Ozon Unveils Black Friday Strategy to Boost Russian Ecommerce Sales

Ozon Unveils Black Friday Strategy to Boost Russian Ecommerce Sales

This article provides a comprehensive guide for OZON sellers preparing for the Black Friday mega-sale. It offers in-depth analysis of top-selling product categories and details key strategies for inventory preparation, data analysis, listing optimization, and promotional participation. It also highlights common marketing pitfalls to avoid. This guide aims to help sellers focus their efforts during the peak season and achieve significant sales increases. It provides practical tips and actionable advice for maximizing visibility and driving conversions during the Black Friday event.

01/16/2026 Logistics Industry Insights
Read More
DIY Auto Parts Trend Grows in US and Europe

DIY Auto Parts Trend Grows in US and Europe

The peak season for auto parts in the European and American markets is approaching, with DIY customization and environmental protection becoming new trends. Sellers need to seize the opportunity, select products and prepare inventory in advance, utilize social media for differentiated promotion, and focus on sustainable and environmentally friendly accessories and DIY customized products. This will enable them to stand out in the market competition and achieve a leap in sales performance. Early preparation and understanding of these trends are crucial for success in the upcoming season.

01/28/2026 Logistics Industry Insights
Read More
Guide to Costeffective International Sea Freight Solutions

Guide to Costeffective International Sea Freight Solutions

From a data analyst's perspective, this paper delves into the suitable cargo types and scenarios for international shipping. It focuses on oversized and heavy goods, low-urgency general cargo, bulk cargo, special cargo, and cross-border e-commerce large-scale inventory preparation. The paper also provides strategies for optimizing logistics costs, helping businesses reduce costs and increase efficiency in cross-border trade. It offers insights into selecting the right shipping methods based on cargo characteristics and business needs, ultimately aiming to improve supply chain management and profitability.

02/04/2026 Logistics Encyclopedia
Read More
New Shenzhensantos Route Expands Chinabrazil Trade

New Shenzhensantos Route Expands Chinabrazil Trade

The Shenzhen-Santos sea freight route is a vital channel for China-Brazil trade due to its cost-effectiveness and stability. Key considerations for utilizing this route include inventory preparation, customs clearance, and selecting a reliable logistics partner. With the deepening of China-Brazil economic and trade relations, this shipping route holds significant promise for future growth. It offers a dependable option for businesses engaged in trade between the two countries, facilitating the efficient movement of goods and contributing to the overall strength of the bilateral relationship.

02/05/2026 Logistics
Read More
Inventory Daily Closing The Key to Ensuring Accurate Warehouse Management for Enterprises

Inventory Daily Closing The Key to Ensuring Accurate Warehouse Management for Enterprises

Daily inventory accounting is a crucial activity for businesses, summarizing and reconciling stock at the end of each day. It not only ensures data accuracy amid complex supply chains but also improves management efficiency through technological advancements. This helps companies control operational costs and meet financial and audit requirements. Depending on the nature of different businesses, the frequency of inventory management should be flexibly determined to achieve optimal management results.

11/30/-0001 Warehousing
Read More
Cracking The Out Of Stock Dilemma Scientific Ways To Enhance Inventory Management

Cracking The Out Of Stock Dilemma Scientific Ways To Enhance Inventory Management

Stockouts directly impact sales and customer experience, making inventory management optimization crucial. This article explores the effects of market demand uncertainty, global supply chain complexity, and internal operations on inventory management, and proposes strategies including the establishment of intelligent inventory systems and flexible supply chains. The goal is to enhance corporate competitiveness and customer loyalty.

07/23/2025 Logistics
Read More