This article analyzes how Amazon sellers can use Organic Planner to analyze organic traffic, optimize advertising, control TACoS (Total Advertising Cost of Sales), increase sales, and achieve refined operations. It explores strategies for leveraging organic data insights to improve ad performance and ultimately drive profitability by effectively managing the relationship between advertising spend and revenue generated.
Cross-border logistics companies should adopt a long-term perspective to build growth strategies that withstand economic cycles. This involves diversifying market presence, strengthening core competencies, expanding into diverse business areas, optimizing cost control, enhancing risk management, and maintaining a long-term focus. By implementing these strategies, companies can navigate cyclical downturns with resilience and achieve sustainable development.
Road transportation is central to modern supply chain management, encompassing full truckload (FTL) and less-than-truckload (LTL) shipping. Each has its advantages: FTL is more efficient and suited for bulk goods, while LTL offers flexibility and cost-effectiveness for small and medium-sized enterprises. Understanding their operational models and choosing the right logistics partners is essential for enhancing market competitiveness.
Cai Niao's international express service has launched the "Oversized Goods Dedicated Line" to support the European and American markets, addressing logistics challenges for large items and enhancing shipping efficiency and cost-effectiveness for retailers. By integrating various transportation methods, this dedicated line offers fast and convenient logistics services for AliExpress merchants, driving growth in the export of large Chinese goods.
Postal small parcels are favored in cross-border logistics for their low shipping costs, but their slow shipping can vary significantly in value across different scenarios. This article analyzes application contexts, time requirements, and product attributes to explore the applicability and risks of postal small parcels, providing reasonable selection strategies to help sellers achieve a balance between cost and service.
The 2025 government work report emphasizes the improvement of the cross-border delivery logistics system and the construction of overseas warehouses to promote stable foreign trade development. It aims to enhance logistics timeliness, cost control, and supply chain stability, while also supporting the internationalization of cross-border e-commerce and Chinese brands, ultimately driving the formation of new models in foreign trade.
This paper explores the opportunities and challenges of artificial intelligence in supply chain management, emphasizing AI's potential in optimizing demand forecasting, inventory management, and risk identification. It also highlights issues such as data quality, cost, and complexity that impact its application. Successful implementation of AI requires the optimization of internal processes and the enhancement of personnel skills within the organization.
This article provides an in-depth analysis of the core definitions and operational processes of cross-border logistics. It explores the characteristics and risks associated with different logistics models and emphasizes the importance of mastering key points and cost control in the context of globalization. It suggests that companies utilize comparison platforms and professional consultants to optimize their cross-border transportation strategies.
This article provides a detailed analysis of the 'port-to-port' cost structure for full container cross-border ocean shipping. It covers the breakdown of costs at both the port of origin and destination, as well as potential additional fees. This information is designed to help new sellers clarify their costs, enhance transportation efficiency, and maximize profit margins in cross-border logistics.
This article provides an in-depth analysis of the characteristics and applicable scenarios of two cross-border logistics services: 'door-to-door' and 'port-to-port.' It emphasizes the importance of selecting the right logistics model for cost control and timely management. Additionally, it discusses the value of comparison platforms and how to consider various factors based on the nature of the goods.
