surge As Shipping Strains Persist Descartes

Descartes' latest report reveals that US import volume has exceeded 2.4 million TEUs for four consecutive months, highlighting pressure on ocean freight logistics. China-US trade remains robust, but port congestion is worsening. The report analyzes the impact of seasonal factors and unforeseen events, noting a trend towards diversification of US import origins. To address these challenges, the US needs to optimize its ocean freight logistics system to ensure continued economic growth. This includes improving port efficiency, addressing labor shortages, and investing in infrastructure to handle the increased volume.

01/22/2026 Logistics Industry Insights
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US Import Surge Strains Supply Chains Businesses Adapt

US Import Surge Strains Supply Chains Businesses Adapt

US imports have exceeded 2.4 million TEUs for four consecutive months, indicating significant supply chain pressure. Reports show China remains the largest source of US imports, but port congestion is worsening. To address these challenges and achieve sustainable development, businesses should diversify their supply chains, plan ahead, enhance communication, optimize inventory management, and seek professional support. The persistent high import volumes coupled with increasing congestion necessitate proactive strategies to mitigate disruptions and maintain operational efficiency.

01/22/2026 Logistics Industry Insights
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GRI Analysis Cuts Logistics Costs Boosts Efficiency

GRI Analysis Cuts Logistics Costs Boosts Efficiency

This article delves into the impact of General Rate Increases (GRI) on enterprise parcel shipping costs, emphasizing the importance of GRI impact analysis. Using a data-driven approach, businesses can quantify the actual costs of GRI, identify cost bottlenecks, and develop targeted optimization strategies. The article also explores the key elements of building an agile logistics system, helping companies reduce costs and improve efficiency in a competitive market environment. By understanding and analyzing GRI's effects, businesses can proactively mitigate its impact on their bottom line and maintain a competitive edge.

01/22/2026 Logistics Industry Insights
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Cloudbased Transport Systems Boost Supply Chain Efficiency

Cloudbased Transport Systems Boost Supply Chain Efficiency

The cloud-enabled Transportation Control Tower achieves end-to-end supply chain integration by building a socialized transportation service network. Leveraging real-time data analytics, intelligent forecasting, and automated processes, it optimizes transportation, enhances risk resilience, and improves operational efficiency for businesses. This helps companies gain a competitive edge by providing greater visibility and control over their entire transportation ecosystem, ultimately leading to better decision-making and improved performance.

01/22/2026 Logistics Industry Insights
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ASCM CEO Highlights 2025 Supply Chain Resilience Trends

ASCM CEO Highlights 2025 Supply Chain Resilience Trends

This article delves into the key trends shaping the future of supply chains, including nearshoring, the impact of tariffs and trade policies, artificial intelligence applications, big data value extraction, talent development, and sustainability. Drawing on insights from ASCM CEO Abe Eshkenazi, it provides strategic guidance for businesses navigating supply chain transformations. The aim is to help companies enhance their competitiveness and resilience in an uncertain environment by understanding and adapting to these evolving dynamics. This analysis provides valuable insights for businesses seeking to optimize their supply chain strategies.

01/18/2026 Logistics Industry Insights
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NRF Predicts Sustained Retail Growth Through 2025

NRF Predicts Sustained Retail Growth Through 2025

The National Retail Federation (NRF) forecasts a 2.7%-3.7% increase in retail sales for 2025, with online channels continuing to drive growth. The report analyzes the macroeconomic environment and consumer behavior, providing retailers with strategic recommendations such as omnichannel integration and product mix optimization. It also highlights the importance of monitoring potential risks associated with policy uncertainty.

01/19/2026 Logistics Industry Insights
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US Retail Sales Rise Modestly in July Ecommerce Dominates

US Retail Sales Rise Modestly in July Ecommerce Dominates

U.S. retail sales saw a moderate increase in July, with e-commerce sales leading the growth, but overall consumer spending growth slowed. Performance varied across retail categories, with staples remaining stable while discretionary spending faced pressure. Economists are cautiously optimistic about the future retail market, believing consumer resilience persists, but challenges remain. It is crucial to pay attention to evolving consumer trends.

01/19/2026 Logistics Industry Insights
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