Amazon Launches Brand Dashboard to Boost Seller Growth

Amazon Launches Brand Dashboard to Boost Seller Growth

This article provides an in-depth analysis of the Amazon Brand Dashboard, highlighting its role as a growth engine for sellers. It details the functionalities and optimization recommendations for the four key modules: Brand Health, Conversion, Traffic, and Customer Reviews. The aim is to help sellers fully leverage this tool to improve brand performance and achieve business growth. By understanding and utilizing the insights provided within each module, sellers can make data-driven decisions to enhance their brand presence and drive sales on Amazon.

Amazon Enhances AB Testing Tools for Seller Conversions

Amazon Enhances AB Testing Tools for Seller Conversions

Amazon's 'Manage Your Experiments' feature has been upgraded with similarity alerts and auto-publish functionality, helping sellers conduct A/B tests more efficiently, optimize listings, and increase conversion rates. The auto-publish feature sets a 66% data improvement threshold to ensure significant optimization results. Sellers should take full advantage of these new features to continuously test and optimize, enhancing their operational capabilities. This update streamlines the A/B testing process and provides data-driven insights for improved listing performance on Amazon.

Ebay Seller Fees A Guide for New Sellers

Ebay Seller Fees A Guide for New Sellers

This article provides a detailed analysis of the essential fees involved in setting up an eBay store (listing fees, final value fees, PayPal fees) and optional fees (store subscription, feature upgrades, advertising costs). It aims to help new sellers clearly understand the cost structure and avoid unnecessary expenses. By effectively controlling costs, sellers can achieve profitability in a highly competitive market. The guide offers insights into managing expenses to maximize profit margins in the eBay marketplace.

Amazon Updates Seller Insurance Rules for 1M Sales

Amazon Updates Seller Insurance Rules for 1M Sales

This article provides an in-depth analysis of the latest Amazon Commercial General Liability Insurance policy, focusing on key requirements such as sales threshold, deductible limitations, and consistency of the insured's name. Addressing the challenges faced by sellers, it proposes strategies including timely attention to policy updates, choosing legitimate insurance channels, carefully verifying information, and selecting insurance plans based on individual circumstances. This helps sellers successfully pass audits and achieve compliant operations on the Amazon platform.

Aliexpress Managed Model Poses Challenges for Independent Sellers

Aliexpress Managed Model Poses Challenges for Independent Sellers

AliExpress's "Fully Managed" model poses a challenge to seller-operated businesses. This article analyzes the strategic considerations behind the "Fully Managed" approach, reveals the difficulties faced by seller-operated businesses, and proposes strategies for them to "upgrade." It emphasizes the value of the seller-operated model and suggests that the platform will not abandon these businesses. The article advises businesses to actively adapt, enhance their competitiveness, and grow together with the platform.

Amazon Sellers Warned of Hidden Fees in Canada Mexico

Amazon Sellers Warned of Hidden Fees in Canada Mexico

This article addresses the issue of unexpected charges in Canadian and Mexican marketplaces after Amazon sellers activate their US store. It delves into the reasons behind these fees and provides practical solutions to avoid them. These include checking and deleting/removing listings, managing fulfillment methods (FBM), and addressing Remote Fulfillment options. By implementing these tips, sellers can eliminate unnecessary expenses and optimize their operational strategies within the North American region.

Amazon Relaxes Criteria for Premium Shipping Boosting Seller Access

Amazon Relaxes Criteria for Premium Shipping Boosting Seller Access

Amazon has adjusted the eligibility criteria for its 'Premium Shipping Options' program, lowering the on-time delivery rate requirement to 92% and shortening the evaluation period to 7 days. This aims to balance buyer experience with seller operational challenges. Sellers need to monitor their shipping performance under the new standards, optimize logistics processes, choose reliable carriers, improve customer service, and flexibly respond to unexpected situations to maintain Premium Shipping eligibility and seize business opportunities.

11/03/2025 Logistics
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Lazada Malaysia Cuts Seller Fees to Boost Marketplace Growth

Lazada Malaysia Cuts Seller Fees to Boost Marketplace Growth

Lazada Malaysia will adjust commission rates and launch an all-inclusive plan starting August 1, 2025. Commission fees for LazMall sellers using overseas warehouses will significantly decrease, while commission fees for non-LazMall sellers using direct shipping will slightly decrease. Sellers should pay attention to the adjusted contribution ratio for coin discounts. Overall, this adjustment is beneficial for most sellers and will help reduce operating costs. This change aims to improve competitiveness for cross-border merchants on the Malaysian platform.

11/03/2025 Logistics
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US Suspends Tiktok Shop Seller Accounts Over Compliance Issues

US Suspends Tiktok Shop Seller Accounts Over Compliance Issues

Another wave of shop closures is hitting TikTok US, stemming from inconsistent merchant qualifications and the platform's strengthened compliance enforcement. New regulations raise entry barriers, requiring sellers to provide genuine and valid company credentials. The key to successful appeals lies in identifying the reasons for violations, preparing authentic supporting materials, and proactively communicating with the platform. Compliance and diversified development are crucial for cross-border e-commerce sellers to overcome challenges and achieve sustainable growth.

Walmart Expands Seller Tools with Biz Mentor Chinese Support

Walmart Expands Seller Tools with Biz Mentor Chinese Support

Walmart launched Biz Mentor and a Chinese version of Seller Center to help Chinese sellers improve performance. Biz Mentor offers personalized recommendations to optimize product sales. The Chinese interface facilitates communication and operations for sellers. Walmart's rapidly growing e-commerce business presents significant opportunities for sellers, making it a potential platform for expanding into overseas markets. These initiatives aim to empower Chinese sellers to succeed on Walmart's marketplace.