Amazon Sellers Turn to Shortform Video for Sales Growth

Amazon Sellers Turn to Shortform Video for Sales Growth

This article delves into the value and application of Amazon product videos, providing practical production and optimization strategies. It aims to help Amazon sellers leverage short video marketing to increase product visibility, improve conversion rates, and succeed in a competitive market. Covering diverse application scenarios, production key points, distribution channels, and future trends of product videos, this article offers sellers a comprehensive practical guide. Learn how to effectively use video to showcase your product and drive sales on Amazon.

01/04/2026 Logistics Encyclopedia
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Amazon Ecommerce Guide for Beginners Aims at Profitability

Amazon Ecommerce Guide for Beginners Aims at Profitability

This article provides an in-depth analysis of the advantages and opportunities of Amazon's cross-border e-commerce, interpreting it from multiple dimensions such as user base, platform system, competitive environment, average order value, traffic distribution, and logistics system. It also offers suggestions for novice sellers on how to get started quickly, aiming to help readers fully understand the Amazon platform and seize the opportunities in cross-border e-commerce. The analysis covers key aspects for success on Amazon.

01/04/2026 Logistics Industry Insights
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Amazon Ads Guide Outlines Categoryspecific Strategies

Amazon Ads Guide Outlines Categoryspecific Strategies

Amazon sellers need to develop precise advertising strategies based on their stage and product category characteristics. Top sellers focus on market share expansion, mid-tier sellers emphasize new product development and traffic expansion, while bottom sellers should simplify operations and use low-cost traffic acquisition. Category characteristics such as traffic distribution and IDR (Impression Density Ratio) values influence advertising strategy choices and require customized approaches. A tailored strategy is essential for optimal advertising performance on Amazon.

01/05/2026 Logistics Industry Insights
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US Importers Adjust Strategies As De Minimis Threshold Tightens

US Importers Adjust Strategies As De Minimis Threshold Tightens

US importers face challenges due to tightening “de minimis” rules. This necessitates adjustments to supply chains, optimization of customs clearance processes, seeking legal counsel, and exploring alternative sourcing and distribution strategies. Adapting to these changes is crucial for maintaining competitiveness in the evolving trade landscape. Importers should proactively assess their current practices and implement strategies to mitigate potential disruptions and ensure compliance with the new regulations. Careful planning and execution are essential for navigating these complexities and preserving profitability.

01/07/2026 Logistics Industry Insights
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Brussels Airport Expands Cargo and Logistics Services

Brussels Airport Expands Cargo and Logistics Services

Brussels Airport is a significant air hub in Europe. This paper provides a detailed overview of its geographical location, development history, transportation network, route coverage, cargo capacity, customs clearance policies, warehousing services, multimodal transport options, fee structure, surrounding facilities, time efficiency analysis, and reputation rating. By understanding the advantages of Brussels Airport, businesses can optimize their supply chains and enhance their trade competitiveness. This includes leveraging its strategic location and comprehensive logistics infrastructure for efficient cargo handling and distribution.

01/07/2026 Logistics
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Amazon AWD Eases Inventory Challenges for Ecommerce Sellers

Amazon AWD Eases Inventory Challenges for Ecommerce Sellers

Amazon launched AWD (Amazon Warehousing & Distribution), offering third-party sellers low-cost, long-term inventory storage, optimizing supply chains, and reducing warehousing costs. However, it may increase dependence on the Amazon ecosystem. This presents an opportunity for sellers but poses a challenge to 3PL providers. Sellers need to refine inventory management and pay close attention to policy changes to maximize profits. Careful inventory management and monitoring policy changes are crucial for sellers to maximize profits in this new landscape.

01/06/2026 Warehousing
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Youtube Shorts Introduces Ad Revenue Sharing to Rival Tiktok

Youtube Shorts Introduces Ad Revenue Sharing to Rival Tiktok

YouTube Shorts has launched an ad revenue sharing program, allowing creators to earn income from short videos, creating new opportunities for short video marketing. The new program sets requirements for creator eligibility, revenue distribution methods, and content originality. It also provides cross-border e-commerce sellers with a new channel for product promotion. This initiative incentivizes content creation and offers a potentially lucrative avenue for marketers to reach a wider audience through engaging, short-form video content.

01/06/2026 Logistics Industry Insights
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Alibaba Launches Tongyi Qianwen AI in Chinas Crowded LLM Market

Alibaba Launches Tongyi Qianwen AI in Chinas Crowded LLM Market

Alibaba released its large language model "Tongyi Qianwen," marking its official entry into the competitive field of LLMs. The article reviews the historical roles of BAT (Baidu, Alibaba, Tencent) in China's internet development. It introduces Alibaba's progress in large model research and development, including its open-source initiatives. Finally, the abstract looks ahead to future development trends in the era of large language models.

01/04/2026 Logistics Industry Insights
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Maersk Expands Global Reach with Tailored Logistics Solutions

Maersk Expands Global Reach with Tailored Logistics Solutions

Maersk Customized Logistics leverages a global warehousing network and over three decades of experience to provide end-to-end solutions, helping businesses accelerate their market journey. Through efficient and flexible warehousing, distribution, and value-added services, we optimize supply chains and enhance market competitiveness. Choosing Maersk means choosing efficiency, visibility, and flexibility to navigate market fluctuations and co-create the future. We offer tailored solutions to meet specific needs, ensuring seamless operations and improved performance across your entire supply chain.

09/28/2025 Warehousing
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Global Trade Relies on Strategic Packaging for Safety Efficiency

Global Trade Relies on Strategic Packaging for Safety Efficiency

This paper delves into the significance of transport packaging in international trade, analyzing the types and characteristics of both individual and collective packaging. It emphasizes the crucial role of optimized packaging strategies in ensuring product safety, improving logistics efficiency, and reducing transportation costs. Businesses should develop appropriate packaging solutions based on their specific needs to enhance international competitiveness. The paper highlights the need for careful consideration of materials, design, and regulations to create effective and cost-efficient packaging for global distribution.

09/26/2025 Logistics Encyclopedia
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