Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard features Search Catalog Performance and Search Query Performance, empowering sellers to analyze buyer search and purchasing trends. This allows them to optimize product listings and advertising strategies, ultimately driving sales growth. The new tool provides valuable insights into customer behavior, enabling data-driven decisions to improve product visibility and conversion rates within these key international markets. By understanding what customers are searching for and how products are performing, sellers can refine their approach and maximize their potential on Amazon.

01/16/2026 Logistics Industry Insights
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High Ecommerce Return Rates Cut Crossborder Seller Profits

High Ecommerce Return Rates Cut Crossborder Seller Profits

Cross-border e-commerce sellers face the challenge of high return rates, eroding profit margins. This paper analyzes the current situation of return rates, the differences in return policies among e-commerce platforms, and the controversy and risks associated with the "refund only without return" policy. It proposes strategies for sellers to optimize product quality, improve logistics, and enhance after-sales service. The paper emphasizes the importance of building a fairer cooperative model between platforms and sellers to mitigate the negative impacts of high return rates and ensure sustainable business growth.

01/16/2026 Logistics Industry Insights
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UPS Adjusts Pricing to Counter Ecommerce Slowdown Profit Pressures

UPS Adjusts Pricing to Counter Ecommerce Slowdown Profit Pressures

UPS's Q3 revenue declined, but earnings per share exceeded expectations. The company is addressing challenges through pricing strategies, optimizing its e-commerce structure, and reducing operating costs. Its future outlook hinges on the success of its transformation efforts. While revenue faced headwinds, the focus on efficiency and strategic adjustments allowed UPS to deliver better-than-anticipated profitability. The company remains committed to adapting to the evolving market landscape and leveraging its global network to drive long-term growth. The effectiveness of these measures will be crucial in navigating the current economic climate.

01/15/2026 Logistics
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Firms Boost Supply Chain Efficiency Through Packaging Optimization

Firms Boost Supply Chain Efficiency Through Packaging Optimization

This logistics management podcast focuses on packaging optimization and its crucial role in improving supply chain efficiency. Through a conversation with a DHL supply chain expert, we delve into the new demands placed on packaging by the growth of e-commerce and how packaging innovation, standardization, and customization drive supply chain upgrades. Companies should re-evaluate their packaging strategies, increase investment in innovation, embrace digital technologies, and focus on sustainable development to enhance supply chain competitiveness. This podcast provides actionable insights for businesses looking to optimize their packaging and overall logistics operations.

01/19/2026 Logistics Industry Insights
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US Rail Freight Declines Middecember Raising Economic Worries

US Rail Freight Declines Middecember Raising Economic Worries

US rail freight volume is declining, putting pressure on logistics at the end of the year. Commodity performance is diverging, and overall growth is slowing. Affected by multiple factors, companies should actively respond to challenges and seize opportunities. The decrease in freight volume impacts various sectors and highlights the need for businesses to adapt their strategies. Understanding the underlying causes and exploring multimodal transportation options are crucial for maintaining efficiency and mitigating potential losses in this evolving landscape. Strategic planning and proactive measures are essential for success in the face of these challenges.

01/15/2026 Logistics
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3PL Industry Adapts to Tech Risks Ecommerce Boom

3PL Industry Adapts to Tech Risks Ecommerce Boom

The third-party logistics (3PL) industry is undergoing significant transformation. Technology risks are shifting from shippers to 3PLs, while the complexities of international trade are increasing. Integrated solutions are becoming crucial, and growth is largely driven by e-commerce. Omnichannel fulfillment strategies are gaining popularity. 3PL providers must adapt to these changes, embrace innovation, and deliver exceptional service to thrive in a competitive landscape. They need to offer comprehensive and adaptable solutions to meet the evolving needs of their clients and navigate the challenges of the modern supply chain.

01/20/2026 Logistics Industry Insights
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Global Ecommerce Analyzing DDP Shipping Costs in US Europe and Asia

Global Ecommerce Analyzing DDP Shipping Costs in US Europe and Asia

This article provides a detailed overview of DDP door-to-door logistics services for cross-border e-commerce sellers, covering various countries and regions in Europe, America, and Southeast Asia. It offers reference prices and transit times for sea freight. The article emphasizes the importance of choosing a professional logistics partner to help sellers reduce logistics costs, improve operational efficiency, and focus on business growth. It aims to provide practical guidance for optimizing shipping strategies and enhancing overall competitiveness in the global market, especially for sellers utilizing sea freight combined with DDP terms.

01/23/2026 Logistics
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Douyin Awards Redefine Beauty Ecommerce with Sustainable Focus

Douyin Awards Redefine Beauty Ecommerce with Sustainable Focus

The 2025 Douyin Mall Beauty Awards reconstructs the narrative logic of new product launches, emphasizing authentic user experiences and the content ecosystem, shifting from functional competition to value innovation. Through online "One Test Wonder" campaigns and offline sample festivals, it builds a resonant online-offline promotion model. The initiative encourages brands to create high-quality content, prioritize user engagement, and transition from short-term buzz to long-term value, providing new growth strategies for the beauty industry. It's about moving beyond features to focus on what truly matters to the consumer.

01/23/2026 Logistics Industry Insights
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Manomano Taps 600B European Home Garden Market

Manomano Taps 600B European Home Garden Market

This paper delves into the growth strategies of ManoMano, a European e-commerce platform specializing in home and garden products. It provides a detailed analysis of its development history, market data, and core competencies. ManoMano's success is attributed to its vertical positioning, community ecosystem, dual-wheel drive approach, and localized operations. The article also explores the opportunities and challenges for Chinese sellers entering the European market, offering corresponding recommendations for success within this specific e-commerce sector. The analysis highlights key factors for consideration in the European home and garden e-commerce landscape.

01/23/2026 Logistics Industry Insights
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Banks Enhance Letters of Credit for Global Trade Efficiency

Banks Enhance Letters of Credit for Global Trade Efficiency

This paper delves into the role of Letters of Credit (L/C) in cross-border trade, highlighting its core value as a bank's credit endorsement. By analyzing the types, advantages, and disadvantages of L/Cs, as well as detailed operational procedures, it provides cross-border sellers with strategies for risk control and efficiency improvement. The aim is to help businesses achieve steady growth in the international market. It explores how L/Cs mitigate risks associated with international transactions and facilitate smoother, more secure payments between buyers and sellers across borders.

01/23/2026 International Settlement
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