Minisos Lunar New Year Sales Boom Highlights Douyins Retail Strategy

Minisos Lunar New Year Sales Boom Highlights Douyins Retail Strategy

Miniso utilized a Douyin (TikTok) seeding marketing strategy to test products and engage with users before the New Year Shopping Festival, accurately grasping user needs and creating hit products. Through collaborations with influencers, IP co-branding, leveraging the Juliang Qianchuan platform for traffic, and emotional marketing in live streams, Miniso achieved sales growth and brand asset accumulation, laying the foundation for future business growth. This approach effectively combined product testing, targeted marketing, and engaging content to maximize impact during a key promotional period.

02/12/2026 Logistics Industry Insights
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Retailers Prepare Strategies for 2025 Chinese New Year Demand

Retailers Prepare Strategies for 2025 Chinese New Year Demand

This report provides an in-depth analysis of the 2025 Spring Festival consumption market, revealing emerging trends, channel fragmentation, product category growth areas, and diversified demands in the gift box market. Targeting retailers, the report proposes strategies including omnichannel deployment, product innovation, and precise stock preparation. These strategies aim to help businesses seize Spring Festival opportunities and achieve revenue growth. It highlights the importance of adapting to evolving consumer preferences and optimizing retail operations for maximum impact during this peak season.

02/11/2026 Logistics Industry Insights
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Chinas Pet Market Sees Surge in Exotic and Small Pets

Chinas Pet Market Sees Surge in Exotic and Small Pets

The exotic and small pet market is experiencing rapid growth, driven by both young consumers and favorable policies. The number of households with aquatic pets, reptiles, and other exotic animals is increasing, with diverse online and offline channels developing. The market faces challenges such as standardization, service quality, and regulation. However, it also provides new growth opportunities and category expansion for pet brands and services. Pet industry practitioners need to pay attention to this trend and adjust their business strategies accordingly.

02/11/2026 Logistics Industry Insights
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China Shifts Foreign Trade Focus to Sustainability by 2025

China Shifts Foreign Trade Focus to Sustainability by 2025

By 2025, China's foreign trade will shift away from a reliance on scale and achieve steady growth. Emerging markets will become the primary engine of growth, with a surge in exports of high value-added products, led by the 'new three'. The role of private enterprises will be strengthened, and trade patterns will diversify. Coastal regions will remain the main force, while central and western regions will accelerate their rise. China's foreign trade is transitioning from 'scale resilience' to 'structural resilience'.

02/12/2026 Logistics Industry Insights
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Ebay Sellers Gain Edge in 2024 Secondhand Market

Ebay Sellers Gain Edge in 2024 Secondhand Market

The eBay used goods market is experiencing explosive growth, presenting opportunities for sellers. This article analyzes the trends in the second-hand market, the advantages of the eBay platform, and provides a guide for sellers to capitalize on this trend. It covers product selection, pricing, product descriptions, customer service, and logistics management. Additionally, it alerts sellers to the potential risks associated with used goods transactions and offers suggestions for mitigation. This growth aligns with increased consumer awareness of sustainability and circular economy principles.

02/11/2026 Logistics Industry Insights
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LA Long Beach Ports See Throughput Drop Amid Challenges

LA Long Beach Ports See Throughput Drop Amid Challenges

Los Angeles and Long Beach ports experienced a significant drop in February throughput due to a combination of factors including a global trade slowdown, the Lunar New Year holiday, and inventory backlogs. Despite these challenges, there is potential for future growth as Chinese production recovers and port infrastructure improves. Key to this growth is resolving labor negotiations, expanding trade partnerships, and improving service quality to adapt to market changes and achieve sustainable development. The decline highlights ongoing supply chain vulnerabilities.

01/20/2026 Logistics
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Regional LTL Carriers Expand Lastmile Delivery Amid Ecommerce Surge

Regional LTL Carriers Expand Lastmile Delivery Amid Ecommerce Surge

Regional LTL carriers are capitalizing on e-commerce-driven market growth. By optimizing network layouts, enhancing information technology, innovating service models, and strengthening collaborations, these companies can address e-commerce challenges, deliver superior service, and stand out in a competitive market. The successful examples of Lynden Transport and Averitt Express offer valuable lessons for the industry. These strategies enable them to efficiently handle increased volumes, meet demanding delivery timelines, and provide customized solutions to e-commerce businesses, ultimately fostering growth and profitability.

01/20/2026 Logistics Industry Insights
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Exim Bank Backs Ford Exports to Bolster US Supply Chain

Exim Bank Backs Ford Exports to Bolster US Supply Chain

The U.S. Export-Import Bank (Ex-Im) is providing a $250 million loan guarantee to Ford Motor Company, supporting $3.1 billion in export sales involving over 200,000 vehicles to Canada and Mexico. This initiative enhances Ford's competitiveness and stimulates the growth of U.S. domestic suppliers, creating jobs and boosting economic growth. Furthermore, it provides financial support for automotive supply chain development and offers insights into innovative financing models. The guarantee underscores the importance of export finance in supporting American manufacturing and global trade.

01/20/2026 Logistics Industry Insights
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Africas Plastic Industry Holds Untapped Potential

Africas Plastic Industry Holds Untapped Potential

The African plastics market is experiencing rapid growth, driven by population growth and urbanization. This article provides an in-depth analysis of regional market characteristics, major product types, competitive landscape, and development trends. It also offers recommendations for Chinese companies regarding opportunities and risks in entering the African market, aiming to help them tap into the blue ocean of African plastics. The analysis covers key considerations for successful market entry and strategies to navigate the unique challenges of the African business environment.

02/12/2026 Logistics Industry Insights
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Anime Mobile Games Dominate As Turkey Rises in Global Exports

Anime Mobile Games Dominate As Turkey Rises in Global Exports

November's mobile game overseas rankings reveal that anime games continue to lead, highlighting the value of classic IPs. New Roguelite and idle games show strong performance. The Turkish market emerges as a new growth point for mobile game exports. Overseas game developers need continuous innovation and a deep understanding of target markets to succeed. The report underscores the importance of adapting strategies to specific regional preferences and user behaviors to maximize impact and achieve sustainable growth in the competitive global market.

02/12/2026 Logistics Industry Insights
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