Amazon Sellers Face Currency Volatility and Ad Challenges

Amazon Sellers Face Currency Volatility and Ad Challenges

Cross-border e-commerce sellers face dual challenges at the end of the year: exchange rate fluctuations and changes in Amazon advertising strategies. The appreciation of the RMB exchange rate erodes profits, and Amazon's user traffic monitoring plan affects ad precision. Sellers should closely monitor exchange rate trends, flexibly adjust foreign exchange settlement strategies, optimize advertising, improve product quality and service, expand diversified sales channels, and strengthen risk management awareness to navigate these challenges effectively.

12/31/2025 International Settlement
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Gen Z Streetwear Brand TAKA Expands in West Via Direct Sales

Gen Z Streetwear Brand TAKA Expands in West Via Direct Sales

TAKA Original, a China Chic brand founded by post-90s generation, has successfully entered the European and American markets through Instagram marketing and independent website operation. With the concept of "CREATE THE FUN", the brand focuses on emotional resonance with Gen Z and expresses self-attitude through clothing design. Its independent website boasts a unique design style, with traffic mainly coming from direct visits and organic search. Gen Z is its primary target audience. The brand's success demonstrates the potential of leveraging digital channels to reach global consumers with culturally relevant products.

01/06/2026 Logistics Industry Insights
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White Hat Vs Black Hat SEO Sustainable Growth or Risky Shortcuts

White Hat Vs Black Hat SEO Sustainable Growth or Risky Shortcuts

This article delves into the differences between White Hat SEO and Black Hat SEO. It elaborates on the core characteristics, advantages, and challenges of White Hat SEO, while contrasting them with the risks and temptations of Black Hat SEO. The emphasis is placed on choosing White Hat SEO as the wise decision for long-term website development. This approach can earn the favor of search engines and the trust of users, ultimately leading to the sustainable growth of the website. Choosing ethical SEO practices is crucial for long-term success.

01/04/2026 Logistics Encyclopedia
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Global Tariff Policies Reshape Economy and Aviation Industry

Global Tariff Policies Reshape Economy and Aviation Industry

This paper explores the sudden effects of the U.S. general tariff policy on the global economy and the aviation industry. It analyzes the dynamic trade relationships, global supply chains, and the multifaceted effects of tariffs on GDP and trade growth. In the face of future economic uncertainties, businesses must urgently adjust their strategies in response to policy changes to maintain a competitive edge.

08/07/2025 Logistics Industry Insights
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Freight Forwarding Veteran Shares Logistics Industry Insights

Freight Forwarding Veteran Shares Logistics Industry Insights

Bumblebeejoe shares logistics experience and answers industry questions on the Ji Yun Bao Dian platform. Analyzing his questions and replies, this explores issues such as CIQ inspection of wool strips, Shanghai Free Trade Zone warehouse receipt information, commercial inspection appointment, and customs declaration in Yangshan Free Trade Zone. This provides valuable insights and references for logistics professionals navigating these complex areas.

08/22/2025 Logistics Encyclopedia
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The Complexity and Challenges of Cross-border Door-to-door Logistics

The Complexity and Challenges of Cross-border Door-to-door Logistics

Cross-border door-to-door logistics is a crucial aspect of international trade. This article explores the complexities of logistics services and the meanings of different trade terms such as EXW, DDP, DAP, and DAT. It emphasizes the importance of experienced logistics companies in ensuring efficient and safe transportation, as well as their ability to provide a diverse range of added services.

07/17/2025 Logistics Encyclopedia
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Exploring The Trade Appeal And Development Potential Of The Second Largest Port In The United States Port Of Long Beach

Exploring The Trade Appeal And Development Potential Of The Second Largest Port In The United States Port Of Long Beach

The Port of Long Beach, as the second busiest port in the United States, not only facilitates extensive trade but also serves as a core of Southern California's economy. Its advanced facilities and convenient transportation make it a key player in international shipping. With continuous growth in throughput, the Port of Long Beach will continue to play a critical role in global trade.

07/24/2025 Port Encyclopedia
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Customs General Administration Partners with Ningbo Shipping Exchange to Build Maritime Silk Road Trade Index

Customs General Administration Partners with Ningbo Shipping Exchange to Build Maritime Silk Road Trade Index

The General Administration of Customs has signed a memorandum of cooperation with the Ningbo Shipping Exchange to promote the research of the Maritime Silk Road Trade Index and the Export Leading Index. This initiative aims to provide data support for small and medium-sized enterprises and government decision-making, while also aiding the research and analysis of the global trade situation.

07/24/2025 Logistics
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Overview of Customs Supervision Conditions for Import and Export

Overview of Customs Supervision Conditions for Import and Export

This article defines the conditions for customs supervision in import and export trade and emphasizes the importance of providing necessary documents or information before customs declaration or clearance. Specific goods, such as scarce resources, military products, and endangered species, require relevant licenses to ensure a legal and compliant import-export process. Understanding these requirements is a vital responsibility for participants in international trade.

07/21/2025 Customs Knowledge
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How To Properly Fill In The Transaction Method In The Export Customs Declaration?

How To Properly Fill In The Transaction Method In The Export Customs Declaration?

This guide provides detailed instructions on how to correctly fill in the 'Transaction Terms' section of the Export Goods Customs Declaration. It outlines the steps and considerations for various international trade terms such as FOB, C&F, and CIF. This not only helps improve customs efficiency but also reduces transaction risks, making it an essential reference for anyone engaged in international trade.

07/16/2025 Logistics Encyclopedia
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